Account Executive for web design and development firm with specialized focus in project management. Day-to-day activities include client relations, direct project facilitation, budgeting, timeline etc., CMS maintenance and updates, internal marketing planning and strategies.
Account Manager for Slingshot global web development subsidiary SixCubits.
Day-to-day work: Account Service· develop integrated marketing communication plans for clients in a variety of industries· work closely with creative directors and graphic designers to facilitate client projects· write creative and content information including creative briefs· manage projects to insure they are done right, done on time and done within budget· manage day-to-day client activity and relationships· maintain relationships with media, vendors and strategic partners· keep current with clients’ business, competition and industry news and trends
Day-to-day work: Interactive Project Management· manage web development projects beginning with information architecture through development and launch of site· perform maintenance and updates on client websites· edit websites using HML, XHTML, CSS and content management systems· build and send HTML emails related to client campaigns· manage all of agency’s interactive relationships including server and hosting setups for all clients
Day-to-day work: Research Analyst· manage agency’s research initiatives· prepare research studies including designing questionnaires, data collection, data analysis and final reporting
- manage clients day-to-day activities and projects- work with internal team to create marketing plans and strategies for multiple clients- manage web projects and web updates- plan, manage, conduct and analyze research projects
- prepare research studies in qualitative and quantitative research including designing questionnaires, data collection, data analysis and final reporting- experience in telephone surveys, online surveys, intercept surveys and focus groups
part of a team assigned to develop the marketing strategy for Toyota’s launch of their Scionline of cars; included survey design, data collection, data analysis, idea generation, travelingand ultimately publishing findings on marketing to generation Y
Degree in Advertising from the Gaylord College of Journalism and Mass Communication at the University of Oklahoma. Minor in Sociology.
“Hallie is a driver. If you give her a project, you know without a doubt, that she will set a course and turn it into action, on time, on target and on budget. Be it the big, innovative, high-visibility projects, or little daily stuff behind the scenes,she pulls her weight and then some.” – Tara Street
“Hallie’s diverse skills and experiences make her a true utility player with abilities to manage and execute integrated campaigns, social media programs, website development, and research initiatives.” – Amanda Lowery
“Hallie Moore is an exceptional talent. She has a broad array of skills that have proven very beneficial to Third Degree. She is an excellent researcher, planner, communicator and interactive project manager. Hallie is a star.” – Roy Page
Brown Forman family of brands
Tinker Federal Credit Union
Pioneer Telephone Coop
Oklahoma City RedHawks Baseball
United Way of Central Oklahoma
Delta Community Credit Union
Oklahoma City County Health Dept.
Association of Central Oklahoma Governments
To secure a position in a project management environment with a dynamic and forward thinking company where my skills will be a valuable resource.
Advertising/marketing account manager with specialized interest in interactive project management and development. Over three years experience in the advertising industry with a top Oklahoma City full-service advertising and communications agency. Focused experience in managing day-to-day client activities, building and maintaining client relationships, managing complete campaigns from strategy to tactical marketing deployment and managing interactive projects and development.