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Education

Sep 1988Jun 1991

B.F.A. Industrial Design

Rhode Island School of Design

R.I.S.D. is one of the worlds leading  art and design Universities. I completed my industrial design degree in the top 5% G.P.A. of my graduating class.  R.I.S.D. was very influential in the development of my creative approach to problem solving in design and business development. 

Interests

Sailing, biking, skiing and hiking with my family. In my youth, I competed in several adrenaline motor sports, but have come to prefer wind powered competition and non-competitive family based outdoor activities. 

Summary

BIOGRAPHY

I currently work full time for VISCO AS, Norway. VISCO is the largest provider of industrial visualization products and services to asset driven businesses in Scandinavia. My work at VISCO has been focused on the commercialization of cutting edge of 3D visualization software technology, business strategy and development (reaching new market segments) as well as sales and marketing for all of VISCO's products and services internationally.   

Born into an industrious family of entrepreneurs, I started my career at the H.F. Hanscom Co, a family business where my grandfather and father invented and manufactured products and machinery for the cable and tie industry. Work there exposed me to hands on mechanical engineering, industrial process and light manufacturing as well as the hard work it takes to run a successful business. 

Shortly after graduating from university, I moved to New York City to pursue a career in the fashion accessories business. What followed was nearly two decades of employment and daily work with the Owner and President of the international accessories brand Barry Kieselstein-Cord. 

In March of 2011, I left Kieselstein-Cord to pursue interests as a consultant to creatively driven businesses in early growth phase. After advising several companies, i was offered full time employment with VisCo, AS Norway, where I now drive market exposure and sales for all products and services delivered to Oil and Gas, Maritime, Defence and Urban architecture businesses.

I am married to the Norwegian painter, Torild Stray. In addition to being a supportive husband, I advise Torild on many aspects of her international career.  We live in Bergen Norway with our daughter Helena. I am an avid sailor, owning and maintaining a class 1 saliboat. 

References

References on request

Skills

Social and communication

Skilled at business diplomacy and professional conduct with years of international experience. Skilled with both written and verbal communication related to business processes, marketing and sales. Published white papers and numerous technical writings. 500 plus linked in contacts within Oil and Gas and other asset driven businesses, and an active list of 1500 direct contacts mostly within Norway. Strong ability to understand and communicate technology, process and industrial subjects. Strong ability to understand and communicate creative concepts, processes and subjects. Site-holder experience with organizing and presenting to industry stakeholders, buyers and media. On the phone 20 to 30 hours per week. Working knowledge to navigate communications within both large and small companies. 

Language

Norwegian (NyNorske) National equivelant of Nivå B1.   English; Native language

Computer

Knowledge of Photoshop, Work book CRM, Active campaign, proficiency with Microsoft Office suite (power point, excel and word), Outlook 2016 and Basecamp project management software. Significant process knowledge of film and 3D media production. Significant understanding of digital enterprise technology. 

Work History

2012Present

Marketing, sales and business development

VISCO AS, Norway

  • Worked directly with the president and CEO to develop market penetration strategy and implementation through the commercialization phase of a disruptive digital technology. This included brand refinement and market positioning, writing content for a JIP, RCN DEMO 2000 and successful Innovation Norway IFU and OFU grants. 
  • Commercial management for key accounts including contracts, accounts resolution,  processing frame agreements, supplier pre-approval agreements and ongoing account management.  
  • Manage creation, distribution and analysis of monthly e-mail marketing campaigns to 1200 recipients
  • Manage contact lists and sales and marketing activity within CRM 
  • Sell all products and services at a strategic level internationally including phone campaigns, marketing campaigns, international trade fairs, major company events and direct sales meetings with individuals and groups.  Entire sales process from initial contact, to tendering, closing sales and debrief. 
2007Mar 2011

Vice President

Barry Kieselstein-Cord Ent. Inc.
  • Provided oversight for daily business operations under the direction of the Owner, with shared responsibility of new business development, and brand management. 
  • Represented the Brand as guest of honor at the retail debut in Asia comprised of a 3 day event which included a gala dinner, ribbon cutting ceremony, and international TV and print media one on one interviews.
2000Mar 2011

VP of Design

Barry Kieselstein-Cord Ent. Inc.
  • Managed the design department, designed collections following brand aesthetic; headed licensed divisions; directed product development; managed design staff; made sales presentations; acted as a brand spokesperson.
  • Spearheaded start up of several licensing opportunities to leverage existing brand equity
2003Mar 2011

Executive Designer

Barry Cord for QVC
  • Headed the start up of a licensed business that designed, presented and sold branded accessories products on QVC live television to several million viewers.
  • Duties included; implementing the creative direction, designing numerous jewelry collections; outsourcing overseas production; interfacing with license holder for business development and lead generation; representing the products and brand on multiple, one-hour, live broadcasts including a sold-out show.
19952006

Designer, Sterling Silver division

Barry Kieselstein-Cord Ent. Inc.
  • Spearheaded the reintroduction of the Sterling Silver Sport Jewelry division for wholesale through high end boutiques worldwide. Responsible for all operations within this division.
  • Designed multiple seasonal collections and helped generate first year sales of $3.8 million.