This stuff is mind-blowing James. You've done so much with what you've had to work with. This will will evolve into a spectacular platform. I really believe we have the pieces coming together to build a grand enterprise. Thank you for all of this and for teaming up with me to help carry this down the field. Let's get that touchdown. Holy cow.
"You are the real deal Mr. Craddock."
"Stick with James, he's a Rainmaker." -David T. Fagan, Co-Author of "Guerrilla Rainmakers" with Jay Conrad Levinson
"The choice to hire James Craddock was one of the better decisions of my business career. From the moment I brought him on, until the completion of the project, James was a pleasure to work with. He always pushed me beyond my own perceived limitations, gave me creative and innovative solutions to various problems, was a quick thinker, and a wise council. I have no hesitations in recommending him, and would be eager to work with him again."
Of all the strategies, methodologies and tactics used in marketing, there is one that outperforms them all... Content Marketing!
Call or Text: 480-231-8724 PO Box 1684, Okanogan WA 98840
Key Difference Media is a Content Marketing company with leading strategies and massive manpower to help create an Omniscient presence across the Internet.
With a team of 350 designers, editors and marketers we have the ability to dominate social searches and up to the first 5 pages of Google Search Results,
We repurpose content into branded assets, formatted for each social media channel and appended with a Call To Action, driving warm leads into a sales funnel.
★ Multi-channel marketing with an emphasis on social media, email marketing, copywriting, brand development, graphic design, print marketing, website management, community outreach, event marketing, copywriting, story and content strategy.
4DStory LLC leverages the power of story to provide unique and powerful advantages for businesses and personal empowerment, as well as building massive communities for profits and non-profits.
• Managed website development projects
• Created and pitched campaigns to clients
• Built and managed campaigns in Infusionsoft
• Maintained client relationships
• Create and monitor social media ad campaigns
• Responsible for developing new broker accounts
• Processed mortgage applications
• Managed closing process
Accountable to Operations Manager and Branch Manager for reliability and responsiveness of broker service representatives while developing and maintaining department systems, supporting incentive programs, handling disciplinary problems, hiring and firing representatives, and motivating staff.
• Accountable to the Merchandising V.P. for building analysis tools with MS Access and Excel by interfacing with data on an AS400 platform to optimize POG's and analyze existing inventory/ sales objectives.
• Build custom databases tools for interdepartmental efficiency strategies.
• Developed POG performance tool and product substitution forecast tool.
• Develop Category Manager interfaces for business cell interactivity.
• Develop and maintain attributes database for customer segmentation.
• Designed industry-first, custom inventory multiples program, designed to maintain inventory levels
• Logarithmically concurrent with anticipated forecasts.
• Developed tools to parse underachieving products and systematically redistribute them throughout the chain based on store volume and greatest sales potential.
• Decreased inventory levels by $50 mil through dog SKU analysis.
• Accountable to the buying team for the advertising, marketing, and merchandising of goods in the retail market through a store chain of more than 350 outlets. Responsible for department sales & margin goals.
• Negotiate marketing packages totaling up to 3 million dollars in sales
• Compose weekly advertisements for publications including magazines, flyers, and newsletters
• Support marketing initiatives by assisting in maintaining stock levels and fill-rates at optimal levels
• Promoted to Assistant Category Manager within 1 year
• Promoted to Assortment Planning Analyst within 2 years
• Small privately-owned wholesale electronics distributor- Responsible for sales growth by managing employees through motivational promotions, product & sales training.
• Generated 1.6 million dollars in overall annual sales surpassing a $350,000 sales goal
• Exceeded average profitability of 3O% with an impressive 42% ' 50% profitability
• Launched highly effective sales strategy through careful competitive analysis
• Managed 22 employees: inside/outside sales, customer service, warehouse, purchasing, A/P, HR
• Developed an incentive program for non-sales employees based on the achievement of shipping goals
• Ensured adequate inventory, prompt response to quotes, & technical advice to the sales force
• Integrated multiple departments and cross-trained employees resulting in improved efficiency
- Factory Representative firm with 12 million dollars in annual sales in the electromechanical reed switch & relay industry- Managed multi-million dollar accounts and developed new territories. Directly represented a dozen vendors with approximately 30-40 accounts each, Managed and trained sales forces for each vendor totaling 150 representatives. Customer base included large clients such as: SOLECTRON, 3COM, HP, TANDEM COMPUTERS, APPLE, CISCO.
-Private wholesale distributor of electronic components to Silicon-Valley OEMs and turnkey companies
• Managed field and inside sales representatives to produce top sales results.
• Performed consistently by booking $125,000 in monthly sales, exceeding the minimum $45,000
• Focused on large vendor direct orders, 10 times larger than a typical distributor order
• Transformed a non-existing territory to a highly profitable territory with 100 accounts
• Established relationships with new and upcoming accounts supplying technology to growth markets
Promoted to Sales Manager from Field Sales Engineer within a l-year period
Maintained squadron readiness through the ground maintenance of all electronic systems aboard the P-3 Orion Submarine Hunter Aircraft as well as training with US Navy SEAL's as a candidate of BUDS in Coronado, CA.
Received commendations at squadron level as well as personal and am a veteran of the Gulf War; Operation Desert Storm.
Team building, stress management, mental control, physical readiness, pain distribution, problem resolution and overcoming obstacles
Theology degree with an emphasis on Servant Leadership
General Studies, lots of writing, public speaking and critical thinking courses. Some business and contract law classes.
The Navy's "A" School surpasses the equivalence of an associates degree in basic electronics. Nav Comm school teaches how to troubleshoot navigation and communication systems in military aircraft and vessels.
Oldham County High School in Kentucky
Seven Arenas is my model that conceptualizes the human experience into a tangible and useful asset. I have a documented methodology for materializing these models for any application.
I designed a creative thinking model called i6estalt! that allows me to access infinite creative ideas at the drop of a hat. As documented in my book: i6estalt! Creative Thinking Strategy, found on Amazon at: http://amzn.com/B016OPN44S
Over the years I have developed not only a knack for manifesting clear visions but also systems by which to purposefully engage these visions. I have manifested ideas that were 20 years ahead of their time, laced with elements of todays biggest successes. I am finally learning how to bridle those visions and develop them in succession with real time trends.
I always exceed sales goals through tenacity, great cut stomer service, and personal attention.
4DStory™ - This is a platform built to help creatives tell fictional stories across social media for fun and profit.
EWF Marketing, LLC - A part time business venture with my partner where we utilize the infrastructure we've built to test new marketing strategies and artistic ideas around Story Integrated Marketing.
Story Integrated Marketing (SIM) This landing page presents a marketing strategy I trademarked as "Story Integrated Marketing®."
Kinetic Avatars, The 8 Characters In Your Marketing Message This is a link to the sales page for the latest book I've written on marketing.
i6estalt! Creative Thinking Strategy My definitive book on how to stimulate creative idea.
Leit Motif My book that asserts corporate training could be made so much more impacting and beneficial through the use of some pretty basic fundamentals of storytelling and music.
XL7LX This is an entire empowerment program built to motivate and invigorate Real Estate Agents and Entrepreneurs.
Afghanistan On The Bounce This is the full colored photo journal book I was responsible for laying out and seeing through to production.
LinkedIn Profile Here you can also see my resume and additional information about my history.
My Photography Here on FineArtAmerica I post and sell my photographic works.
I rarely stop moving, so a few hobbies keep me occupied...
My Kids
Photography
Creating Concept Models
Antique & Vintage Assemblages
Video Production
Writing
Fictional Character Development
Humor of almost any kind. . . and sometimes even when it's not so kind. ;)
An immersive one week course in the art of presenting yourself as an Expert to the world through Books, a Web Presence, Seminars and Video.