Company focus -A full service PR agency with eight offices across Australia and New Zealand committed to raising brand awareness, creating leadership and enhancing reputation for its clients.
To advance PPR’s position as an ANZ premier public relations consultancy in digital and social media through:
•Client consulting- leading the delivery of PPR’s offering within digital and social media
•Planning -Developed a national business plan and ensured each of the PPR offices had measurable plans that guided operational success within Digital & social media.
•Business development which I:
oIdentified new business targets ,
ointerpreted new business briefs within digital and social media;
oReviewed and participated in key agency pitches and new business presentations; Engaged clients identified as having high growth potential
oIdentified strategic growth opportunities, including acquisitions, product development,
oDefined PPR’s market position to deliver a competitive advantage in business development in relation to digital and social media.
•Product development and review existing products within PPR’s digital and social media offering.
•Training -Create and deliver training modules to Consultants as required
•Leadership-internal and external leadership to promote the PPR name
•Online reputation management-Built PPRs good reputation in digital and social media by:
oEngaging in speaking opportunities
oReviewed PPRs online footprint
•Full social media and digital product development & credentials
•Hills Industries digital & social media strategy
•Australian Year of the Farmer Digital strategy
•Musiah online launch digital strategy
•Launch of the digital blog
•Launch of an internal social media training workshop program
•Launch of digital research product to our clients via UK service Trufflenet
Pitches- Microsoft Windows phone, DFAT Korean Expo, Dinkos, AGL 175th Anniversary, Lavazza, NBN, Oracle, Qualcom, Northern Territory Tourism, Rabobank
Clients-Noni B ,Hills industries, AGL, Microsoft, Dell, AGL, Officeworks, Dewalt, DFAT, Roche, Randstad, Reckitt Benckiser NZ, Emirates, McDonalds,Transitions Lenses.