Objective

Director, Digital Media and Video

Interest

* Television & Media Production

* New and Social Media

* Publicity and Promotions

* Website Development & Promotion

* Special Events

* Corporate Branding

* Digital Media & Video Production Consulting

Summary

Allen M. Gottfried is an award winning music video and commercial film director born and raised at the beautiful Jersey shore. Obtaining his Masters degree in Television and Digital Media management from Drexel University in 2007 and Bachelors from Rowan University in Television and Film in 2003, Allen has utilized his educational and training experience to launch his award winning ever-successful career. Working with a wide range of production companies, from television production in New York and Philadelphia to a music video and commercial production company in Beverly Hills, CA, while attending a summer program at U.S.C. . Currently, he is the director of digital media and video with the world renowned airbrushing and art magazine, Airbrush Action, where Allen oversees the development of new digital content, distribution, networking, brand and company image marketing, producing the training video series and more. While busy with the full-time position Allen’s love for film and video also keeps him busy in his free time where he produces and directs music videos, live multiple camera concert DVDs, commercials and promotional projects all under his award winning production company, Electric Head, www.electricheadonline.com Gottfried is now seeking new distribution channels, platforms and is producing new content that is grabbing the attention of many existing and emerging artist, labels, corporations and individuals a-like for expected distribution for VOD, Mobile and other emerging vehicles. ------------------------------------------------------------- Area of expertise includes: * Television & Media Production * New and Social Media * Publicity and Promotions * Website Development & Promotion * Special Events * Corporate Branding

Work History

Work History
Sep 2008 - Present

Adjunct Prof. - Television Production 121

Brookdale Community College

The student will demonstrate an understanding of basic television production techniques including the use of the camera, console and audio board and the preparation of scripts by producing and directing studio programs.

Dec 2005 - Present

Digital Media & Video Director

Airbrush Action
Successfully manage the creative, technical, and business components of DVD production for an established studio providing full-length training videos to the Airbrushing industry. Produce, direct, and edit videos, maintaining daily interaction with creative director, art director, and customer service representative; write scripts for video and audio projects. Oversee digital translation of Airbrush Action magazine and associated video library. Produce teasers, segments, and video testimonials for company website. Interact with customers at all levels; play key role in hosting company's workshop series. Grow business through networking and video marketing; handle PR including composing press releases. Develop business strategies for brand expansion and enhancement. Manage budget and perform basic accounting tasks. Troubleshoot and resolve equipment, computer, and digital media issues. Selected Achievements: Transferred current and back-issues of Airbrush Action magazine to a digital format and resold as one package; newly released Digital "Silver Collection" is enjoying exceptional sales and plans are in place to convert additional published materials. Established successful content partnership with Video Professor; currently arranging content deal for Video on Demand services with two major cable providers. Grow business by capitalizing on new distribution or sales outlets.
Jan 2005 - Present

CO-Director / Digital Media

Justice Productions
Co-Director Multiple Films and Viral Video Products
Jan 2000 - Present

Owner / Director

Electric Head, LLC
Manage all aspects an of an independent production company including development of business and marketing plan. Produce and direct wide-range of video projects including nationally aired music videos with mobile download capabilities, multi-camera live concert DVDs, and promotional videos, overseeing large crew and production staff. Produce content for web and mobile distribution. Perform additional editing, DVD authoring, camera work, and production assistance. Develop and manage budgets; track project expenses. Create marketing materials. Selected Projects and Achievements: Earned multiple awards including Best Prop Award (2008) and Audience Award (2007) from the 48hr Film Project and a Telly Award for Music Video Production (2004). Directed and produced live financial news program for New Delhi T.V. Completed promotional videos for Charter High School of Architecture and Design (C.H.A.D. School) in Philadelphia and Sun Sureda, Bulgaria, an International Resort.
Jan 1999 - Present

Owner / Director

Electric Head
Award winning music video and commercial director and company based out of central N.J. We produce everything from Live music video, to MTV-Style Videos and more. Working with artists, labels and budgets of all sizes, genres and locations. www.electricheadonline.com
Sep 2006 - Sep 2007

PRODUCER / DIRECTOR

Drexel University

Tasked with directing new Westphal College of the Arts Media Arts awareness and recruitment DVD and Internet-based video with responsibility for establishing video look, feel, and content. Additionally, created content in various digital platforms to boost recruitment for the Television Management program Produced student life segments in conjunction with the Philadelphia Film Commission. Selected achievement: Campaign was successful and is currently being used as a recruitment tool on the Drexel / Westphal website.

2004 - 2004

Intern / Production Assistant

Oil Factory, Inc.

Music Video & Commercial Production Company - (Production Assistant)

2002 - 2003

Intern/PA

Banyan Productions

Production Assistant / Camera

** Worked on TLC's -  A Dating Story 

Hollywood make-believe gets a dose of reality thanks to this company. Banyan Productions is a leading producer of reality-based television programming, including such shows as A Makeover Story and Trading Spaces for Discovery Communication's TLC, Epicurious for Scripps Networks' Travel Channel, andRenovations for HGTV. It has also produced such specials as Surrogate Sisters and The Unknown World of Figure Skating. In addition to reality TV shows, the company makes infomercials through Banyan Direct. Founded in 1993, Banyan Productions is owned by its three founders; chairman Susan Cohen-Dickler, CEO Jan Dickler, and president Ray Murray.

Jan 2002 - May 2002

Production Assistant

MTV Networks

Intern/Production Assistant

Was there when the transition from 12-hour to 24-hour rotation for the new network. Worked with artist and on-camera talent.

Jan 2001 - Jun 2001

Video Production

U.S. Navy - Lakehurst
Production and Editing with the Business Development Office

Education

Education
2006 - 2007

MS

Drexel University

The Paul F. Harron MS/MBA program in Television Management prepares students to break into one of today's most exciting industries, or further advance an existing television career. A partnership between Drexel's Antoinette Westphal College of Media Arts & Design and LeBow College of Business provides a unique integrated education in business and television production.

2004 - 2004

Summer Program

University of Southern California

Music video is the perfect balance of art and commerce, and this class covers everything from production elements to how the industry works. Writing and pitching music video treatments, creating distinctive imagery on low budgets, directing talent, gaining representation and navigating the video industry are the primary focus, with additional time spent analyzing notable videos. 

2002 - 2004

Bachelor of Arts

Rowan University

We offer our students a balanced curriculum that provides integrated study and training in the art and business of the electronic media. The Bachelor of Arts program in Radio, Television and Film combines 60 credit hours of a broad general education with 61 credit hours of required, related and free electives that each student can shape toward their individual educational goals within the major.

2001 - 2003

BA

Rowan University
1999 - 2002

AA

Brookdale Community College

Skills

Skills

Various

Adobe Sound Booth / Audition, (Audio) Final-Cut Studio, Avid Xpress, Adobe Premiere (Video) Adobe Encore, DVD Studio Pro (Authoring) Adobe After Effects, Zaxwerks Pro Animator (Compositing / Motion Graphics) Adobe Photoshop, Illustrator, Quark Xpress   Social Media Marketing, Integration and Promotion E-mail Marketing HTML, Basic PHP, Basic Java Blogging, Vlogging Wordpress, Joomla, Drupal, OScommerce MS Office Quicken & Peachtree Accounting SEO/SEM Tools Mac and PC Platforms

Certifications

Certifications

Avid Express Certified Editor

Avid/BCC