In the world of online media, who you are personally can very quickly catch up to you professionally. This doesn't scare me. Who I am among friends is who I am among colleagues.
First and foremost, I am a writer. I have a degree from the Medill School of Journalism and years of experience reporting and editing in both print and digital formats. In the field of marketing, I stay true to the fundamentals of producing quality content that can stand on its own, even before all the hype and hyperlinks.
Staunch about crossing t's and dotting i's, I am nonetheless unafraid to take risks. From starting my writing career as a high school student by covering the New York Giants training camp, even though I knew nothing about football, to backpacking solo in South America in order to volunteer and work on my Spanish, to becoming an observant Jew and moving to Israel, I don't let much stand in my way when I feel it is the right thing to do.
My versatility means that I probably understand your target audience, and if I don't, I will quickly learn.