Download PDF


I am a real estate marketeer currently managing multi billion dollar real estate projects situated in Riyadh and Jeddah. With 9 years of sales and marketing experience of US and Saudi market, I can confidently manage marketing activities in any sector. I would prefer to work Real Estate market in G.C.C.

Work experience

Mar 2007Present

Projects Marketing Manager

Dar Al Arkan (DAAR)

  • Develops and implements annual marketing plan and strategies for new and existing projects.
  • Delivers presentations on traditional and “out of the box” marketing / branding strategies.
  • Analyzes marketing performance utilizing a variety of metrics and reporting techniques.
  • Manages online / e-media strategies to complement traditional marketing approaches.
  • Manages key advertising agency relationships unique to each project.
  • Develops special project events including community grand openings and investor days.
  • Communicates with suppliers for various project tasks (advertising, models, research agencies).
  • Supports project management departments such as Engineering, Sales, Customer Relations.
  • Manages overall project schedules with accurate and timely status reporting.
  • Identifying dependencies and critical paths.
  • Performing focus group studies to accurately targeting customers.
  • Preparing annual and forecasted projects’ budgets. 
  • Planning media campaign & promotional strategies.
  • Working along government and corporate relations sections to attract bulk deal transactions.
  • Delivers extensive research reports and competitive analysis on market conditions.
Jan 2005Jan 2007

Senior Sales & Marketing Analyst

Al Hokair & Sons Group

  • Market Assessment of western, eastern, and central regions.
  • Assisting managers in Marketing Plan, Media Plan, Marketing Strategies, Operations plan, Media Plan.
  • Monitoring Sales Response in Local Market and creating new techniques.
  • Discussing techniques for sales approach, leads, and client. 
  • Competitor Assessment.
  •  Making Strategies for Marketing and Sales Presentation to other companies.
  • Following Target Frame of Sales and Marketing. 
  • Performed Marketing Manager duties in Eastern Region & Jeddah Region.
  • Eventual and Seasonal Media Planning, Marketing Planning
Jan 2005Jan 2007

Sales & Marketing representative

Washington Mutual, USA
  • Initiate sales pitch on various areas.
  • Implementing direct marketing tools to promote various services.
  • Analyze and compare campaign result for better future outcome.
  • Preparing competitive research analysis.
  • Primary point of contact for internal customers initiating work within the department or checking the status of jobs already in progress.
  • Assists with daily operation of the marketing group, ensuring smooth and efficient workflow.
  • Hands-on involvement in a variety of marketing logistics, including event production through booth scheduling and shipping, collateral coordination and premium ordering.
  • Responsible for tracking all invoices and expenses against budget.
  • Reporting regularly to marketing director and finance department on fiscal status.
  • Organize events for product sales and marketing. staff trade show and promotional events as needed.
  • Responsible for managing inventory of in-house premiums and fulfillment of contest prizes.
May 1999Dec 2001

Marketing Coordinator

Sprint PCS
  • Identify key goal, objective, or outcome of the marketing material
  • Identify audience and appropriate media
  • Coordinate the design, production, and writing of marketing material
  • Analyze effectiveness of marketing material
  • Manage allocation of resources and budget for producing marketing material
  • Assist with concept development and layout for design of marketing material
  • Train/educate staff on effective use of marketing materials
  • Maintain inventory of marketing materials
  • Measure campaign success through campaign analysis. 
  • Identify and develop contingency plans and potential product / service exit strategy
  • Effectively manage resources (people, time and budget)
  • Track and monitor project progress and develop project work plans
  • Identify and develop relationships with vendors & suppliers
  • Project management



Institute: Northern Illinois University


Institute: Elgin Community College