Jayne Chace

Jayne Chace

Other experience & accomplishments

Fortune magazine (invitation-only) Summit of Most Powerful Women in Business (1999 & 2000)

New England Trail Rider Association (NETRA) women's champion (1984-90) and on Board of Directors

Author of magazine articles, contributor to/quoted in books on outsourcing, presenter at global conferences

Personal Attributes

Enthusiastic, energetic, highly motivated self-starter, comfortable in cross-cultural environment

Dual citizenship (USA and Great Britain)

Summary

International executive with 20 years experience in business development, branding, communications, strategic marketing, and consulting. Expertise in all aspects of management from concept through delivery, penetrating new markets, repositioning professional services and product/solution portfolios, spinning out and launching (to IPO) new companies and B2B and consumer products, and improving client relationships. Creative thinker, results-orientated and passionate with a "can-do" attitude. Skilled in executive level relationships, public speaking, global team management, mentoring, valuing diversity and managing cultural differences in the competitive environments of multi-nationals and the public sector.

Work History

Work History

Advisory Boards: Miyowa, European Leadership Programme, Eve-olution
Nov 2007 - Present

Venture Partner

MTI Venture Capital

Consulting

For MTI I advise on their corporate marketing to raise funds and attract deal flow and consult with the portfolio companies to provide multi-faceted go-to-market plans to grow business and find exits.  For example, we closed a University of Manchester Premier Fund (UPF) in April 2008 to commercialise all the Intellectual Property from the university and have just run a seminar at the university for enthusiastic entrepreneurs.  See www.theupf.com and www.mtifirms.com

Additionally, I provide strategic communications and marketing consulting for corporations & VC portfolio companies [including KPMG, Deloitte, Sarantel, Flip Video, Logica, Surfkitchen, Datalase, Teamphone] to develop go-to market plans, launch B2B and B2C products, executive training and rebrand the companies.  Also served as interim CMO for Miyowa (Jan-Aug 08) to build brand equity, organise marketing, define messages, secure $8M funding and launch in USA.

Nov 2004 - Nov 2007

Chief Marketing Officer & Board member

Logica and Acision [formerly Logica Telecoms Division]

Nov 2004 – June 07Chief Marketing Officer & Board Member 

LogicaCMG Telecoms, Green Park, Reading, England

Responsible for developing and managing global go-to-marketing strategy, marketing teams and budgetRepositioned Telecoms, establishing its credibility in new domains and restructured product lines Created/drove programmes that increased value, resulting in division being bought for £265M (15X) Managed alliance and partner programmes

2002 - 2006

Non-Executive Director & consultant

Non-executive Director & Consultant
2003 - 08: Non-Executive Director at Sarantel Ltd and marketing consultant taking them to float on London AIM: Feb’06 and to launch new products, such as LBS Pro antenna in September 2008. Visit: www.sarantel.com to see the video directed to communicate easily the complex technology benefits of the new antenna. Board positions: Director at Eve-olution, a firm advising on emerging female leaders and corporate diversity Founding partner of Surizon Technologies Cal-ITTech Advisory Board member and committee member for European Technology Forum that assisted young California companies to launch in Europe. Consulting:VCs, start-ups & executive training, eg .London Business School
Apr 2003 - Oct 2003

Interim Chief Marketing Officer

GSM Association

Interim Chief Marketing Officer for the global GSM Assoc.  that won me UK Sales & Marketing Interim Manager of the Year Award for achievements, which were primarily to re-structure and increase attendance to and profit for the Mobile World Congress (formerly 3GSM) event that attracts 50K attendees from around the globe.  I ensured presentations were on topics and not just advertorials, added a technology fashion show and added a day for small companies to present to investors.

2001 - 2003

Global VP for Public Sector Strategy and Marketing

Unisys

Managed teams to create the global strategy, consolidated and scaleable portfolio, market segmentation, marcoms, sales training and processes, competitive analysis, web pages, partner/channels relationships

Led management consulting for customers on e-government opportunities

and security programs

1998 - 2001

Sr VP Global Marketing, Exec Office

http://www.siemens.com

Change agent for harmonizing business propositions of 3 divisions (113,000 people, $27 billion revenue)

Led global marcom activities ($600 million budget) and spokesperson to

diverse audiences (e.g. analysts, media, employees) to reposition /brand

products, networks and services in the converging IT market

Consulted with public sector CEO customers re: change management and

developing new revenue streams

Advised executives on market impact of business decisions, created

strategic messages and global plans

Responsible for marketing strategy across 162 countries to synchronize

goals, operations and maximize synergies for integration of 3 groups:

Siemens Mobile, Networking and Business Services

Initially recruited to Siemens Business Services as Global Marketing VP to

take them to IPO, but my accomplishments led to promotion, reporting

directly to Siemens AG Executive Board member in Munich

1996 - 1998

VP Market Development & Worldwide Outsourcing

http://www.cadence.com

Led teams and vendors globally to identify, research and qualify opportunities, create all sales, media and customer programmes, train sales teams in cross cultural knowledge to shorten the sales cycle

Implemented best-of-breed marketing practices to grow this start-up outsourcing business from scratch Managed communications as part of the negotiations strategy from proposal through transition and cut-over

Played key role in securing of $100+ million multi-year agreement that increased shareholder value 12%

1994 - 1996

VP Comms and Board Member

As member of President’s Board, created a multifaceted, strategic

Managed global communications teams (300+ people) and external agencies with a $333 million budget

Recruited to Northern Telecom to rebrand them globally - which I did to Nortel.  Activities included getting input from former employees, customers, shareholders, establishing the key values, proposing a new name and then rolling out the new brand globally in 120 countries.

Aug 1993 - Dec 1994

Global Business Dev, Telecoms Group

Identified key opportunities in targeted countries world-wide and led the

business development initiatives to migrate Oracle from “just a database

company” into a credible player in the vertical telecom market sector

Grew market share from almost zero to over 20% in the first year; managed

global marketing programmes

Planned and managed Oracle’s pan-European launch into the multimedia

market

1986 - 1993

Global Marketing & Comms Manager

Digital Equipment Corp

Created global integrated worldwide marketing strategy to move company into  telecom market segment

Consulted with business unit line managers to identify and qualify business opportunities, target customers, initiate negotiations and manage joint Digital/client projects and managed 130+ direct reports

1981 - 1986

Corp Communications Manager

Mitchell Management Systems

Worked directly with the CEO to develop this project management software

start-up company, growing it from 7 to 350 people world-wide (until it was

bought by IBM)

Managed all communications and marketing and helped negotiate and

implement joint marketing agreements with computer vendors, including

Digital, Hewlett-Packard, IBM, Data General and Wang

Education

Education
1973 - 1984

Multiple Universities & CEEB

1974 - 81    Assistant Professor of European and non-Western History

Northeastern University, Boston, MA

1973-1982 History Achievement Exam and Advanced Placement Program

Educational Testing Service (ETS) Princeton, NJ

·      Created original test questions and evaluated existing standardised    exams administered world-wide

·      Managed Advanced Placement programme that granted college credit    for US secondary school courses

1978-1982Consulting Professor, History College Entrance Examination Board `(CEEB)

·      One of five history professors in United States selected for History Academic Advisory Committee to evaluate history/social studies curriculum for US high schools and colleges/universities

1967 - 1968

M.A. + post grad up to Ph.D. exam

Univ of Wisconsin

M.A. 1968/Ph.D. (ABD) Univ. of Wisconsin, Madison, WI Major: History; 250 page thesis on French Reformation (War of the Three Henries – 1585-89: The Philosophy of a Just War)

Teaching fellowship at Indiana Univ and Boston University; Asian Studies Foundation Grant to study Arabic

1962 - 1966

B.A.

I won the MARY COLEMAN PRIZE IN HISTORY for 300 page thesis: Nietzsche’s Superman: Why Was He Born? as an undergraduate.