CHALLENGE is the word that drives me forward.
What I love most about my work is that I can provide innovative money-and-hassle saving solutions to clients by integrating latest technology and effective business logic.
And I never stop learning!
I have extensive experience in the digital space, with experience as varied as tracking torpedoes in deep sea waters via digital acoustic signal, to creating 3D mapping of mines.
And I have got what it takes to enhance capabilities of any digital team.
Graduated in 2002 with a Bach of Comp Sci (Hon) degree I’ve spent next few years ‘coding’ in numerous languages and working on a variety of platforms and web. After implicating myself in one of the WEB 2.0 greatest Australian Software Entrepreneur success stories, Atlassian, building enterpreneuring team and product offerings, I went on to obtain copious learnings from Thoughtworks, one of the most renowned Agile consultancy companies.
Having then been given the opportunity to ‘rejuvenate’ and enhance digital arm at McCann by rebuilding the team, establishing new lean processes and collaborative platforms, eliminating isolation factor between internal departments (Creative, Account, Design, Digital)
Reporting directly to the CEO, as a Head of Digital Development I have been playing integral part in bridging all of the levels of McCann - from the ‘top’ to the ‘production trenches’ and 'beyond'!
Worldgroup business decision to outsource all digital work offered a new opportunity for me to contribute my knowledge and skills to MakeAgency, a part of the M&CSaatchi. During my contract I worked across various clients such as Nestlé,Qantas, Wolworths, RTA, PCT - on some in a capacity of technical consultant, others as Project Manager or Executive Technical Producer.
Capable to execute comprehensive integrated campaigns or bespoke technology solutions incorporating CMS, CRM, Loyalty Program associated with a data warehouse, my knowledge of technologies and platforms allows me to contribute at any and all levels of digital project deliverables.
Love working as a part of a team.
Understanding all intricacies and dependencies encompassed in the Agency business and beyond, well aware ofcommercial trends and implications.
Great management and communications skills both verbal and written.
I am a great believer in human talent: finding ways to harness it and building complex teams made of various skills sets.
Extremely determined, crazy, focused and passionate about things I believe in.
Creating communities around products and campaigns in the cyber space is a hard enough challenge already, but to do it right makes it a whole lot more interesting.
There is no method in the madness, but I am sure up for the challenge of seeking one!
You can’t fit me in a box, trust me, ‘they tried ...’.