Responsible for translating the business plans and strategies developed by the GM into day-to-day action plans.
Implements action plans to improve key performance indicators to maximize business opportunities by managing sales generation, customer engagement, and all sales floor operations.
Implements shortage action plan in partnership with the leadership team to minimize loss and achieve shrinkage goal
Promotes community involvement to drive brand awareness and loyalty
Fosters customer centric culture by recognizing and rewarding team
Ensures optimal floor coverage to maximize customer engagement, selling and task completion based upon the payroll goal
Monitors and enforces adherence to all corporate policies (e.g., dress code, return policy, safety, LP, etc.) as directed by policy and procedure
Ensures optimum sales floor coverage by taking action accordingly to SPH, UPT, AT and conversion trends using hourly sales reads in LOD role
Models, encourages and demonstrates Service Based Selling behaviors on the sales floor
Creates development and training plans for direct reports
Reviews changes to sales associate availability and forwards to General Manager for approval
Monitors the store fund (i.e., safe and registers) to ensure the store has appropriate funds for daily/weekly business needs
Ensures store is a neat, clean and safe environment for all employees
Communicates feedback to team regarding sales and sales-support team member performance
Maintains company standards of neat, clean and organized sales floor, cash wrap and fitting room areas
Provides in the moment coaching on sales floor to staff to reward good behavior and to redirect when needed
Creates development and training plans for sales and sales support team members to meet productivity standards
Ensures a plan is in place to keep the store properly staffed by creating a efficient schedule and always looking for new talent.