Public Relations Intern
Rutgers University Press Inc.
Assisted Publicity Director in managing publicity programs for the Press’s complete line of titles (100 new books per year) including obtaining articles, reviews, interviews, and excerpts in print, radio, television, and online; arranging author appearances, book signings, events, and panels; and nominating books for awards. Reported directly to Publicity Director.
• Wrote press releases with timely media hooks
• Pitched story ideas to editors, writers, producers, and bloggers
• Developed targeted media lists
• Administrative tasks including book mailings and tracking media placements