Holly Adams

Holly Adams

Portfolio Highlights

Property Collateral

Logo and Identity Design

Skills

Skills

TECHNICAL/PRODUCTION PROFICIENCY

• Mac OS/X and Windows PC Environments   • Adobe Creative Suite CS5/6, InDesign, Illustrator, Photoshop; Microsoft Office   • Commercial printing processes and 4-color separation   • Photo-retouching, digital media

BUSINESS/ORGANIZATIONAL MANAGEMENT

• Develops and maintains quality customer relationships and excellent customer service • Owns and manages a graphic design business and a retail jewelry design business

CREATIVE DESIGN/ARTISTIC DIRECTION

• Consults with and directs clients in formulating identity design and graphic standards • Manages simultaneous or multi-staged projects effectively under demanding deadlines • Produces ads, brochures, fliers, outdoor print, and direct-mail pieces • Creates new and customizes existing computer/hand illustrations

Work History

Work History

Art Instructor

Mulligan Art Studios

• Instruct children ages 5-12 on basic art technique and course curriculum

• Design projects that encourage children to explore their own creativity

2010 - Present

OWNER/DESIGNER

HOLLY ADAMS DESIGN

Utah Heritage Foundation – Educational History of Main Street (Illustrated Elementary Book)

Consult for creative and art direction, prepare supplied illustrations and photography to create overall

conceptual design, set typography of 50+ page full-color book

Sugar House Community Council – Publications (Community Listings, Historical Guide, Walking Map)

Serve as creative consultant, graphic designer, illustrator, and copy editor to council members

Great Basin Chiropractic – Image Redesign (Print/Web Banner Ads, Promotional E-mails)

Create campaign ads to increase patient traffic by 20%

Utah Digestive Health Institute – New Campaign Design (Outdoor Advertising, Art/Photo Direction)

Design outdoor (billboard) advertising to increase patient demand for services by 15%

Utah Water Color Society – Calendar (Layout and Design)

Creative direction and organization of artist files for final printed product

May 2011 - Oct 2011

GRAPHIC DESIGNER

LOFTUS INTERNATIONAL/MEDIA

• Assist creative director with updating and organizing art files and catalogs

• Ensure graphic and creative standards are met throughout original company art

• Establish and uphold creative and design specifications for packaged products 

Nov 2000 - Apr 2011

LEAD DESIGNER, GRAPHIC DESIGN TEAM-MEMBER

SAXTON HORNE ADVERTISING MEDIA SERVICES/LHM ADVERTISING

• Create co-branded ads, flyers, brochures, and other promotional materials for distribution via newspaper, 

direct-mail, outdoor advertising, magazines, and web banners

• Service an average of 10+ clients while prioritizing and meeting varying deadlines

• Maintain the integrity of each individual client’s business identity across 40+ automotive markets

• Consult directly with internal/external clients to understand and clarify each company’s visual design needs

• Work directly with print coordinator, printers, and vendors to prepare/manage press ready files

• Grow new opportunities for advertising/promotions by consulting with dealerships for newspaper ad placement 

LEAD PROJECT HIGHLIGHTS

The Utah Jazz Leapin’ Leaners & Low Tops Annual Charity Events 

• Work directly with the public relations and marketing departments 

• Develop new creative for each year to be used in print, e-mail, digital, and various medias

Larry H. Miller Management/Human Resources

• Implement visual design communications for company-wide professional growth/development initiatives • Work directly with the Humane Resource department and coordinate printed materials and on line forms

Techna Glass

• Techna Glass branding team to develop the current logo and new marketing solutions • Lead design for point of purchase, phone book advertising, and marketing pieces

Miller Motorsports Park 

• Winner of a $500 cash prize for racing event poster series • Lead designer for the annual Cruiser Fest Toyota off-road heritage event • Develop new layout solutions and creative for the Driving School collateral

May 1999 - May 2000

PRODUCTION ARTIST, DESIGN ASSISTANT

PUBLICIS DIALOG (A SUBSIDIARY OF PUBLICIS WORLDWIDE)

• Service primary client UnitedHealthcare Medicare Complete division

• Adhere to brand and legal requirements throughout the entire creative process

• Prepare files for direct-mail and creative material for 4- and 2-color print

• Work directly with account managers for client changes and requests

• Design ad layout, brochures, direct-mail, billboards, and presentation materials for creative director

• Maintain file organization structures for templates, photos, and fonts

Education

Education

ARTISTIC/ACADEMIC AWARDS

• Award of Excellence – Black and White Drawing (Salt Lake Community College Spring Art Expo)

• Award of Merit – Black and White Drawing (Salt Lake Community College Spring Art Expo)

• Award of Merit – Publication Design (Salt Lake Community College Spring Art Expo)

• Dean’s Honor Roll  Recipient (Salt Lake Community College)

• Academic Scholarship  Recipient (Salt Lake Community College)

DUAL ASSOCIATE OF APPLIED SCIENCE

SALT LAKE COMMUNITY COLLEGE

Design/Multi-Media Computer Specialization – 3.9 G.P.A Overall (Salt Lake Community College)

Career Profile

Enthusiastic self-starting Graphic Designer with over 12 years of creative and design experience. Successfully manages simultaneous or multi-staged projects effectively meeting demanding deadlines. Strong communication skills promote effective solutions and on going customer service relations with a variety of clients.

Volunteerism

UTAH ANIMAL ADOPTION CENTER

• Provide for animal care, socialization, hygiene, and nutrition

• Assist with equipment set-up/tear-down at animal adoption sites