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Work experience

Sep 2011Present

Full-Time Faculty

Oakland Community College

Bring fresh ideas to general business courses that are current, relevant, and lend a historical, philosophical, and long term perspective so students can view the role of business within a larger social and ethical context. 

Help students understand how to market themselves and adapt to a challenging, dynamic job market.

Courses:  Introduction to Business, Starting/Operating a Small Business, Global Business.

Jun 2009Present

Brand Creation & Multimedia Design

Ev/olutions/Solutions LLC

Hired by Wayne State University College of Engineering to market "the EDGE," an entrepreneurial certificate program.  (http://bit.ly/o2Av50)

HIred by Mark Wilk Law to design a branding & communication strategy to publicize the services of MIchigan Mortgage Negotiators.  Designed company website:    markwilklaw.com

May 1995Jun 2011

Business Manager

Unisearch Partners, Inc.

Managed cash flow for marketing research consultants servicing multinational clients including Frito-Lay, Colgate-Palmolive, and Wal-Mart.

Coordinated logistics regarding the execution of custom marketing research projects; administered payroll, quarterly taxes, diversity reporting, and employee benefits.

Jan 2007Jun 2011

Founding Member

Detroit Passport to the Arts

Originated the passport idea and contributed as an active member of the Steering Committee to champion it. The DP2A mission is to cultivate the next generation of arts & culture enthusiasts in Metro Detroit.

20072009

Puppy Raiser

Leader Dogs for the Blind

Raised and socialized Mackenzie, an energetic, mischievous, and totally lovable yellow lab/golden retriever mix. She graduated in 2007 and is currently teamed up with a woman in Seville Spain.

Jan 1994Jun 1997

PTO President and Parent Volunteer

Troy School District

'Outstanding Volunteer' (State of Michigan, 1997) for successfully spearheading the effort to integrate conversational Spanish into the Troy School District (grades 1-5).

19841990

Market Analyst - Chevrolet, GM Overseas, Pontiac

General Motors Corporation

Wrote "Voice of the Customer" marketing analysis and short term positioning recommendations for Chevrolet sporty and small cars.  

Developed a database of Eastern European markets for GM Overseas future programs.

Adapted a statistical tool to identify "Strengths and Weaknesses" of Pontiac carlines relative to the competition using customer research data.

19811984

Systems Engineer - Pontiac

General Motors Corporation

Transformed idle CAD system into indispensable engineering tool by developing "user friendly" interfaces and training program.

Education

B.S.E.

University of Michigan

Member of Alpha Pi Mu Honor Society.

M.B.A.

University of Michigan

Awarded General Motors Fellowship 

Skills

Instruction & Training
Individual & Corporate Branding
Video Editing
Producing Documentaries
PowerPoint/Keynote Presentations
Business Writing
Web Design
Digital Introductions

References

Janet Eckhoff

“Ev Chan - excellent writer, great marketing prowess, artistic eye and creative . . . She recently completed a video introduction for Student Mentor Partners for our annual fund raising dinner. She captured the spirit of the work... and created a seamless introduction that delighted our audience of donors and potential contributors.  I have worked with Ev for 25 years, appreciate her marketing prowess and love seeing how her creative talents and vision have developed. Despite a tight timetable, she came through for us, and I appreciate her ability to stay focused and calm no matter what is thrown at her.."

Chris Michels

“I had the pleasure of working with Evelyn  on the design of my “Six Panels to Employment” brochure.  Throughout the entire process, Evelyn’s unique ideas and creative input delivered a high quality product that exceeded my expectations. 

   In addition to this business service, Evelyn’s website designs and multimedia products are tremendous.  I would strongly recommend her work to anyone looking for these products and services.”

Rochelle Riley

“Evelyn beautifully captured the essence of me.  I feel like she came to my house and really explored its contents.”

Michelle Lange

“Evelyn has an uncanny way of looking at a project from a different, but highly relevant point-of-view that I value, and have hired her as a thought partner on new projects ranging from research and business management to digital communications. 

    Add to that her dedication to collaboration and unwavering devotion to getting the job done and you have a treasured partner for new ventures.”

GETTING RESULTS - Digital Intros

GETTING RESULTS - Helped Employ

Chris Michels

Designed Six Panel Brochure

  • Hired as Director of Property, U.S. Medical Management, 2/10.

Rhonda Griffiths

Provided Business Instruction & Career Advice

  • Hired as Benefits Counselor, The DEM Group, 2/10.

Tricia Johnston

Provided Business Instruction & Career Advice

  • Hired as apartment complex manager, 5/10

GETTING RESULTS - Community Service

Troy School District

Initiated Spanish Pilot Program

  • As parent advocate, co-lead the effort to integrate conversational Spanish into the elementary curriculum at 12 schools, 9/97.

GETTING RESULTS - Marketing & Branding

Wayne State College of Engineering

Marketing Launch (September, 2011)

  • Marketing Strategy
  • Brand & Name Creation
  • Digital Intro
  • Campus e-blast
  • Brochure

Mark Wilk Law

Branding & Communication (August, 2011)

  • Marketing Strategy
  • Logo Design
  • Website Design
  • Digital Intro

Summary

MOLDING STUDENT POTENTIAL

My goal is to give college students from all walks of life a chance to learn in a supportive environment with firm, yet realistic expectations.  I enjoy using the diversity of students in the classroom to question assumptions, encourage collaboration, and create global awareness.

CAPTURING THE ESSENCE WITH STYLE & INTEGRITYMy keen interest in people and ability to listen can bring a clear, strategic point of view, positive connections, and concrete results to any individual or organization.

Specialties:

Business Instruction, Branding, Multimedia Storytelling.