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Education

Sep 1988Jun 1991

B.F.A. Industrial Design

Rhode Island School of Design

R.I.S.D. is one of the worlds leading  art and design Universities. I completed my industrial design degree in the top 5% G.P.A. of my graduating class. 

Summary

BIOGRAPHY

Born into an industrious family of entrepreneurs, I started my career at a family business that designed, manufactured and sold industrial machinery and industrial process solutions. 

Shortly after graduating from design university, I moved to New York City to pursue a career in the fashion accessories business working together with the Owner and President of the international luxury goods brand Barry Kieselstein-Cord. During my 20 years at K-C, the company achieved a position in the top 60 worldwide fashion brands, became the highest grossing company per square foot in Bergdorf Goodman and (is still) the only American Designer to be collected by the Louvre museum in Paris. 

In March of 2011, I founded a company called Utility Movement where I acted as a consultant to creatively driven businesses in their early growth phase. After advising several companies, I joined full time at VisCo, AS Norway, where I helped commercialize a digital visualization technology as well as a visualization management methodology.  This was followed by a role in marketing and sales for all products and services delivered to Oil and Gas, Maritime, Defence and Urban architecture businesses. VisCo is the largest provider of visualization to the industrial domain in Scandinavia. 

I am married to the Norwegian painter Torild Stray and offer advice on many aspects of her international career.  We live in Bergen Norway with our daughter Helena. I am an avid sailor, owning and maintaining a class 1 sailboat. 

Skills

Social and communication

Skilled at business diplomacy and professional conduct with years of international experience. Skilled with both written and verbal communication related to business processes, marketing and sales.  Strong ability to understand and communicate creative concepts, processes and subjects. Site-holder experience with organizing and presenting to budget holders, buyers and media. Significant cold calling and sale conversion experience. Working knowledge to navigate communications within both large and small companies. 

Language

Norwegian (NyNorske) Bergens test equivelant of Nivå B1.   English; Native language. Significant experience with conversion of business writing from Norwegian to English. 

Computer

Knowledge of Photoshop, Work book CRM, Active campaign, proficiency with Microsoft Office suite (power point, excel and word), Outlook 2016 and Basecamp project management software.

Work History

2012Present

Sales and Marketing

VISCO AS, Norway
  • Worked directly with the president and CEO to develop marketing strategy through the commercialization phase of a disruptive digital technology. This included brand refinement and market positioning, new web site copy, documents for a Joint Industry Project, Resource council of Norway DEMO 2000 and successful Innovation Norway IFU and OFU grants 
  • Co-develop and implement business strategy across the whole company 
  • Commercial management for key accounts
  • Manage content creation, distribution and analysis of monthly e-mail marketing campaigns to 1200 recipients
  • Build and manage my own contact lists and sales and marketing activity within CRM (600 plus on linked in). 
  • Sell all products and services at a strategic level including phone campaigns, marketing campaigns, international trade fairs, major company events and direct sales meetings with individuals and groups.  Entire sales process from initial contact, to tendering, closing sales and debrief. 
April 20112012

Owner 

Utility Movement, LLC.

  • Established Utility Movement and engaged with creative businesses  as a "business of design" consultant. 
  • Designed, developed and launched a line of designer home furnishings in collaboration with D-FORM design, Brooklyn, NY.  
2000Mar 2011

Vice President of Design

Barry Kieselstein-Cord Ent. Inc.
  • Designed collections following brand aesthetic; headed licensed divisions; directed product development; managed design staff and workflow; made wholesale sales presentations. 
  • Products included eyewear, mens ties, silk scarves, mens and womans silver jewelry, gold jewelry, diamond jewelry, watches in fine metals, barware, staturaries, crystal decorative objects (Steuben/ Corning glass), bespoke furniture, leather and cashmere hats and gloves, handbags and small leather goods. 
  • Developed several licensing opportunities to leverage existing brand equity
  • Represented the brand as a spokesperson at a ribbon cutting debut of first retail location in ASIA 
2003Mar 2011

Executive Designer

Barry Cord for QVC
  • Headed a licensed business that designed, presented and sold branded accessories products on QVC live television to several million viewers.
  • Duties included; Follow creative direction, design jewelry collections; outsource overseas production; manage business development and lead generation; act as design spokesperson on several live broadcasts including a sold-out show.
19912006

Designer, leather goods and Sterling Silver jewelry divisions

Barry Kieselstein-Cord Ent. Inc.
  • Designer for leather and cashmere glove collections, leather and exotic skin handbags and associated hardware.
  • Re-launched a Sterling Silver Jewelry division for wholesale through high end boutiques worldwide. Responsible for all operations within this division and design of multiple seasonal collections to generate first year sales of $3.8 million.