• B-602, The West Wing, Opp. Pashankar Auto, Mumbai Bangalore Highway, Baner, Pune 411045.Hand phone: +91-9767895775/9820404290E mail: jitenmadia@gmail.com 16


Work History

Work History

Jul 2012 - Present

Client Insight Lead, Region 1( India, China, South East Asia and Sub Saharan Africa)

John Deere
• Part of extended leadership team of Enterprise Market Research and responsible for leading the research efforts across the enterprise SBUs for Region 1. • Front-End internal consultant and Account Manager for Region 1 and guide various internal clients in planning the research spend • Help clients clearly articulate the business problem/hypotheses and action plans in order to identify information needs and provide alternative solutions, when appropriate, for how they obtain the information they need
Apr 2009 - Sep 2012

Manager, Market Research

Bajaj Auto Ltd
 Responsible for providing the strategic consumer interface between business objectives and brand initiatives  Translating marketing/brand challenges to research tasks and finalizing appropriate research studies and tools to address the same that includes  Commissioning various specialised research studies to generate communication cues, communication evals, understanding brand health, identifying new product opportunities, Synchronizing Syndicated study understanding with ad hoc studies, consumers profiling (segmentation studies) etc.  Data mining from syndicated studies such as Francis Kanoi to glean business understanding
Jul 2007 - Mar 2009

Manager, Client Solutions

The Nielsen Company
Conceptualization and execution of adhoc qualitative market research studies with the help of team of 4. Understand and address client requirements. Supervise and guide the team through execution.
2003 - 2006

Senior Researcher

Synovate India Pvt Ltd



Carmel Convent High School
2004 - 2007


Narsee Monjee Institute of Management Studies
1996 - 2000

Bachelor of Engineering

L. E. College, Morbi




Marketing Management

Team Management

Business Strategy


Strategic Planning

Marketing Communications

New Business Development


Proposal Writing

Competitive Analysis


Market Analysis

Marketing Strategy


Marketing Research

Quantitative Research

Market Intelligence

Qualitative Research

Consumer Behavior


Consumer Insights

Market Research