Jaicy Varghese

  • Mississauga ON
  • jaicyvarghese@yahoo.com

Account Manager

Work History

Work History
Sep 2014 - Present

Interactive Marketing Consultant

Xprima Corporation

Managing GTA West Territory , Generating leads from Industry relations, Search Engines , referrals and from other different sources , interacting with customers in a day today basis in order to attain increase in revenue, customer satisfaction and retention.

  • Managing Digital marketing efforts including websites and advertising for Auto mobile Dealer groups, independent dealerships and aggressively pursuing new business
  • Qualifying the leads and convert them to a prospect, provide expert consultation to customers’ in-order to go with suitable digital marketing solutions which facilitate them to achieve the organizational goals.
  • Identifying and Maximizing revenue from new and Existing Digital marketing customers, Recognized for selling highest amount of Value added SEO / SEM services in the first quarter.
  • Analyzing and reporting Website performance using Google analytics data and giving suitable suggestions to improve the performance of the website and digital marketing activities on monthly basis
  • Attending sales conferences and industry marketing events
  • Providing regular and accurate sales forecast to  the management
2014 - 2015

Outside -Sales Account Manager

Trader Corporation

A trusted advisor who strives to understand the business and advertising goals of Automobile Franchise and Non Franchise dealerships. Focus on matching products to support customer marketing strategies while demonstrating value of those solutions. Accountable for achieving target through retention & Upsells and new business Acquisition. Monthly client review and consultation meetings.

  • Managing a  book of business  that represents sales in digital- focused revenue which  measurably drive ROI through  increased sales and  profitability for Automobile Dealerships
  • Successfully represented  Trader Market place , V Auto (Inventory Management Software), Dealer.com full website solutions - design/development, SEM, SEO, LSO , PPC, Mobile, Social media , Branding, Online performance/analytics management and Reporting.
  • Applied Consultative sales skills to attain Revenue quota for the assigned book of business
  • Client consulting in product usage and managing online presence & brand
  • Designing proposals for customers based on their needs
  • Successfully built and maintained internal and external business and client relationships that drive revenue

 

Feb 2012 - Jun 2013

Inside-Sales Account Manager 

Trader Corporation 

Responsible for working closely with each account to ensure a positive customer Experience & maximization of revenue. In charge of increasing & maintaining Customer satisfaction ensuring that the individual needs of the customer is met. 

  • Received Highest performance inside sales Account Manager Award for     2011- 2012 .
  • Consistently surpassed sales quotas and recognized as top achiever
  •   Managing a Portfolio of Close to 80 active Dealership accounts from Western Canada and GTA
  • Demonstrated success in managing and growing existing accounts...utilized consultative selling techniques to customize services in complex, multiple-level decision making environments
  •  Understands and promotes Trader products and services relevant to each customer in relation to the customer's own business objectives
  •  Handled online Banner campaigns for different corporate accounts, Strong knowledge in CPC,CPA,CPM
  •  Handled  SEO / SEM and LSO (Local Search Optimization) products
Sep 2009 - Apr 2012

Professional Sales Representative

Trader Corporation Outside Sales
  • Generating revenues from outbound calls
  • Managing and up selling assigned Automobile Dealer Accounts
  • Handled online Banner campaigns for different corporate accounts
  • Identifying and qualifying Customer needs, Developing sales strategies,
  • Recommended advertising solutions and Closed new business up to 80% success rate
  • Consistently achieved overall sales targets with 113% over sales target on 2010-2011
  • Received Inside sales excellence award for selling highest volume of online banners in Auto Trader.ca
Aug 2007 - Sep 2008

Account Manager

Sirius Communications

Working on different Client Accounts in order to coordinate efforts of the creative and production teams, to get across the message of Clients to their target audience

  • Responsible for define, establish, and manage the corporate communications,            planning and executing branding programs for clients
  • Planning and implementing  print and electronic media advertising for various clients
  • Coordinating events on behalf of clients
  • Successfully managing Corporate accounts for agency
  • Interface directly with Agency Production department to negotiate costs and     expectations, and reviewing each line item 
Aug 2005 - Aug 2006

Account Manager

Jelitta Publicity

Responsible for increasing Advertising revenue through Print and Digital media for both new and existing Accounts

  • Identified and implemented new communication opportunities for clients leading to the growth in brand and revenue
  • Meeting and liaising with clients to discuss and identify advertising requirements
  • Planned and developed effective marketing communication materials for traditional and non-traditional media through analysis and interpretation of client's marketing plan, Brief and market research data

Education

Education
1998

M.B.A

University Of Madras

Skills

Skills

sales strategies

Account Management, Relationship building, Business Recovery and sustainability, Consultative sales, 

NEW BUSINESS

Business development, Presentation skills

System

Microsoft Word , Excel, Power point,  Knowledge in CRM tool Sales force

Base

Analytic skill, Communication skill, 

Certifications

Certifications
Mar 2015 - Mar 2016

Google Adwords Ceritification

Google