Jeffrey Herrle

Jeffrey Herrle

Work History

Work History

Research Editor

myEmag.com

  • Devised and researched stories on a range of topics for a weekly internet-based magazine
  • Contributed stories for publication under deadline
2006 - Present

Program Consultant, OPS Ideas & Innovation Office

Province of Ontario, Ministry of Government Services
  • Developed and implemented program policies, tools and communications to support two high-profile internal programs: an online employee ideas program and a venture fund for innovative internal government projects
  • Developed and delivered events/workshops on strategies and techniques for cultivating innovation in the public sector; and on developing persuasive venture fund applications (in person and via WebEx)
  • Devised presentations, articles, brochures, tip sheets, intranet content, award applications, quarterly reports; designed and laid out all program materials; facilitated panel discussions and meetings with program partners; developed and managed events plan
  • Online ideas program launched on time and on budget to audience of 65,000+ employees; 2000+ ideas to date, of which 200+ are being implemented
  • Developed and delivered training for administrators, call centre staff and users on using the online system, resulting in less than 10 support calls since launch
  • Venture fund ($3 million annual pool) has delivered an estimated $22 million in cost savings/avoidance annually
  • Awards as part of the I &IO group: PSQF Gold (2006); MGS Edge Award (2007); Showcase Ontario Merit Award (2007)
  • Consistently exceeded expectations of performance plans
1999 - Present

Copy Editor (contract)

Critical Fusion Interactive

  • Edited and proofread Alberta Education’s Science 20 curriculum (Grade 10 Science) for delivery on the Internet
  • Created study guides for each curriculum module
2002 - 2006

Communications Analyst/Team Lead, Integrated Financial Information System Project

Province of Ontario, Ministry of Government Services
  • Designed, developed, and maintained a wide range of products for diverse internal audiences (e.g. brochures, newsletters, videos, executive presentations, fact sheets) to support a major government-wide change initiative
  • Developed and implemented multi-level e-mail communications program to support approximately 30,000 system users
  • Grew opt-in email list from 40 subscribers to over 2,000 in one year
  • Won quality service award (Ministry of Finance Stella Award) for complete revamp of intranet site and implementation of new content management system
  • Awards as part of the IFIS team: Showcase Diamond Award (2003); eGov Trailblazer Awards (2003); GTEC Silver (2003); PSQF Bronze (2003), Silver (2004);  CIPA Silver (2004); CPEX Award (2005); Amethyst (2006) 
  • Exceeded expectations of performance plans each year on job
2000 - 2002

Marketing Analyst

Brightspark Labs LP
  • Developed a range of content for technical, non-technical consumer and business audiences (e.g. Web content; product brochures; online Flash presentations; business plans; technical white papers; direct mail; press releases) for six technology startups with highly distinct business offerings and target audiences
  • Researched emerging technologies and software companies and deal flow using web-based technologies and industry analysts; performing competitive analysis based on my research findings; assessed incoming business plans seeking venture financing
  • Wrote, edited and updated Tira Wireless business plan that secured $3 million US in first-round funding in extremely difficult market conditions
  • Developed core messaging and marketing collateral for portfolio company, Think Dynamics, which assisted in its acquisition and was the Canadian Venture Capital Association’s 2003 ‘Deal of the Year’ 
1996 - 1999

Instructor

University of Alberta

  • Developed and taught two courses in the Department of English:  Jane Austen at the Movies and English 101: Critical Reading and Writing

Education

Education
1995 - 1996

M.A.

University of Alberta

Video & Multimedia

Skills

Skills

Microsoft Visio

Microsoft Excel

Microsoft Word

Microsoft PowerPoint

Adobe GoLive

Microsoft Frontpage

Adobe Dreamweaver

Quark XPress

Microsoft Publisher

Adobe InDesign

Adobe Photoshop

Adobe Illustrator

Adobe Acrobat

Interest

Reading books -- mostly fiction. Cooking. Coffee. Looking at art. Trying to play tennis. The New Yorker and Slate.

Recent Volunteer Experience

Speaking Engagements:

  • Ryerson Public Policy and Administration Students Alumni Group (2009)Invited to speak on a panel about the provincial government interview process and offer tips to young professionals on launching their careers
  • University of Toronto at Scarborough Student Venture Program (2006)Invited to deliver a presentation on techniques for generating business ideas and my experience with private and public sector venture capital funds

Committee Work:

  • Tomorrow’s Ontario Public Service (TOPS)Elections Sub-committee (2008)Executive Committee, 2006-2007 (Marketing and Communications)Marketing and Communications Committee Member, 2005-2006
    • TOPS is a grassroots networking organization for young professionals in the Ontario government. I led a team of volunteers in the development and implementation of the annual marketing and communications plan
    • Successfully delivered 3 key deliverables for annual term: developed a quarterly newsletter for the 2,200+ membership; poster templates for regional events; business process workflow for regular email communications
    • Developed masthead for weekly membership email and led user testing of new website as committee member
    • Awards as part of the TOPS team: PSQF Bronze (2007); Amethyst (2008)

Summary

  • Nine years of experience in developing materials and strategy to support internal as well as external programs (change management, organizational development, business development, sales support)
  • An organized and effective project manager, skilled at seeing the big picture and identifying tasks to facilitate on-time and cost-effective completion
  • A clear and dynamic communicator; able to communicate complex concepts to non-specialists effectively and to deploy the right messages in the right media at the right time
  • Adept at cultivating strong relationships across all organizational levels