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Objective 

To continue my career with an organization that will utilize my knowledge and experience as well to benefit mutual growth and success.

Summary

Even though I had some knowledge and experience in marketing as well, I realize that I really keen on planning for a product, defining the segment, target audience or analyzing the competitor basket from market research. Now, I am looking for a new job which is relative product planning or specializes in carrying out a project.

I am faithful, responsible, a quick learner and have an inquiring mind as well. I am always patient and passionate to keep update all new knowledge and keep studying every day on the internet, book, and everyone. I always want to turn my life to happy life, cause once I am happy, I will succeed.

Education

11/201802/2019

Brand Manager 

VietnamMarcom
04/201806/2018

Business Marketing Strategy

VietnamMarcom
06/201610/2016

Digital Marketing

VietnamMarcom

Achievement

Planning for new product and positioning new price

- 2018: Pajero Sport, Xpander, 

- 2019: Triton, Mirage, Atrrage, Outlander

Work experience

Apr 2017Current

Product Palnning 

Mitsubishi Motors Vietnam
  • Responsible for managing the Mitsubishi Motors Vietnam product range in Vietnam.
  • Communicate with Mitsubishi Motors ensure our choice are given on all products and new ideas to ensure we get the rational product for the Vietnam market.
  • Work closely with Sales and Marketing to set up strategic product plans for the future.
  • Monthly report to Mitsubishi Motors Corporation
  • Collecting and analyzing info market which provides a summation of all competitive 
  •        Analyzing from the specification value, list price, promotion, dealer discount to evaluate actual value of all segment in passenger car and suggest the reasonable price for sale department.
  •        Persuade Mitsubishi Motors to bring new variants to satisfy the demanding customer by sale volume, market share and forecast volume per month.
  • Preparing survey, collecting data from dealer, social, sale consultant and analysis data as well
  •        Propose a list price (take in to account the targeted margin by the company, the market price for the same product.
  • Study and develop Special Accessories Model , local equipment & accessories.
  • Study & prepare for product all-new, minor- change and spec upgrade.

 

Dec 2015Apr 2017

Dealer Marketing 

Mitsubishi Motors Vietnam

Dealer marketing activities support in Central and South:
• Get dealer's proposal- Discuss & instruct dealers for good preparation
• Follow up dealer's master plan & budget
• Coordinate with dealer to carry-out activity efficiently
• Report event. Make review & analysis for improvement.
• Monitor website/ advertising of competitors
• Monthly report to management for sales & marketing analysis
• Follow up the in-charge dealer’s sales activity to support dealers achieve the sales target
• Periodically contact/ visit dealer to collect information of sales and marketing
• Report analysis and have proposal to management for improving sales activity
• Follow up and keep dealer follow Mitsubishi Dealer Standard (Visual Identity)
• Closely work with agency/ dealers/ related team to carry out MMV event &

Dec 2014Mar 2015

Product Marketing Intern

Bosch Vietnam

Skills

Proficiency with Microsoft Office 

(PowerPoint, Excel, Word, and Outlook).

Time management
Analytical Skill.
Team leader
Good communication skills
Negotiation skill
Team working as well as independence working

Team player, coordinating with co-workers and company clients

Certification

Driver's License B2 - Ministry of Transportation