Managing Director & Senior Vice President
CounterPoint Strategies, Inc.
CounterPoint Strategies, Inc. is a specialized agency operating out of Washington and New York, serving clients under attack in the media and/or by other adversarial interests. Because of our unique position in the nation’s capital, I counseled clients on how to combat political agendas that threatened business interests. As you’ll see below, like-minded companies often coalesced around these issues.
- National Fisheries Institute is the trade association representing the seafood industry. I worked very closely with senior-level executives from the top three tuna brands to protect their interests against anti-fishing and environmental activists.
- Offshore Marine Service Association represents 225 member companies that transport people, equipment and other supplies to oil rigs in the Gulf of Mexico. In the aftermath of the BP oil spill, I organized a campaign to provoke regulatory easements on drilling permits. We made it politically untenable for the Administration or its political allies to maintain their moratorium on energy exploration.
- Vinyl Siding Institute, Inc. was a client of mine prior to joining them full-time (see current position). The media held industry accountable for a spate of incidents in which the vinyl siding distorted on the house. I worked with VSI to reframe the debate and direct media attention back on the true culprit. Over time, we’ve demonstrated that the phenomenon damages a range of personal property, which has been leveraged (with success) to prevent regulatory action than would have banned vinyl siding in building codes.
As managing director, I oversaw business development, general operations, hiring/firing, employee performance, and staff development.