Download PDF


Passionate Leader with 25 Years of Work Experience.
Hard-working Father of 3 with a Positive outlook on life. 
All Things are Possible.

Work History

Oct 2013Present

Service Manager


Overall Responsibility was to create a Strategy and Lead the Service Department Team through Change Management with the purpose to modernize the Operation and Raise Sales and Profitability.


1.Sales +66%
2.Technician Sickleave -33%
3.Technician Overtime (before and after new SVC System) - 38%.
•Added responsibility as Manager for Contact Center Department (+15FTE).
•Implementing new Service System.
•Expanding Installation Services
•Nationwide Defective Returns inspection Setup.


1.Sales +20%
•Change management: Values, Vision and Leadership change,
•Infrastructure investments: (Facilities, Cars, Tools, Clothes).
•16 new technician/installers FTE + 2 new backoffice FTE.
•Initiating new White Goods installation operation.

Hired in Q4,
•Developing a business change strategy for sustainable growth.

Oct 2011Oct 2013

Scandinavian Service Manager

LG Electronics Nordic AB

 Managing the Purchase Strateg and Operation of LGE Service in Scandinavia(Sweden, Norway & Denmark).

1. Eliminating Major Data-Liability (fraudulent) Operation affecting Several Consumer Electronic  Brands.

2. Implementing Best in Class Scandinavian Centralized TV & AV Repair Site with average 2 calendar days turn-around-time.

  • Developing strategy & optimizing network.
  • Controlling cost and quality through KPI management.
  • Representing LGE at the major Scandinavian consumer electronics associations.
  • Driving service cost reduction and profit innovation by utilizing network for out of warranty billing.

Mar 2008Oct 2011

Service Manager

LG Electronics Nordic AB

Managing the Purchase Strategy and Control of Service Network Subcontractors. Area was Home Entertainment & Domestic Appliances in Sweden.

1. Leading the Startup of Nationwinde Exclusive Home Appliances Service Network resulting in Reducing Service Cost & Raising Customer Satisfaction.

2. Leading Best Practice Project in Defective Return control management Resulting in 80% manual Labour Reduction and Dramatically Increased Quality.

3. Co-handling project " In-Store MOT(moment-of-truth)" aimed to increase Brand Awareness as well as Raising Service Quality. Project awarded" Business Excellence" and nominated to Global Best Practice.

4. Implementing Net Promoter Score in the Nordic region to Measure and Analyze Customer Satisfaction.

Jun 2006Mar 2008

Service Manager

LG Electronics Nordic AB

Managing the the Home Appliances service network in Sweden and Norway as well as Providing Technical support.

1. Awarded Nordic " Grand Award" for Tear Down & Redesign Project (SIX SIGMA)  Presenting the Strategy and Insights for of our Nordic Service Operation for European Leadership and for LG Electronics Global CEO (SS. Kim).


Feb 2015Jun 2015

Performance Based Leadership


Leadership Education

Mar 2014Mar 2014



Course and Certification in Executing the Working Enviroment Safety Limitations and Considerations for Construction Work.

Mar 2014Mar 2014



Course and Certification in Planning the Working Enviroment Safety Limitations and Considerations for Construction Work.

Sep 2013Dec 2013

Portuguese in the World Course

Stockholm University

Course aimed at Portuguese Culture and the Portuguese language.

Feb 2013Jun 2013

Portuguese for Beginners 2

Dalarna University

Oral Language Proficiency , Written Language Proficiency, Portuguese Culture and Society Course.

Aug 2012Jun 2013

Disability Science

Linköping University

Stydying the psychological perspective on Disabilities. Many Things we now know about the Brains functionality stems from the knowledge we have gained by Learning from people with Autistic Disabilites.

Sep 2012Jan 2013

Portuguese for beginners 1

Dalarna University

Basic Language Proficiency level 1 & 2.

Aug 2012Nov 2012

"Introduction in Psychology" Course

Kristianstad University

Basic Knowledge of modern Psychology (mainly Cognitive Psychology).

Business Representative

Oct 2013Present

The Swedish Association for Household Appliances (EHL)

Representing Cylinda
Oct 2011Aug 2013

The Norwegian Consumer Electronics Trade Foundation (Elektronikkbransjen)

Representing LG Electronics
Mar 2008Aug 2013

The Swedish Consumer Electronics Association (Elektronikbranschen)

Representing LG Electronics
Oct 2011Aug 2013

The Danish Consumer Electronics Association (BFE)

Representing LG Electronics