Kim Howell

Kim Howell

Work History

Work History
Feb 2012 - Present

Contract Marketing


Online and Print Marketing to build customer base and Search Engine Optimization (SEO), paid placement (PPC, pay-per-click, Google Adwords), Social Media, and analytics for varied clients.  Responsible for customer acquisition and retention through online marketing, including:

  • Online and distribution branding
  • Social media, including blogging and Twitter
  • Email marketing
  • Search engine optimization (SEO)
  • Paid search marketing (PPC)

Current Customers:

Aug 2010 - Jan 2012

VP Sales & Marketing

Vital Signs Display Graphics
  • Increased company's divisional sales over 800% through competitive replacements and conversions.
  • Identified leads and opportunities via cold-calling, networking, events and/or other sources and develop relationships with C level executives within targeted markets and sectors.

  • Maintained the company's largest gross profit margins through solution-selling strategy.
  • Managed all print production projects and national vendor relationships.
  • Launched start-up Graphics division with business plan, which included all sales, marketing and branding.
  • Coordinated and executed all aspects of divisional sales goals.
  • Created integrated technology solutions to better manager current accounts.
  • Increased divisional ROI by tracking company productivity and inventory through implemented software.
  • Penetrated new major and national accounts while building a solid pipeline through networking and referrals.
Aug 2009 - May 2010

Senior Account Executive

Blur Media Works
  • Increased sales 300%.
  • Managed vendor relationships and media buying for customers.
  • Produced and approved all company marketing print and media materials.
  • Presented media marketing solutions ranging from small business owners to C-level executives, based on in-depth consulting interviews and current industry needs.
  • Introduced new ideas and concepts with senior executives and marketing departments to demonstrate how company can drive revenue for clients.
  • Contributed to overall strategy of a privately owned, start-up company.
  • Organized cold calling; developed solutions for clients current and future online media marketing needs.
  • Researched new media trends and provided statistical information on benefits of online marketing.
Jul 2006 - Feb 2009

Urology/Gynecology Representative

  • Top 10% Regional Sales Award 2008.
  • #1 Sales Representative 2007 for co-product.
  • Trained and educated physicians in office and in Operating Room environment on biotechnology.
  • Developing and maintaining in-depth knowledge of accounts through customer and market profiling.
  • Ranked in the top 20% Sales Representatives Nationwide 2007 YTD. 
  • Ranked in the top 15% Sales Representatives Nationwide 2006 YTD.
May 2005 - Jun 2006

Midwest Territory Rep

Cardio Dynamics

  • Actively responsible for direct sales of capital medical equipment to hospitals and outpatient clinics that include cardiologist and Nephrology in Iowa, Nebraska, Minnesota, South Dakota.
  • Duties included cold calling to physicians, generate and follow-up on sales leads and conduct equipment demonstrations on a daily basis.
  • Increased new customer base by 100% in 6 months.
  • Increased active customers by 75% in 6 months.
  • #15 of 48 at Year Ending 2005.
May 2000 - May 2005

Senior Sales Specialist

Abbott Laboratories
  • 2004-2005 National Marketing Board.
  • Developed National speakers for the company through interpersonal relationships.
  • #2 in 2004.
  • #4 in Region for largest Market Share 2003.
  • #4 in Region for largest Market Share 2002.
  • #1 in Region for largest Market Share 2001.
  • 115% of co-product Quota Accomplishment for 2005.
  • Consistently ranked in top 15% of Regional Sales Force.
  • 2003-2005 Regional Trainer.
  • Targeted key physicians in the Pediatric, ENT, GI, IM, Endo, FP, Cardiology areas of specialty.
Sep 1999 - Apr 2000

Midwest Territory Representative

Michel & Company
  • 1999 Rookie of The Year.
  • Increased sales over 175% in a 6-month period.
  • Regionally ranked number one.
  • Nationally ranked in the top 10%.
  • Sold giftware products to retailers through cold calls and follow up visits.
  • Managed and maintained the Iowa territory with 85% overnight travel.


Aug 1995 - May 1999

BA Liberal Arts

University of Northern Iowa




Interpersonal Relationships

Marketing and rebranding

Social Media Management


Senior Sales Executive with Sales, Marketing, Training and Management experience. Technical background with areas of expertise in medical, device, online media marketing and large format printing.  12+ years of sales ranging from purchasing manager to C-level. 


Non-profits, Softball, Racquetball, Fishing, Skiing, Iowa State Fair and sushi.


To obtain a position with a forward-thinking company that is looking for a highly driven sales professional.