- Sydney Nsw Australia
- [email protected]
I'm a forward thinking, ambitious, and self motivated professional with a passion for the internet and all forms of digital communications. Whilst specialising in the digital industry over the past 7 years I have 15 years experience working in the entertainment and advertising industries in Europe, S.E. Asia, and Australia which have provided me with exposure to a variety of industries and brands small and large.
Ideally, I am seeking a creative social + digital marketing management role which allows me to leverage my digital marketing and social media experience to making a real difference in our modern digital world. We are only limited by our imagination !
Company focus: Boutique PR agency, which develops and implements online engagement and
social media marketing campaigns with a consistent history of firsts in the Australian PR space over
the last 12 years
Working alongside the General manager to manage and run the social media side of the business
my responsibilities include:
• Strategy and all new social business case development assisting with the formulation of
client pitches including online research, content planning and presentation.
• Managing social media projects and programs for the clients as part of small hands on
Undertook the successful training of a small PR team that is now social media savvy.
Running several successful social media & digital campaigns for a number of clients across their customer
base and securing new ones (see below)
• McCormick Foods: https://www.facebook.com/aeroplanejelly ,The successful launch of their Aeroplane Jelly social presence and their 85th Birthday campaign
• Queen Fine Foods- https://www.facebook.com/QueenFineFoods The successful
completion of several key campaigns to build their social reach and engagement to
support the businesses marketing objectives.
• Autism Spectrum Australia - http://www.autismspectrum.org.au The successful launch
of Autism awareness day in Australia and development of their social media program.
• Luna Park - http://www.lunaparksydney.com/ The successful research, development
and social media strategy for the business which is being launched soon to coincide with
the launch of their new website.
Company focus -A full service PR agency with eight offices across Australia and New Zealand committed to raising brand awareness, creating leadership and enhancing reputation for its clients.
To advance PPR’s position as an ANZ premier public relations consultancy in digital and social media through:
•Client consulting- leading the delivery of PPR’s offering within digital and social media
•Planning -Developed a national business plan and ensured each of the PPR offices had measurable plans that guided operational success within Digital & social media.
•Business development which I:
oIdentified new business targets ,
ointerpreted new business briefs within digital and social media;
oReviewed and participated in key agency pitches and new business presentations; Engaged clients identified as having high growth potential
oIdentified strategic growth opportunities, including acquisitions, product development,
oDefined PPR’s market position to deliver a competitive advantage in business development in relation to digital and social media.
•Product development and review existing products within PPR’s digital and social media offering.
•Training -Create and deliver training modules to Consultants as required
•Leadership-internal and external leadership to promote the PPR name
•Online reputation management-Built PPRs good reputation in digital and social media by:
oEngaging in speaking opportunities
oReviewed PPRs online footprint
•Full social media and digital product development & credentials
•Hills Industries digital & social media strategy
•Australian Year of the Farmer Digital strategy
•Musiah online launch digital strategy
•Launch of the digital blog
•Launch of an internal social media training workshop program
•Launch of digital research product to our clients via UK service Trufflenet
Pitches- Microsoft Windows phone, DFAT Korean Expo, Dinkos, AGL 175th Anniversary, Lavazza, NBN, Oracle, Qualcom, Northern Territory Tourism, Rabobank
Clients-Noni B ,Hills industries, AGL, Microsoft, Dell, AGL, Officeworks, Dewalt, DFAT, Roche, Randstad, Reckitt Benckiser NZ, Emirates, McDonalds,Transitions Lenses.
Company focus -Specialised Digital Agency focussing across digital, social & mobile
Responsibilities-Working alongside the MD and Group Account Director my role involves:
A word of mouth marketing company that integrates the power of social media with digital
Working in conjunction with the MD & strategy director undertaking the following:
Company focus -Global award winning integrated advertising company
Working alongside the Group account Director and Part of the Tourism Australia team my responsibilities include:
Clients: Tourism Australia - www.nothinglikeaustralia.com.au http://www.noleavenolife.com/
Company focus -Global integrated advertising company that offers digital as one of its core services.
Working alongside the managing director of digital my responsibilities included:
- Community management of the members lounge and its social media platforms
-Setting up of social media guidelines,measurement reporting,social media monitoring systems
-Management of content partners,Introduction of rapid response workflows & Facebook App devlpt.
Company focus: Social Media and digital PR agency, which develops and implements online engagement and social media marketing campaigns with a consistent history of firsts in the Australian PR space over the last 12 years
Working alongside the Managing director to manage and run the online side of the business my responsibilities included:
Undertook the successful rebranding of the company from a traditional PR company to a modern communications company specializing in the online engagement and social media and completed several successful online campaigns. (see below)
Company focus: Interactive agency with a sustained history of excellence in meeting business objectives in any interactive screen based medium, whether it be internet, iTV, mobile phone or Kiosk.
Responsible for developing online strategies, creative, managing client relationships, driving new business opportunities, assisting with pitches, delivering marketing and web development project across a wide range of clients.
Developed and established some great online products & web solutions to enhance Massive's excellent reputation as a high-end custom web development company. (see below)
Company focus: Digital marketing specialists
Company Focus:A small boutique agency offering through the line communications including creative, digital print and brand advertising.
Helped develop and establish Foxy Advertising into one of Sydney’s leading boutique advertising agencies.
Company Focus- Set up in conjunction with Shock Records in Melbourne Zoom artist management developed and managed a range of international artist and dance brands across the Asia Pacific region.