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Today's financial roller coaster is a rough ride. In these challenging economic times, a tried—and—true saying still rings true—the best defense is a good offense.

The environment in the financial services industry has rapidly changed. Clients are frightened, sitting on the sidelines. Smart Financial Advisors are working hard to calm their fears, attempting to get them to think longer term, knowing that the wise aren't making decisions on today's headlines—in the years to come, this will have proved to be an extraordinary time to invest, as the U.S. economy is indeed strong and resilient.

Many companies have cut back on products, distribution, and personnel, losing sight that now is the time to be the most proactive.

There is currently a lot of confusion and volatility in our industry; however, extreme challenges can lead to extreme opportunities. This is the time to differentiate ourselves.

In order to tackle today's challenges and gather competitive intelligence for tomorrow, one must work with a professional that stays abreast of key topics and growth strategies in the changing world of Financial Services.

I am that professional.


Multifaceted Leader—Leverages skills to generate new sales, improve profits, and excel in untapped markets

  • Doubled gross margins to over $400K by restructuring and bringing outsourced BD-RIA activities in-house
  • Drove a 300% revenue growth by successfully integrating securities and insurance programs across the branch network
  • Opened immediately profitable territories across three states in six months for a major full-service investment program
  • Inherited/turned around an under performing sales operation for a $650 million firm to reverse a decline in broker/consumer markets

Problem Solver—Utilizes business savvy and regulatory knowledge to develop and execute effective action plans

  • Spearheaded ongoing sales and referral programs that generated 95% of the total customer base
  • Improved profitability of discount brokerage services by providing continuous motivation and direction
  • Created and presented educational and sales seminars to large audiences
  • Translated complex financial concepts

Team Builder—Creates world-class operations and inspires top performance as an exceptional communicator

  • Produced a 13% average annual sales growth over 11 years by recruiting, training, and mentoring talented professionals
  • Developed and deployed an eight-week Series 7 training platform—attained a 75% first-time pass ratio
  • Revamped the goal and compensation structure to heighten accountability and productivity of a diversified 90-member sales force
  • Ensured satisfactory FINRA and OCC audit results within a volatile regulatory climate
  • Instilled best practices and an ethical business framework among a team of 32 representatives via training and communications


  • Annuity Wholesaling for the Bank Channel
  • Relationship Management at the Executive Level Credit Unions and Bank
  • Key Accounts Management
  • New Business and Relationship Development
  • CEO-level Experience Implementing and Launching Bank Affiliated Broker-Dealer
  • Program and Corporate Leadership
  • Investment Programs/Integrated Products across BD-RIA, Bank, and Trust Departments
  • Sales Team Management
  • Opening New Territories
  • Administering Major Conversion and Audit Projects


Claudia Germes

“Hugo is a great manager. He has the skill to lead in difficult situations and ability to get employees to work together during reorganization. He is the most knowledgeable person I personally know in the securities and sales industry. Hugo is a team player and has patience and finnesse with people who sometimes do not embrace his ideas. Hugo would be a wonderful asset to any company that needs a manager or sales person.”

Joe Langley

“Hugo is one the best managers I have ever worked with. He has the ability to help you reach your potential buy keeping the roadblocks out of the way and letting you work with customers. He has a very good rapport with his employees and truly takes an interest in you as a person and as a professional. I think one of his strengths is actually listening. I enjoyed my time working with Hugo.”

Eileen Griffin

"I worked with Hugo while he was at XCU and found him to be an incredibly hard-working, dedicated professional. From the day he started, Hugo had immediate impact on sales, activity levels and organization of the field staff. Hugo stepped in without hesitation when asked to handle additional responsibilities and was always upbeat, positive and a great personality to work with. He was a valuable partner to other Managers and was particularly helpful in field communication; making company strategic initiatives much smoother thanks to his efforts and team approach. Hugo would be a terrific addition to any organization and I recommend him highly."

Joe Hoffmeyer

"Hugo has a great background and significant experience in the Bank Brokerage. This experience would make him a valuable member of any organziation in the financial services industry."

Mark Hoaglin

"Hugo is an excellent hands-on sales manager for financial institution investment sales programs. He did a terrific job for XCU. He brings great experience, knowledge and execution skills to the sales manager role. Hugo also has a great grasp of platform programs, investment products and integration strategies. He is a self-starter who effectively managed a large territory that included a considerable amount of travel." 

Work experience

Dec 2007Mar 2009

Regional Vice President, Variable Annuities

Transamerica Capital
  • Marketed, educated, and distributed Transamerica's Variable Annuity through relationships with registered bank employees, regional bank sales management, and senior bank management
  • Managed existing relationships and kept producers informed of product/service enhancements
  • Conducted product and sales training though individual and group training sessions, seminars, workshops, and branch meetings
  • Originated appropriate business plans to maximize territorial sales, and met revenue objectives by identifying and developing top producing registered/licensed bank employees
  • Formulated marketing approaches and sales ideas unique to each bank
Jun 2006Sep 2007

Vice President, Sales Key Accounts Relationship Manager

XCU Capital Corp

(In 2007, the firm was sold to LPL Financial Services Division)

  • Established and maintained relationships with key credit union accounts
  • Partnered with Senior Level Credit Union Executives to establish comprehensive plans in accordance with their strategic direction
  • Coordinated marketing, operations, and outside wholesaler support
  • Leveraged XCU brand and enterprise to deliver value and drive sales
  • Total sales responsibility for all managed brokers for XCU managed sales programs
  • Managed 19 brokers throughout the continental United States and Hawaii
  • Developed business/strategic plans with brokers
Jan 2005Apr 2006

Manager/ CEO

First Brokerage America LLC
(In 2006, the parent company purchased P&C Agency and reorganized)
  • Recruited to oversee operations, sales, and compliance of First Bank affiliate firm managing $650 million in assets
  • Led 22 direct and 75 indirect reports across four states (California, Texas, Missouri, and Illinois)
  • Administered major conversion and audit projects
  • Established budget structure, performance objectives, and training
  • Revised product mix, marketing, and compensation strategies
  • Reorganized broker/dealer and consumer sales groups and identified and recruited top-producing candidates
Apr 1994Jan 2005

President CEO

INTRUST Brokerage

(In 2004/2005, recruited as CEO/Manager of First Brokerage America, LLC)

  • Directed operations for full-service investment program generating $150 million in retail assets
  • Created internal infrastructure producing over $2 million annual revenue
  • Achieved all NASD approvals
  • Implemented programs and integrated products across BD-RIA, bank, and trust department
  • Performed proactive compliance audits to help eliminate issues with personnel, customers, regulators, and bank
Feb 1987Dec 1993

Sales Manager

Griffin Financial Services
  • Led all aspects of daily operations for full-service investment program of Home Savings of America
  • Opened multiple new territories, supporting HSA’s expansion outside California, while profitably managing two-state region
  • Oversaw recruiting, training, and supervision of 20 professional staff


Bachelor of Science

New York Institute of Technology-Old Westbury


Past Director INTRUST Financial Services,Inc

Investment Advisor for American Independence Funds, INTRUST Funds, Nestegg Funds

Past President & Director Wichita Chapter

Society of Financial Services Professionals

Who's Who,

The Heritage Registry, 2004 and 2005


Chartered Life Underwriter


Chartered Financial Consultant


Certified Financial Planner

Life and Health Licenses

multiple states

Series 7, 24, 63, 27 (Inactive Series 4, 53);