Brooke Hubbuch

  • Chicago US-IL
Brooke Hubbuch

Work History

Work History
Apr 2008 - Present

Senior Marketing Manager

Merchandise Mart Properties, Inc.

Senior Marketing Manager, Design Center at The Merchandise Mart

Lead and execute the marketing and communication functions pertaining to the showrooms of The Design Center– housing the largest presentation of home furnishings worldwide.

§Strategic Planning: Work with team members to create, present and implement annual marketing strategies for all Design Center business initiatives.

§Communications: Oversee all marketing communications, including copywriting for programming collateral, direct mail, HTML’s, advertisements, website, and event specific pieces.

§Programming: Coordinate and negotiate contracts and marketing efforts pertaining to events with outside groups including national shelter publications, trade organizations, and celebrity speakers.

§Budget Management: Manage $1.1 million departmental budget including annual planning, internal invoicing, monthly reforecast reports and event supervision.

§Event Coordination: Collaborate with tenants, industry partners, outside vendors and internal meeting planning teams to execute full event coordination.

§Strategic Marketing: Assist in designing individualized marketing plans and identifying co-marketing opportunities for clients requiring additional assistance.

§Sales Support: Develop sales collateral to help maximize revenue and profitability as well as ongoing tenant support to encourage lease renewal.

§Industry Involvement: Act as liaison with industry partners including A.S.I.D., I.I.D.A., I.F.D.A., DIFFA, local design schools, and other key groups to facilitate important corporate sponsorships such as the A.S.I.D. Design Summit tradeshow and DIFFA Chicago’s ‘Dining by Design’ event.

§Creative Concepts: Pioneered innovative efforts to expand the channel of distribution into the consumer realm by launching a comprehensive buying service featuring an onsite concierge, full time designer support staff, a new advertising campaign, and social media support to include Facebook, LinkedIn, Twitter, YouTube and a new blog.

Jan 2007 - Apr 2008

Buyer Relations Manager, Marketing

Merchandise Mart Properties

Buyer Relations Manager, The Chicago Market

§Maintained buyer databases for the gift and home trade show, containing over 5,000 contacts, while managing all buyer communications.

§Participated in weekly marketing communications meetings to direct execution of all retailer related marketing materials.

§Organized efforts to seek out retailers via personal visits that encompassed the Midwest market.

§Created and coordinated programming for buyers and large corporate buying groups including educational engagements, onsite annual meetings, and networking events.

§Active with several organizations and events that provided the opportunity to help promote The Chicago Market and The Merchandise Mart such as speaking before buying groups, and social networking efforts.

Jul 2005 - Jan 2007

Sales & Marketing Representative

Newell Rubbermaid

Lowe’s and Home Depot Territory Representative 

§Managed the sales and marketing efforts for all Newell-Rubbermaid product in 15 Home Depot and 14 Lowe’s retail centers .

§Collaborated with store managers and district managers to negotiate large buys, develop creative merchandising as well as special in-store events.

§National Sales Leader: Levolor Blinds, October 2005 andRubbermaid Sheds, April 2006

§Increased overall territory sales by 37% during Lowe’s Division tenure.

Jun 2004 - Aug 2004

Internships

United StatesSenate Campaign, Candidate Jack Ryan, Illinois

Political Policy Internship

The Belle Center of Chicago

Non-Profit Policy Internship

Education

Education

About me

I recently bowled my all time high score of 152, my favorite condiment is Sour Cream, my guilty pleasure is The Real Housewives of New York, and my husband insists I am tone deaf.

Portfolio and References

My Complete Portfolio of Work and References are Available upon Request