Work experience

Work experience

Sep 2001 - Present

Principal Retail & Revenue Strategist

JM Project Management Ltd.

Provide full-service retail and marketing management to a number of high-profile retail operations including start-ups, brand extensions and special merchandise projects.

Clients include:

  • Justice Institute of BC: developed and manage institution's retail store, merchandise and private-label programs.
  • Parks Canada (Banff Location), Museum of Vancouver, Anvil Centre (City of New Westminster): retail management, merchandise consulting, ┬ástore planning, store design
  • Squamish Adventure Centre: directed initial set-up and design of retail and merchandise programs.
  • BC Experience: $10 million interactive, multi-sensory geographical attraction in Victoria's historic Crystal Garden.
  • BC Tourism Information Centres, BC Rail & Canadian Geographic: developed merchandise programs.
  • Van Dop Gallery: an innovative in-home art gallery marketing local artisans through virtual living.
  • The Arts & Cultural Guide to BC: a promotional tool for BC's arts & cultural community.
  • Cassiar Mountain Jade: retail shop specializing in BC jade.
  • Cambridge & Co: private school uniforms.
  • Thomas FX: special effects supplier to the film industry.
  • Uniquely Canada Gift Shows: Responsible for the design, development and delivery of adjudication services for the Gift Show series across Canada, leading seven juries per year.
  • Uniquely Canada Retail: co-owned and operated retail and online stores in Sun Peaks (Kamloops), BC.


  • 35 years management experience in retail, marketing and direct mail/mail order
  • Entrepreneur with superior business skills--from concept to final execution
  • Exceptional buying and negotiating skills
  • Experienced in tourist, gift, apparel, skiing and outdoor markets
  • 12 years experience as a judge for gift shows across Canada and throughout world
  • Excellent communication, interpersonal and time management skills
  • High-energy team player, with proven ability to lead both internal and external resources
2003 - 2003

Merchandise Specialist

United Nations Development Fund for Women

Travelled to Kabul, Afghanistan to work as a merchandise specialist for the United Nations Development Fund for Women and to help launch and Economic Empowerment Program as part of the first Afghanistan women's conference in 25 years. I served as one of four North American judges hired to enable the women of Afghanistan increase their products' marketability to both local and international markets.

1988 - 2001

Director, Retail

Beautiful British Columbia Magazine
  • Developed concept for, and opened outdoor-oriented retail store for Grouse Mountain
  • Developed concept for, and opened seven Beautiful British Columbia Gift Shops--including Whistler, Vancouver International Airport, BC Ferry Corporation, Overwaitea Food Group and Grouse Mountain
  • Provided consulting services to Ripley's Aquarium Retail (division of The Jim Pattison Group) in Myrtle Beach, South Carolina
  • Developed private-label program for Beautiful BC, Grouse Mountain and Ripley's Aquarium
  • Launched e-commerce website
  • Created Corporate Gift Baskets for Jim Pattison for 10 years
  • Increased revenues from $200K to over $3.5 million and decreased cost-of-goods by 10%
  • Managed a purchasing budget of $1.5 million
  • Managed up to 45 employees
Sep 1974 - Nov 1988

Direct Marketing Manager

Canadian Living Magazine

Developed and managed mail order division for magazine and successfully launched the Canadian Living cookbook series. Grew revenues from $0 to over $1 million annually.


1974 - 1977

Fashion Merchandising Diploma (3 year program)

Ryerson Polytechnical Institute


JM Project Management takes retail revenues to new heights for:

  • New start-ups
  • Companies looking to extend their brand and expand revenues via online and brick & mortar retail
  • Custom merchandise programs
  • Existing retailers who require a professional evaluation and a positive revenue injection