Accomplished marketing and communications professional with more than a decade of proven experience developing and executing strategic communications programs across a global environment. Seeking opportunity to help an organization share its story with influencers and customers using value-based messaging that grows mindshare, enhances valuation and increases sales.
Well versed in a variety of mediums and content, from generating company announcements and managing media, blogger and analyst outreach, to producing customer and product success stories and videos, blog and bylined article content, presentations and eBooks.
Social Media Savvy – Experience using social media as a strategic communications vehicle, from initiating LogMeIn’s presence on Twitter and content generation, to early adoption of Facebook and LinkedIn.
International Experience – Managed European media and analyst relations for Progress Software while based in the UK. Established corporate communications function and optimized agency relationships across region.
Content in Context – Skilled story teller, placing companies and technology in broader context to generate compelling content for media, analysts and customers.