Work History

Work History
Mar 2015 - Present

Digital Advertising Operations Intern

MeritDirect
  • Day-to-day billing for cliental
  • Manage advertising campaigns through Google’s DoubleClick Campaign Manager and DoubleClick Bid Manager; strategically optimize campaigns; Advance targeting methods
  • Work with B2B audience; Forecast and report active campaigns
May 2014 - Present

Vice President of Professional Development for Fordham's Marketing Association | FMA

Fordham University
  • Correspond and network with marketing industry professionals to recruit them 
  • Grew membership by 300% for 2014-2015 school year
  • American Marketing Association's Competition in New Orleans in March 2015
Mar 2013 - Present

President of Art Inclusion's Chapter at Fordham University

Fordham University
  • Founder and President of Art Inclusion which advocates for full inclusion in the  American arts  and entertainment for underprivileged and disabled students of the Bronx community
  • Workshop organization for Bronx students to expose them to Fordham’s arts
Sep 2014 - Dec 2014

Integrated Marketing Intern for Nickelodeon

Viacom
  • Ideated marketing campaigns based on Nickelodeon's show properties
  • Created decks based on creative briefs and RFPs
  • Created sweepstakes database to consolidate sweepstakes over five years
  • Distributed industry reports to department regarding innovations in marketing
Jun 2014 - Aug 2014

Advertising and Production Intern for MSNBC

NBCUniversal, Inc.
  • Collaborated with the Brand team to develop promotions geared towards MSNBC's Lean Forward and Growing Hope campaigns
  • Supported editors, producers and creative directors in research
  • Created decks illustrating MSNBC's digital competitive landscape
  • Presented a Marketing Plan for NBC's "TODAY Show" to marketing managers, producers and directors correlating to material learned in Shadowing Program.

Education

Education
2011 - 2015

B.S in Marketing and Visual Arts

Fordham University

Skills

Skills

Leadership

Networking and Maintaining Relationships

Social Media Expertise

Analytics