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Summary

An innovative, passionate and creative professional who has a wealth of knowledge and experience around design, user interface, user experience, art/creative direction and development across web, mobile, service, application, e-commerce and gaming sectors. Specializing in producing and directing groundbreaking creative solutions and a proven track record of conceptualizing user-centric, high quality, on-trend designs and delivering complex, difficult projects that are disruptive and groundbreaking. Strengths include a fusion of design, development, management, and leadership skills. Successfully managed multi-million-pound projects with large teams of designers and developers.  Also has a passion for mentoring and teaching of people from all backgrounds.

Jody is also an established photographer, writer, videographer, artist and musician.

Work experience

August 2020Now

Gunzilla

Senior UX System Designer
  • Designing all gameplay systems in the game using UX principles
  • User champion within the company, Making sure the user is put first.
  • Leading all UX design within the company
  • Educating the whole studio in modern UX techniques and software.
  • Working with team members and board members to create the concept.

Other skills used: Games Design, Wireframing, User Research, Proto.io, InVision, Photoshop, Agile, Mentoring.

Dec 2019April 2020

Eightpixelsquare

Head of UX/UI
  • Directed the vision of a high profile mobile FPS title.
  • Worked within the Men in Black 3 brand to ensure the product fits into the MiB universe.
  • Managed a team of developers and designers.
  • Produced all game flows, translating the game design document into Proto.io.
  • Mentored the whole studio in modern UX techniques and software.
  • Produced regular studio-wide presentations to ensure buy-in at all levels including Executive Board.
  • This role finished due to covid19

Other skills used: Art Direction, Games Design, Wireframing, User Research, Proto.io, InVision, Photoshop, Agile, Mentoring, VR, Infographics.

Dec 2018Nov 2019

Star Noir

Project Year

I took a year out of my professional life to work on my self produced music and art.

May 2018Oct 2018

Arctic Shores

Head of UI/UX (Contract)
  • Led the design of a cutting edge, AI-based, Gamified recruitment tool.
  • Managed and mentored a team of 7 designers and developers.
  • Ensured best in class working practices and helped implement Agile 
  • Directed the art style of the application.
  • Produced all UX flows from wireframing to live proto.io
  • Mentored in modern UX techniques and software.
  • Produced a competitor analysis to help shape future products. 

Other skills used: Art Direction, Games Design, Wireframing, User Research, Proto.io, InVision, Photoshop, Agile, Mentoring.

Mar 2018April 2018

Hammerhead VR

UI/UX Consultant (Contract)

Worked on a short contract with Hammerhead VR to provide UI/UX consulting services for a new project.

Feb 2017Dec 2017

Codemasters

Principal Designer (Contract)
  • Designed and implemented an internal UX process to ensure all design decisions are user-centric.
  • Led the concept of a cutting edge, genre-defining service design for PC/Console.
  • Became User and Focus testing champion. Worked with all stakeholders to ensure constant and consistent testing. 
  • Worked with the Art director on the whole aesthetic for the concept.
  • Produced all game flows, translating the game design document into Proto.io.
  • Mentored the whole studio in modern UX techniques and software.
  • Produced regular studio-wide presentations to ensure buy-in at all levels including Executive Board.
  • Explored other products in the sector to provide competitor research and user profiling.

Other skills used: Art Direction, Games Design, Wireframing, User Research, Proto.io, InVision, Photoshop, Agile, Mentoring, VR, Infographics.

Aug 2016Jan 2017

Pokerstars

Lead UX Designer (Contract)
  • Worked with all stakeholders to gather requirements for a new mobile gaming service. 
  • Explored other products in the sector to provide competitor research and user profiling.
  • Produced the whole concept in proto.io.
  • Led user testing and focus testing.

Other skills used: Product Design, Wireframing, Prototyping, Proto.io, Agile., Javascript, HTML5, Infographics.

Nov 2015Mar 2016

Digit Gaming Studio

Head of UI/UX (Contract)
  • Produced all game flows, translating the game design document into Proto.io and InVision.
  • Led the art direction for the AAA mobile User Interface alongside the movie styles.
  • Worked with all stakeholders to ensure consistency and quality of the user experience.
  • Mentored other studio members in modern UX techniques and software.
  • Helped the studio move to a more agile method of development.
  • Explored other products in the sector to provide competitor research and user profiling.
  • Worked to a tight deadline successfully and within device restrictions.

    Other skills used: Art Direction, Games Design, Wireframing, User Research, Proto.io, InVision, Photoshop, Agile, Mentoring.
Dec 2014Oct 2015

Beyond the Story

UI/UX Director (Contract)
  • Oversaw the whole design process on not only mobile and tablet spaces but also emerging VR technologies.
  • Designed Mini-Games and Experiences based on the Thunderbirds episodes.
  • Studied the UK Key Stage educational system to develop the game design.
  • Worked directly with all stakeholders and directed other team members.
  • Developed the visual style for the application and provided input for the 3D areas.
  • Explored other products in the sector to provide competitor research and user profiling.
  • Worked to a tight deadline successfully and within device restrictions.

    Other skills used: Art Direction, Games Design, Wireframing, User Research, Level Design, Environment Design, Prototyping, Unity, Proto.io, Sketch, VR.
Jan 2014Aug 2014

SpaceApe Games

Lead UI/UX Designer (Contract)
  • Took the lead covering the whole User Experience design for a brand new project.
  • Oversaw the UX design process to achieve maximum clarity across all stakeholders.
  • Evaluated and engaged with new technologies to improve the UX and user testing core process.
  • Provided research on other products in the same sector.
  • Worked with the team of UI designers to design a world-class user interface.
  • Used design and development knowledge to provide a bridge from the design team to the development team.
  • Worked to a tight deadline successfully and within device restrictions.

    Other skills used: Games Design, Wireframing, User Research, Prototyping, Unity, Proto.io, Sketch, JavaScript, HTML5.
May 2013Dec 2013

HB Studios

Lead UI Designer (Contract)
  • Provided full UI and UX direction for the whole studio and titles.
  • Managed & mentored a team of 7 UI Artists on a day to day basis; conduct milestone and annual performance assessments.
  • Part of the studio management team providing executive support for the whole studio.
  • Worked with both design and development teams to provide a bridge across disciplines.
  • Explored new technologies and applications for use in the studio.

    Other skills used: User Research, Proto.io, Sketch, JavaScript, HTML5, Games Design, Wireframing, Prototyping, Unity.
Jan 2013Nov 2013

Tokyo Studios Ltd

Lead Product Designer (Contract)
  • EDF Energy - Designed 3 HTML5 games aimed at educating kids about renewable energy.
  • Wills Insurance - Designed a Flash AS3 portfolio that uses a CMS system for new clients.
May 2012Dec 2012

Kuato Studios

Head of Design (Contract)
  • Provided full creative support for a groundbreaking education game using proven gaming methods to facilitate teaching HTML, CSS, and XML.
  • Designed an information exploration system for the user to explore knowledge using a nodal system.
  • Studied the UK Key Stage educational system to develop the game design.
  • Developed a new iOS keyboard to facilitate the use of coding symbols.
  • Led a small team of UI designers providing direction and mentoring.
  • Helped design environments and levels.
  • Worked to a tight deadline successfully and within device restrictions.

Other skills used: User Research, Proto.io, JavaScript, HTML5, Games Design, Wireframing, Prototyping, Unity.

Feb 2012May 2012

INQ Mobile

Lead UI/UX Designer (Contract)
  • Led the UI and UX research and design for the whole studio.
  • Managed a team of 4 designers and provided mentoring.
  • Designed a social and news delivery application to match best selling applications such as Flipboard & Grokr.
  • Used HTML5, jQuery and CSS3 to build prototypes.
  • Worked to a tight deadline successfully and within device restrictions.

Other skills used: User Research, Proto.io, JavaScript, HTML5, Games Design, Wireframing, Prototyping, Unity.

May 2011Jan 2012

Activision

Lead Designer (Contract)
  • Led the design process to scale the product down to mobile and ensure that the application is best in class for User interface and experience.
  • Worked to the strengths of the IOS and Android platforms when designing the application using both HTML5 and Scaleform.
  • led a team of 20 designers and developers across 2 different development streams. 
  • To work with a Time and a Memory budget to deliver high-quality products within strict Accessibility guidelines.
  • Used HTML5, jQuery and CSS3 to build prototypes.

Other skills used: User Research, JavaScript, HTML5, CSS3, Flash AS3, Scaleform.

Nov 2010April 2011

EA - Bright light

Senior Front End Artist / Graphic Designer (Contract)
  • Conceptualized, constructed, and assisted the front end design processes for mobile game development in Unity.
  • Worked to the strengths of the IOS Platform to convert an existing console game to successfully using touch-based gestures.
  • Worked as a team in the interactive design of the front end and related products
  • Worked with a Time and a Memory budget to deliver high-quality products within strict Accessibility guidelines
Jan 2010Sep 2010

EA - Criterion Games

Lead UI Designer (Contract)
  • Led the Conceptualization, construction, and design for Autolog in the new multi-million game Need for Speed being developed by Criterion Games and produced by EA.
  • The front end was built using in house software and involved heavy use of 3D space and animations.
  • Worked as a team in the interactive design of the front end and related products.
  • Worked with a Time and a Memory budget to deliver high-quality products within strict Accessibility guidelines.
Apr 2008Jan 2010

Dennis Publishing

Senior Web Designer
  • Designed and Developed digital and print media for the whole range of Dennis sites and partners.
  • Worked with partner brand guidelines to design advertising campaigns.
  • Took the lead in the site design for The Week/The First Post, one of the world’s best-selling news digests.
  • Worked to strict Accessibility and SEO guidelines when producing work.
  • Manged and Mentored junior team members.
Jul 2007Mar 2008

Senior Web Designer

Match.com
May 2006Jul 2007

Senior Web Designer

NHS

Education

20042006

BSc (Hons) Internet Product Design

Bradford University

References

References available on request