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Experienced Sales Professional with 9+ years of experience in channel sales, with strengths in customer service, sales and negotiations. Successful in developing strategies that have resulted in Business Growth


Business Development
  • Strong orientations in Business Development & Channel sales Management.
  • Distributors & Dealers  Acquisition/Penetration.
  • Build & Maintain Strong relationships with key stakeholders in target organizations.
  • Strategic Planning
  • Competitive Intelligence
  • Operational Excellence
Interpersonal Skills
  • Self-motivated, enthusiastic with the focused professional approach.
  • Excellent analytical skills.
  • Problem-solving skills and can work both independently or as part of a team.
  • Able to Multitask         
  • Excellent presentation and negotiation skills

Work experience

Dec 2015Present

Manager – Regional Distribution & Operations

Asus India Ltd

RMD-Zen Phone Distribution Management:- 

  • Responsible for overall sales targets including units sell thru and market share in India.
  • Distributor recruitment together with branch office across regions in India.
  • Monitoring Distributor/Sales team, ensuring efficiency and meeting individual goals.
  • Work with branch office to set up WOD increase schedule (weekly target, quarterly target)
  • Daily operation with Distributor to track WOD increase target.
  • Make partner(Distributor, dealer) understand ASUS strategy VS competitors.
  • Ensure that the HO team gets quality reports on time with authenticated data from RMD.
  • Planning National distributor stocks for Zenphone, Zenpad, Asus Accessories.
  • New Product Placement Planning & Execution - ND,RMD & T3 wise

POSM Deployment Management:  Work closely with Marketing & Logistic team on Allocation and deployment of POSM and Track Execution.

ISP Management:  Responsible for overall ISP Management Operations.

  • Monitor Branch Head Count
  • Monitor ISP Performance Branch wise
  • ISP Performance Management
  • ISP Incentive & Star Club Calculation
  • ISP Data Analysis and Reporting

PJP(Permanent Journey Plan) : Responsible for overall Operations.

  • Monthly Planning
  • T3 Wise Target Planning
  • Monthly Visit Plan by Sales Team
  • Status report on Visits by sales Team
  • Ensures every CSE visits 45 Counters and TM Visits 30 Counters in a Week.

Weekly Control Table Analysis.

Channel Map: Compilation & Analysis of Channel MAP.

Sales Team : Target Allocation VS Tracking and Analysis.

Managing Refurbished Product Sell out and Liquidate Ageing Inventories.

Jul 2014Nov 2015

Area Sales Manager-Distribution

OppoMobile India

Sales, Marketing &Support

  • Establishing strong Distributor channel to increase the reach of Oppo Mobiles in Mumbai & Maharashtra upcountry. Establishing strategies to gain outlet wise market share and delivering sell-in/Sell-out across the dealer channel.
  • Responsible to manage optimum inventory across channel to generate the right mix of SKU's required as per demand forecasting.
  • Managing distributor reach expansion & extraction of dealers. Recruiting & monitoring sales team, ensuring efficiency and meeting individual goals.
  • Carrying out display enhancement, VM set up & channel-wise display management. Conducting new model introduction, placement, promotion & marketing activities
  • Responsible for Market share gain in the region.
  • Own Visibility in the area through GSB/ISB/Hoardings. POSm deployment for different promotions.
  • Jointly working with marketing team for seamless execution of ATL/BTL activities, ensuring brand hygiene.
  • Established an end to end support service network through third party service providers and achieved cost efficiency goals.
  • Timely resolution of Customer Escalations & Queries within the set TAT.


  • Successfully developing active network of Distributors & Dealers in Nagpur, Aurangabad, Nashik
  • Successfully achieved pre-set targets for the assigned territories.
  • Successfully handled local promotion activities, like shop branding, Road Shows, partner meets etc.
Apr 2010Jun 2014

Channel Sales Manager

Divyang Infoworld


Mainly worked with Photo Channel, Telecom Counter and I.T dealers.

  • From May 2012 To June 2014 - Sony (Camera`s, Play Station, Vaio & Accessories), Apple (I Pad & MacBook), HP (Tablets/Fablet` s)
  • From April 2010 to May 2012 – Sony (Camera`s, PlayStation and Walkman)

Primary Responsibilities:

  • Ensure achievement of sales targets.
  • Ensure optimum product penetration in the market.
  • Ensure communication of right schemes to the retailer in the market through the FOS.
  • Acquire more customer base by network expansion in the territory.
  • Collect and collate information on competition and trends in the market Maintain relationship with dealers Dealer & Retailer expansion.
  • Managing and training the team of FOSs in order to enable them to perform effectively.
  • Achievement:
  • Successfully developed active network of Dealers in Saurashtra & Kutch Successfully achieved pre-set targets for the assigned territories.
  • Successfully handled local promotion activities, like shop branding, Road Shows, partner meets etc.
  • Successfully handled single day order booking of 318 Camera in territory. Building and Maintain Strong Relationships with Key Decision Maker in the target Organizations
Apr 2008Mar 2010

Sales Executive

Krishna Plastic

Responsible for Achieving sales target of packing material.


Jan 2015Present

Pursuing PGDBM in Marketing

Welingkar Institute of Management, Mumbai
Jun 2012

Bachelor of Commerce

Saurashtra University, Rajkot