Download PDF

Jeremy Friedlander

Director of National Sales at Yodle: Enabling Multi-location Businesses Automate Digital Marketing

Work experience

Mar 2014Present

Director of National Sales


Yodle provides marketing automation solutions (SaaS) to simplify acquisition, retention and engagement of customers through best in class online marketing efforts for multi-location and franchise networks. Yodle's recent accolades and awards include: - #9 Forbes Most Promising Companies - #1 Top 10 SEO Companies - #10 Crain's Best Places to Work - #180 Deloitte Fastest Growing Technology Companies

Responsible for strategic growth of Yodle's Enterprise Relationships by consulting with C-Level Executives to acquire, retain, develop and grow high value partnerships.

Managed entire sales cycle for Gentiva Healthcare, Ducati North America, 

Apr 2003Present


Rapid Attainment

Incorporated in 2003 to serve as incubator for my own ideas, as well as an entity to facilitate consulting engagements. Rapid Attainment is dedicated to advancing outrageously good ideas and business concepts. 

Past clients include Corel Software,  Sonic Solutions (now Rovi Corporation), Sensible Vision, CSID

Jan 2011Dec 2013

Vice President of Sales and Business Development

TrustedID, Inc. (Acquired by Equifax in July 2013)

TrustedID, a leader in Identity Theft Protection Solutions. Developed the most flexible technology platform in the industry allowing for rapid innovation, introduction of new features, and customization of solutions for integration into our customer's environment.

  • Lead a team of sales professionals in managing all activities associated with the TrustedID sales and business development cycle.
  • Responsible for identifying, negotiating and managing strategic partnerships, and channel distribution customers.  Resulted in agreements with Dell, Lenovo, H&R Block, and AARP.
  • Build and manage all inbound and outbound sales activates. Resulting in hundreds of data breach, affiliate and HR benefit agreements.
  • Respond to all RFP responses including opportunities from American Express, Verizon, Wells Fargo, USAA, and others.
  • Participated in due diligence process with Equifax resulting in successful acquisition.
Aug 2008Apr 2010

Director Global Accounts

Phoenix Technologies

Responsible for all product engagement between Phoenix and large strategic OEM accounts. Drive sales cycle for complex software solutions (embedded, security, OS and support) across relevant business segments (consumer, SMB and enterprise) within Tier-1 OEMs.

Only salesperson to successfully close FailSafe (anti-theft product) contract with Tier-1 PC OEM for shipment on all consumer netbooks and notebooks. Oversaw the global launch of FailSafe.



MBA - Duel Concentration in Marketing and Finance 

Case Western Reserve University - Weatherhead School of Management

Awarded Weatherhead Enrichment Scholarship


BS - Environmental Studies, Minor in Biology

The George Washington University

Varsity crew team - Co- Capitan Senior Year