Highly creative and charismatic leader, with 20+ years of success coaching and developing individuals and teams. Accomplished in strategic business development, innovation, brand development and interdisciplinary design. Fuels collaborative inquiry by leveraging design and coaching principles.
• Citi Mentors ‘01, ‘02, ‘03, ‘04 - Mentor and Mentee, Launch Team
• AIGA/Jacksonville Chapter President ‘98-‘00, - Increased membership by 18% over 2 seasons Current Advisory Board Co-Chair, Student Mentorship, Discover Design
• First Coast Coaches Association President ‘07-‘08 • Vice President ‘08-‘09
• Big Fun Foundation Member - Board of Directors ‘05 - present
• Woman’s Small Business Center • Marketing Matters Mentor Program Mentor ‘07- ‘09 - Sponsor ‘08, 09
To reshape the business world by bringing our spirits alive.
I am currently in the process of relocating to New York to support family needs.
I seek a full time position with an organization that believes it's human capital is it's greatest asset.
I desire to leverage my skills to ignite a leadership team to take their organization to the next level of ethical business practices by building and strengthening their brand values and their human capital.
Aug 2006 - Present
Gathering is a coaching consultancy focused on supporting organizations to align their Brand and core values. We design and moderate interactive sessions that fascilitate the integration of core values throughout the organization.
Services include: Coaching • Team Off-site Design & Facilitation • Brand Development • Values Development
Clients Include: Jacksonville Public Library • Quality Sign Company • Axis Design • Creature • Goutier Design
Nov 1999 - Aug 2005
Senior Vice President • Director of User Experience and E-business Development
Managed all Citi cards web properties, inclusive of over 100 partner branded sites including strategic development and execution • Managed 120+ cross functional team & agency relationships.
Partners Included: Home Depot • Sears • Shell • JJill •Lands End • American Express...
Milestones: Site redesign, achieved #1 Credit Card web site, in Gomez ranking two years running • Increased Customer satisfaction by 8% • Designed and launched Employee Engagement training workshops increasing employee satisfaction by18% YOY. • Achieved highest Employee Engagement scores within business unit. • Co-created and launched employee recognition program accross business units.
Jun 1996 - Nov 1999
Associate Vice President/Creative Services • Creative Director
Citibank, NA Cards, formerly AT&T Universal Card Services,
Development of creative strategy for advertising, direct response, plastics and statements. Competitive analysis through out customer communication stream, product development, managing to strategic and financial goals. • Brand stewardship for AT&T & Citibank. • Managed and developed 35+ design team. • Caples Award winning team.
Milestones: Launched the record breaking AT&T Universal Business Card • Reduced fulfillment costs by 6% across all portfolios. • Led integration of AT&T & Citicorp best brading practices across multple customer facing channels • Designed and launched creativity workshops to support innovation funnel.
Dec 1994 - Jun 1995
Conceptualization and design of direct mail packages, corporate collateral print advertising and new business pitches. • Managed 15+ design team
Clients included: Anasazi Software • Emirates Airlines • Grande Collection of Hotels • The Moroccan Tourist Board
Milestones: Developed project tracking system to reduce cycle time by 20%
Oct 1992 - Dec 1994
Senior Art Director
Clients included: Chase Manhattan Bank • CompuServe • GE Exchange • IBM • Kal Kan • The US Mint
Milestones: Launched fastest selling coin collection in US Mint history
Apr 1991 - Oct 1992
Oversaw in-house design and production of all collateral & shipboard materials for travel marketed to alumni and non-profit organizations.
Milestones: Increased response rates by 5.5%. Reduced cycle time by 30%. • Decreased production costs by 20%
Jun 1990 - Apr 1991
Sr Art Director
Clients included: AT&T • United Parcel Service • RJ Reynolds • Fidelity • American Express
Milestones: Co-created the first member get a member program for RJ Reynolds,
Jan 1988 - Jun 1990
Clients included: Cushman Wakefield • The First Boston Corporation • Bankers Trust • Chemical Bank
Milestones: Created Cushman Wakefield's first design standards manual integrating a national sales force.
American Management Association
7 Habits Highly Affective People - Steven Covey • Emotional Intelligence • Brand Measurement
Center For Creative Leadership
Leadership at the Peak • Leadership Development Program (LDP)®