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  • Overreach sales and budgetary targets
  • International business and sales channels development
  • Structure business units by negotiating re seller, distribution and service provider agreements
  • Set up and manage a Joint Venture company abroad
  • Restructure and manage field service and delivery operations


Over the years working for multinational companies like Saga (UK and USA), Servus (Turkey, Ukraine, Romania, Bulgaria, Serbia, Bosnia and Herzegovina, Kosovo, Albania, Iran and Northern Cyprus) and Arena (Part of Redington group, a supply chain solutions provider)  I have gained wide set off skills internationally in Sales and New Business Development.

I am currently running a distribution and channel sales business with over 25 million US Dollars turnover. Together with my sales team I have overachieved solution sales targets of 16 million US Dollars.  I have over 10 years of Sales Operations, Product management and  Pre-sales Group Management experience. In addition I have international Joint Venture and Start-up  know how in the IT and System Integration sectors.  I have also a very strong background in Technical Services Filed Services Sales and  Delivery Management. In Service Operations my team and I were responsible for 11 million USD of maintenance contract renewal-sales, deployment and operation.


I am a senior manager who has learned that there is no "I" in "team" through valuable experience over the years.  I have built my success by working with and managing both enterprise accounts and work colleagues.  Now I am ready to take on a new management role where I can use my skills to develop or expand into new markets and lead new teams to over achieve new targets. 

Work experience

Dec 2014Present

Value Business - Enterprise Products Group Manager

Arena Bilgisayar San. ve Tic. A.S.
Arena (ISE: ARENA) is the leading provider of technology products and related supply chain management services in Turkey since 1991. Arena serves to more than 7,500 re sellers and 400 suppliers and is ideally structured to support clients with products in a wide range of industries including IT, telecommunication, consumer electronics, retailing and e-tailing. Arena Value Business Group is the Enterprise Solutions BU of the organisation. Lead the Product Management and Sales Engineer teams by providing overall product vision and market strategies. On the strategic level, I am responsible for balancing corporate goals with long-term market trends. Overseeing pricing and stock levels, evaluating opportunities and directing policies and strategies for the product management departments. On tactical level, I provide coaching and mentor ship to help achieve sales targets. Vendor and customer relations is also a major part of the responsibilities. Together with my team we are currently responsible to drive the following enterprise products lines; EMC Storage,Promise, Synology, Polycom Video Conference, Avaya, Rukus, and additional brands.
Feb 2014Nov 2014

Business Development Director

weeLoan Inc.
weeLoan is an interim top-up service that provides service extension for prepaid consumers anytime, anywhere whenever the conventional refill methods are not available, accessible, feasible, affordable or preferable As Business Development Director; Responsible for Global Channel Partner Development and Sales. Developing product and services to suit needs of different business sectors like Telco, transportation and retail.
Apr 2012Jul 2013


ServuS was one of the largest systems integrators in Turkey with over 150 million US Dollars turnover. ServuS had subsidiaries in 9 neighbouring countries and more than 1500 employees. As CIO; I was responsible for the smooth operation and development of IT infrastructure, ERP and MIS departments. Had to plan to physically move Data Center 2 times while in production with minimum to non disruption to business. Implemented new reporting functionality to better analyse maintenance contracts cost structure.
Mar 2011Aug 2012

Unified Communication Solutions Director

Together with my sales and pre sales team developed a channel program for 'Polycom' video and voice product line from scratch. I reorganised the Polycom after sales service department to provide multi-vendor maintenance services. Over saw the training programmes for channel partners to develop and manage their sales and service teams. As a result we increased market penetration with channel partners and direct sales. At 4 million US Dollars we achieved 20% revenue growth since launching the programme in May 2011.


-Business Development

-Joint Venture Management

-Start up

-Channel Partner and Distribution Strategy Management

-After-Sales Delivery Sales and Operation Management

-Budget; Planning, Analysis and Reporting, P&L

-Sales and Pre-Sales Management

-Advertising and Branding


-Vendor Relations


-Negotiations and Contracting




İstanbul Üniversitesi / Istanbul University
Management training programe


De Montfort University
Marketing and Computer Science

BTEC First and National Diploma

Lewes Tertiary College

High School

New English school, Kuwait
High School


Marital status : Married

Nationality : Dual (British/Turkish)

Date of Birth : 3 March 1973

Mobile : TR +90 533 569 1528        UK +44 7787 854778