Since the beginning of her career in marketing in 1997, Heidi Curran has brought cunning financial strategies and a sharp performance-oriented savvy to her various enterprises. A graduate from Harvard University in 1997 with a degree in Russian history, Heidi Curran returned to school at the University of South Florida, from which she graduated with a Master of Business Administration in Marketing, Management, and Entrepreneurship with a GPA of 3.74. Heidi Curran also spent a year at the acclaimed Leonard N. Stern School of Business at New York University with an emphasis in Entertainment, Marketing, Technology, and Media.Heidi Curran’s varied roles outside of school have afforded her the opportunities to hone her marketing skills with which she has demonstrated her prowess on numerous occasions throughout her decorated career in media. During her employment at McGraw Hill's BusinessWeek magazine in New York City, Heidi Curran coordinated with the Solomon R. Guggenheim Museum, securing a $350,000 sponsorship for free advertisements for its summer exhibition, including a large amount of promotion for BusinessWeek in the museum and along Fifth Avenue. The deal also allowed BusinessWeek to use the venue for the magazine's redesign launch party, attracting high-profile CEOs, celebrities, and members of the media, among others. Heidi Curran brought an equally impressive performance to USAWeekend, also headquartered in New York City, where as a Marketing Specialist she garnered more than $1 million in additional revenue, earning the prestigious Rising Star Award and two Employee of the Month awards.Now a leading Marketing Specialist at University of South Florida Health (USF Health) in Tampa, Heidi Curran contributed to a 56% decline in statewide birth defects due to lack of folic acid by implementing an aggressive marketing campaign. In executing strategic marketing, conducting competitive analysis, and attaining donations from medical device companies, Heidi Curran has successfully netted more than $5 million in additional revenue for USF Health.