Ecommerce Account Manager
Ecommerce Account Management
- Responsible for Managing and expanding the Nedbank Greenbacks and American Express Membership Rewards websites.
- Development of an online marketing strategy to drive sales and align with Brand plan in achievement of sales target,
- Provide direction in terms of creative executions online and provide creative briefs to external agencies
- Strategically managing and supporting all facets of communication internally and externally for all digital campaigns
- Work with product sales teams to ensure best deals and propositions for online space that provides a competitive advance
- Work with Software developers to identify areas where website performance can be optimised as well as execution of client requested customisations.
- Bulk emailer campaign distribution to various contact lists
- Manage all call centre escalations to ensure best customer services and promised service delivery across the e commerce platforms
- Weekly and monthly sales reporting as well as websites analytics reporting