Summary

BUSINESS, PRODUCT MANAGEMENT, and SOFTWARE DEVELOPMENT LEADER who is driven by aligning business strategy with technology enablers in order to create sustainable competitive advantage.Able to see the bigger picture, identify where the focus should be and then develop and implement a plan for achieving success.

A self-starter with an outgoing personality who is valued as an inspiring leader by executive management, team members, partners, and clients. Expertise in Software as a Service, Social Media, Social CRM, Enterprise 2.0 in addition to more traditional business applications such as CRM, E-Commerce, and Business Intelligence.

LOOKING FOR NEXT OPPORTUNITY: 1. Organizational Culture = Customer focused and entrepreneurial with bright, passionate, engaged employees. 2. Industry = Consumer Web, Software, IT Consulting, Entertainment, or Publishing. 3. Position = Director / Senior level in Product Management, Business Analysis, or Consulting. 4. Geographic Areas = East coast from Boston to Orlando.

Work History

Work History
Jun 2009 - Present

Pro Bono Executive

Human Spirit Initiative (Non Profit)
Consulting 
  • Advising non profit on use of social web.
Nov 2003 - Present

Social Media Consultant

Strategy 4 Success
Client Engagement
  • Managed technology initiatives which provided competitive advantage to small business owners through use of customer analytics.
  • Led local events for online networkers following early adoption of social networks (joined Linkedin in October 2003 – www.linkedin.com/in/pambarry ).
  • Developed business plans for technology start-ups which helped them avoid the common traps for first time entrepreneurs.
Mar 2008 - Jul 2010

Senior Product Manager

INgage Networks (formerly Neighborhood America)

Product Management for Internet and Mobile solutions

  • Led initiative for integration of social software with Enterprise applications, including CRM and SharePoint, resulting in sales to new key accounts.
  • Introduced Agile product methodology to older waterfall .NET environment which reduced product to market timing.
  • Defined new Salesforce.com product reports which improved insight into market needs.
  • Led project for administration and date warehouse analytics reporting which enabled customers toevaluate and compare community activity.
  • Produced new Product Requirements (PRD), Statements of Work (SOW) and Configuration documents providing more efficient development and sales processes.
  • Introduced Lean Software Management process to leverage limited resources available on a tight budget.
  • Motivated UI and creative teams to collaborate on providing a great user experience.

Engagement Management

  • Built trust with clients through solid knowledge, managing expectations, and transparency, leading to client satisfaction and retention.
Jul 2004 - Mar 2008

COO

Customerforce.com Inc.

Product and Software Development Management

  • Established a virtual office across multiple time zones and recruited a talented, collaborative team.
  • Directed development and launch of early SaaS social networks using Open Source, HTML, and LAMP (Linux-Apache-MySQL-PHP).
  • Drove product roadmaps and championed new product ideas to CEO, customers, and prospects, ensuring new business would support both top-line and bottom-line growth.
  • Developed innovative new services which combined vertical advertising, content aggregation, and social networks. This provided additional online advertising revenue to entertainment industry clients.
  • Selected and fostered partnerships that extended product capabilities in a timely manner.
Nov 1999 - Dec 2002

Senior Director

Bertelsmann Inc (CDNow then BeMusic)

E-Commerce Systems Development

  • Drove post-merger integration of account-based systems from two companies to meet new customer relationship strategy. New model increased sales by 5% and provided a significant ROI.
  • Leveraged new club model to cross sell to on-line retail customers as an interim post-merger strategy.
  • Defined customer analytics roadmap which utilized customer purchasing patterns and behavior to drive increased profitability.

CRM and Business Intelligence Systems Development

  • Led newly created team in a strategic review of financial, human resources, marketing and customer service systems to enable company-wide upgrades to support business growth.
  • Managed $3 million budget and increased productivity through introduction of Agile processes.
  • Brought email marketing campaign management in-house with savings of $700,000 per year plus increased flexibility for targeted marketing.
  • Led implementation of new customer service system with focus on analytics and customer experience.
  • Recipient of CEO Award for Outstanding Leader 2001.
  • Led planning and implementation of a new data warehouse for CDNow financial and operational analysis which was instrumental in the sale of the company to Bertelsmann.
  • Led the initiative to add web analytics to the data warehouse giving the company vital information for improving user experience and increasing sales.
  • Motivated direct reports to discover and develop their strengths leading to a more engaged team.
Jan 1999 - Nov 1999

Management Consultant

Horizon Consulting Group Inc.

Client Engagement

  • Organized and led workshops to analyze use of technology across all business departments in North America, Puerto Rico and Europe.
  • Produced actionable plan to reduce technology risk throughout the value chain by identifying high risk processes and either updating those processes or defining contingency plans
Jan 1996 - Jan 1999

Consultant

Pinkerton Computer Consultants Inc.

Client Engagement

  • Led the Risk Management Program (budget $5 million), for the Philadelphia Mayor’s Office.
  • Provided guidance to the City’s Managing Director and Commissioners of 21 major government agencies on risk assessment, contingency plans and project management.
  • Led engagement activities for Christiana Hospital Technical Services organization.
  • Provided study and recommendation on hospital IT business activities, costs and opportunities to provide performance enhancement and increase customer satisfaction.
  • Defined business requirements to standardize use of technology across DuPont Agricultural division, resulting in 25% savings in technology costs for the division.
  • Grew accounts by introduction of new initiatives and team members.
Apr 1981 - Jun 1995

CEO

Computer Plus, Limited

Business Development

  • Broadened customer base from regional organizations to include international companies.Business growth was a steady 40% year on year.
  • Introduced new product categories using leading edge technology to provide added value to existing clients as well as attracting new business.

Technology Alignment

  • Served as CIO on executive team of several major clients, recommending technology or process re-engineering solutions which significantly added to client’s revenue streams, efficiency and profitability.
  • Pioneered design and development of first multimedia Real Estate system in England.
  • Developed fixed-price custom software solutions giving significant competitive advantage to clients. This resulted in long-lasting, enduring client relationships with referrals from 100% of the client base.

Education

Education

Organization Development networks, Philadelphia and Orlando

Collaborated with board members to define plan for organizational development training events on a variety of subjects such as: Trust in the workplace, Managing change, Systems thinking, Leadership, and Emotional intelligence.

ICL Beaumont

Software Development Life Cycle (SDLC), business analysis, software development, testing, quality assurance, project management, documentation, methodologies, database administration, management, pre-sales support, and product management.