Private investor backed international stem cell bank.
Core business: providing stem cell banking services to protect family's from several devastating diseases.
Start-Up: brought in to define effective strategies and operating structures to launch and grow new stem cell banking services(dental pulp; adipose tissue; bone marrow) throughout Europe and Middle-East.
Complete accountability for establishing and managing marketing, sales, business development, positioning, communication, and corporate identity strategies to drive competitive growth of the cryopreservation Services. Managed team of 10 across marketing, product management, and finance. Reported directly to the CEO.