Hellmuth Broda

Hellmuth Broda

Work History

Work History
Sep 2008 - Dec 2008

VP Business Development

First Ondemand

On-Demand Secure Authentication for People, Products, and Transactions

From Government to retail, companies and organizations are facing high costs and finding their security initiatives compromised by sophisticated fraud, theft and counterfeit attacks.Because of these attacks and with an ever increasing global marketplace, issues such as securing supply and distribution chains, providing reliable provenance, ensuring compliance with Government and international standards or identifying fake and counterfeit goods are commonplace and require intelligent and effective solutions.Counter-fraud initiatives such as linking physical items to electronic security in the form of RFID tags and holograms, only solve part of the problem.First Ondemand offers IP-based identity solutions, linked to products, people and transactions, which comprehensively ensure genuine authentication, to provide global security in the physical world. 

Jul 2006 - May 2008

CTO, Global Government Strategy


(Sun Microsystems Inc. Menlo Park, CA; working remotely from the Basel office) 


  • Promote the group's strategy that enables Sun technology to be used as a social utility 
  • Connect Sun to the world's ultimate service providers – Governments
  • Represent Sun to a wide variety of audiences promoting key Sun positions to ensure leverage of opportunities 
  • Member of Sun's Liberty Staff team and the OpenDocument group 


  • Represented Sun to a wide variety of audiences to reinforce key Sun positions (especially in Identity Management, Open Source, Open Systems, Open Standards, OpenDocument, Sustainability) 
  • Delivered 60 keynotes and customer presentations to governments and the private sector 
  • Represented Sun in the Liberty Alliance Business Marketing Expert Group, in the Public Policy Expert Group and the e-Gov SIG (Special Interest Group), contributed to privacy work in and recruited many members for the Liberty Alliance 
  • Continued to serve as chairperson for the annual European Net-ID conference (since 2005) 
Jan 2005 - Jun 2006

European CTO, Strategic Insight Office


(Sun Microsystems Inc., Corporate Marketing, working from the Basel office) 


  • Strategic technology transfer to customers of all industries  
  • Keynote speaker at industry conferences 
  • Speaker and “storyteller” at the Executive Briefing Center 
  • Member of Sun's Liberty Staff team and the corporate strategy & vision team 
  • Active contribution to Liberty Alliance Business Marketing Expert Group (BMEG)


  • Facilitated several large deals 
  • Gave 75 keynotes and customer and partner presentations 
  • Contributed content to and appeared as speaker in the internal Sun training video on “Strategic Insights” for the field 
  • Contributed my material on identity/trust/privacy to the formal presentations for Liberty Alliance and recruited many members for the Alliance 
  • In 2005 recognition through Sun's “Chairman's Award for Innovation” with the Liberty Alliance team 
  • Promoted to Distinguished Marketing Director. 
Jul 1998 - Dec 2004



 (Sun Microsystems Inc., Global Sales Organization, working from the Basel office) 


  • Sales support through strategic technology transfer to customers of all industries
  • Keynote speaker at industry conferences.


  • Translated Sun's “Vision and Strategy” (V&S) messages for the European market following a request by the EMEA SVP 
  • Produced a training DVD on Sun V&S which was distributed to the Sun sales force in EMEA 
  • Compiled a team of 16 experienced speakers from 12 different countries, formed the “EMEA Vision Council” and led and managed the council 1999—2005 
  • Contributed to and worked with the global vision council (1998—2004) 
  • Gave over 200 keynotes and executive presentations 
  • Contributed to the use case scenarios and specification work for Federated Identity and recruited many members for the Liberty Alliance. 
Jun 1995 - Jun 1998

Country Technology Manager

Sun Microsystems (Schweiz) AG


  • Member of the Country Management Team
  • Systems Engineering Manager
  • Head of the Competence Center
  • Sun technology spokesperson
  • Java evangelist 


  • Introduced Java to Swiss customers, the market and media 
  • Evangelized Sun's vision, strategies, and technologies by delivering over 170 presentations to executive management at seminars, trade shows and conferences 
  • Led the system engineers (SE, pre-sales), held the weekly SE meetings 
  • Consulted customer management on strategic technology issues 
Dec 1990 - May 1995

Director, Pharma R&D Information Systems Development

F. Hofmann-La Roche AG

(F. Hoffmann-La Roche AG, Dept. PRIS, Basel) 


  • Managing application development for preclinical and clinical information systems and biological and chemical databases.
  • Leading a team of 55 developers in Basle and responsible for a team of 33 in Nutley, NJ 


  • Re-railing and recovery of a large international database project 
  • Introduction and organization of a monthly informatics seminar 
  • Organization and Implementation of a “Software Producing Unit Maturity Assessment” (BOOTSTRAP) 
  • Introduction of a project-based (flat) organization for the department 
  • Co-author of “Roche Pharma Project Management Guidelines”  
  • Internationalization of a logistics project for the Galenics Group 
  • Introducing IT systems standards in the company 
1985 - Nov 1990

Project Group Leader, Scientific Computing Center

Ciba-Geigy AG (today: Novartis)

(Ciba-Geigy AG, Basle)


  • Leading a team of twelve analysts and developers
  • Coordination of the requirements engineering for AGRO Research 


  • Specifications of the detailed user requirements in AGRO Research.  
  • Database design for complete research information in AGRO.  
  • Contributed to the introduction of standard software (Unix, C, ksh; TEX for document generation; C-WEB for integrated documentation inside the code base) 
1975 - 1985

Scientific Assistant / Visiting Scholar

Scientific Assistant and Lecturer Positions

1984—1985 Scientific Assistant (Konstanz University, Dept. of Biophysics): Research on membrane biophysics (electrophysiology of single ion channels in cell membranes, patch clamp technology) and software development for data analysis 

1983—1984 Scientific Assistant (Max Planck Institute for Cellular Biology, Ladenburg/Heidelberg): Research on the biochemical mechanism of the biological circadian clock in Acetabularia mediterranea 

1980—1983 Visiting Scholar and Tutor in Biology (Harvard University, Biolabs): Research on the biochemical mechanism of the circadian clock in Gonyaulax polyedra; design and implementation of a computer network for data acquisition and analysis 

1978—1980 Scientific Assistant (Max Planck Institute for Cellular Biology, Ladenburg/Heidelberg): Research on the biochemical mechanism of the biological circadian clock in Acetabularia mediterranea; Planning, design, implementation 

and maintenance of a computer system for data acquisition, monitoring, analysis and visualization of the long-term biological rhythm data from the 60 simultaneous long-term experiments 

1975—1978 Student Assistant (Albert-Ludwigs University Freiburg/Br.) teaching classes on Computers in Biology, Biophysics, Biology classes for medical students 


Sep 1975 - May 1978

Dr. rer. nat. (PhD equiv.)

Albert-Ludwigs-University, Freiburg/Breisgau

Doctoral study, research work, and dissertation in biophysics, Albert-Ludwigs- University, Freiburg/Breisgau (Electrophysiological Studies on the complex eye of Drosophila melanogaster), promoted to Doctor rerum naturalium 

Apr 1969 - Apr 1975

Staatsexamen (Master equiv.)

Albert-Ludwigs-University, Freiburg/Breisgau

Studies in Chemistry and Biology, Albert-Ludwigs-University, Freiburg/Breisgau Staatsexamen (Master equivalent) degree. Thesis work on electronic simulation of optomotoric experiments 


General  International travel, hiking, nature, animals, photography, foreign cultures 

Culture Art, history, literature, theater, opera, food and wine 

Music Classical music, Jazz, singing 

Sports Skiing, biking, inline skating, sailing, snorkeling 


Searching part or full time employment in a strategic position where I can contribute with my broad experience and expertise in ICT.

Board Memberships

2001—present Spokesperson and member of Business Marketing Expert Group (Liberty Alliance Project). Since 2008 “Individual Sponsor” of the Alliance  

2006—present Spokesperson (OpenDocument Alliance

2001—present Scientific Advisory Board (Swiss Academy of Engineering Sciences, SATW). Vice 

President of the Board since 2005 

2005—present ICT Commission (SATW) 

2003—present Curator (Fraunhofer Institute for Integrated Circuits, Erlangen) 

1999—2003 Curator (Fraunhofer Institute for Factory Operation and Automation

2001—2007 Executive Jury Member (European IST Prize, representing Switzerland) 

2008—present Jury Member (Swiss ICT Award

2003—2008 Scientific Advisory Board (Avalis Telemedicine AG, Basel) 

2008—present Chairman of the Board of Directors (Avalis Healthcare Systems AG, Zurich) 

2000—present Advisory Board (DAI-Lab, Technical University Berlin) 

2004—present Advisory Panel (DGRI, German Association for Law and Informatics

2005—present Advisory Board (SwissITmedical.net

2008—present Steering Committee eHealth (a+, Swiss Academies of Sciences

2001—present Steering Committee (Global Forum

1999—2003 Working Group, Digital Divide Initiative (World Economic Forum


German Mother tongue 

English Fluent 

French Intermediate 

Spanish Basic 

Italian Basic 

Portuguese Basic comprehension 


  • Conceptual, high level technology and marketing strategist experienced in know-how transfer to private and public sector decision makers 
  • Solid R&D process and issue knowledge in the Chemical and Pharmaceutical Industry based on 10 years professional experience

  • Good knowledge of healthcare issues especially around e-Health due to years of committee work 
  • Experienced manager serving as chairman or board member on several boards 
  • Excellent communicator with the ability to explain complex issues and proposals understandably, clearly and credibly 
  • Experienced keynote speaker and conference chair at international level; member on numerous boards and scientifc academies 
  • Business and cultural experience in Europe, North and South America, Middle East, Asia, Africa 
  • Extensive personal international network with governments, industry executives, research, educational sector 

Publications, Lectures, Interviews and Media

  • Over 500 strategic technology presentations at conferences and customer sites 
  • About 50 articles on internet technologies, Identity Management, Privacy, eHealth, Java, Jini, Web Services 
  • 23 scientific publications (1975—89)  
  • Several Radio- and TV interviews  

Professional Memberships

  • Elected member, Swiss Academy of Engineering Sciences (SATW) 
  • Elected member, European Academy of Sciences and Arts 
  • German Computer Society (GI) 
  • IEEE Computer Society 
  • ASQF – Working Committee for Software Quality and Advanced Training  
  • Fraunhofer Gesellschaft