Download PDF

Objective 

To continue my career with an organization that will utilize my knowledge and experience as well to benefit mutual growth and success.

Summary

Even though I had some knowledge and experience in marketing as well, I realize that I really keen on planning for product, defining the segment, target audience or analyzing the competitor basket from market research. Now, I am looking for a new job which is relative product planning or specialize on carying out a project.

I am faithful, responsible, a quick learner and have an inquiring mind as well. I am always patience and passionate to keep update all new knowledge and keep studying everyday on internet, book and everyone.

Education

06/201610/2016

Digital Marketing

VietnamMarcom

Work experience

Apr 2017Now

Product Palnning 

Mitsubishi Motors Vietnam

* Major Duties
1. Study & prepare for Product of all-new, minor-change and spec upgrade …
2. Study & develop SAM, local equipment & accessories
3. Collect & do analysis info of market & competitors products & sales program
4. Defining the segment, target audience and competitor basket for new porduct.
5. Monitoring main competitor product and promotion activities.
6. Gathering and analyzing the demand of customer, market trend by questionaire.
7. Follow and analyze market trends to position products

*Minor Duties
1. Coordinate with related Dept. for new model, included spec & optional equipment, accessories
2. Support others for sales, marketing, PR activities
3. Support dealer activities

Dec 2015Apr 2017

Dealer Marketing 

Mitsubishi Motors Vietnam

1. Dealer marketing support:
a. Dealer marketing activities support, mainly in Central and South
- Get dealer's proposal
- Discuss & instruct dealers for good preparation
- Follow up dealer's master plan & budget
- Coordinate with dealer to carry-out activity efficiently
- Report event. Make review & analysis for improvement.
b. Dealer's website:
- Follow up dealer's website for updated information (based on VSM's website): promotion/ product/ articles,..
2. Monitor and update competitor marketing activities
- Monitor website/ advertising of competitors
- Monthly report to management for sales & marketing analysis
3. Dealer Sales Development
Follow up the in-charge dealer’s sales activity to support dealers achieve the sales target
+ Periodically contact/ visit dealer to collect information of sales and marketing
+ Report analysis and have proposal to management for improving sales activity
Follow up and keep dealer follow Mitsubishi Dealer Standard (Visual Identity)
- Closely work with agency/ dealers/ related team to carry out MMV event & campaign in Central & South

Dec 2014Mar 2015

Product Marketing Intern

Bosch Vietnam

• Support in production communication, artworks, posters,
brochures, flyers updates
• Analyzing regarding to prices, product information and
marketing survey
• Analyze and run monthly report from SAP to monitor the target
achievement
• Work to launch Bosch Spare Part Website in Vietnamese
• Following with Purchasing and Accounting Department for
purchase order, invoice and payment
• Planning and building the two-wheelers websitte
• Translating the four-wheelers parts and accessories website

Apr 2014Oct 2014

Marketing Intern

International Education Institute IEI- Vietnam National University in Ho Chi Minh City

Planning for new Program- Doctorate of Education with Univerisity of  Reading
• Coordinator for many events concern with MBA, Graduates Corporation, Executive MBA, Doctorate of Education
• Making a Marketing Brief for MBA, Graduates Corporation
• Schedule Timeline for marketing online( Facebook Ads, Google Adwords, Google display network, PR article, banners online- agency: climax, IDM ) , event, a campaign for Doctorate of Education, MBA
• Translating brochure materials
• Designing Brief for Banner, backdrop, standee, in each event
• Creating a events on IEI’s Fanpage, schedule acommunication plan once a month

Sep 2012Mar 2013

Sales- Marketing Intern

Golmart E- Shopping Mall

Participating The Best Seller competition
Achieving  a third place
Loooking for a new partner  to get them become a supplier for my company
Set up a plan marketing to develop a new market, such as: Neomask(  face mask), Leafresh( dishwater)

Skills

Proficiency with Microsoft Office 

(PowerPoint, Excel, Word, and Outlook).

Time management
Analytical Skill.
Team leader
Good communication skills
Negotiation skill
Team working as well as independence working

Team player, coordinating with co-workers and company clients

Activities

• Team leader of event department at IB Club-Ton Duc Thang University

• Member of organization team of Ton Duc Thang Green day

• Volunteer  of organization team of Climate Change Project, 350.ORG

• Attending the Vietnam Youth to Business Forum 2015- Purpose Driven Leader.

  Official participant of Tomorrow ASEAN Project- AIESEC HCMC 

Certifications

Jul 2016Jul 2018

EILTS

British Council

Score Toeic : 5.5

Reference 

Tran Hoang Viet- 0909250099- Dealer Marketing Manager- Mitsubishi Motors VIetnam

Ly My Huong - 0933997895- Channel Marketing Specialist- Brach of Bosch Vietnam in Ho Chi Minh.

Huynh Le Khanh - 0978700495- Marketing Manager- International Education Institute IEI- Vietnam National University in Ho Chi Minh City