Summary

I am a seasoned automotive industry expert who brings a unique perspective to automotive media. My expertise has been cultivated during over 10 years working in the industry at automotive companies and third-party Internet sites, most recently as the founder and publisher of Gaywheels.com An automotive enthusiast since childhood, my passion for the product fueled my desire to work in the industry. My early career included time spent in various departments honing various skills in marketing, market research, product planning, business development and web site development. My current position has allowed me to combine a unique work and educational background to create a knowledge base that considers more than just the product. As a result, I am considered the subject matter expert on LGBT automotive issues. My company established a niche online and I have been successful in connecting both the LGBT consumer and the automotive companies in a professional and credible environment. My skills and confidence as a communicator have raised awareness of LGBT issues throughout the industry and have helped normalize the discussion of the LGBT consumer as a valid target group. MY work has appeared in the major LGBT media outlets and he has been quoted in both mainstream (NPR, NY Times, BusinessWeek.com, Automotive News) and LGBT media. I am a frequent guest on Sirius OutQ and have been a guest on HRC’s radio program on XM.

Work History

Work History
Nov 2008 - Present

Engagement Manager

Sorgenfrei, LLC
Targeted Diversity Marketing has partnered with Sorgenfrei to provide a more comprehensive resource to their clients.
Jun 2005 - Present

Founder and Managing Partner

Targeted Diversity Marketing, LLC
TDM, LLC is the parent company for Gaywheels.com
Jun 2005 - Present

Publisher

Gaywheels.com
Gaywheels.com is an automotive web site targeted to the GLBT consumer (www.gaywheels.com) The mission is to be the gay-friendly automotive resource by facilitating commerce with gay-friendly companies throughout the car-buying process.
Jan 2003 - Jun 2005

Manager, Advanced Planning

Nissan North America
2001 - 2002

Manager, eBusiness

Volvo Cars of North America
Apr 2000 - Sep 2001

Director of Wireless Initiatives

Edmunds.com
Jan 1999 - Apr 2000

Graduate Management Associate

Education

Education
Aug 1996 - May 1998

MBA

Thunderbird - The Garvin School of International Management
1996 - 1998

Thunderbird, The American Graduate School of International Management
Aug 1986 - May 1991

BA

N.C. State University