Director of Marketing
Hytera Communications USA
Influenced sales pipeline by $10 million in first 9 months for $800 million Shenzhen-based global manufacturer of land mobile radios and wireless communications systems. Serve as trusted advisor to sales teams and re-sellers throughout North America. Established social media presence, took over trade show responsibility from corporate, create US-focused sales tools, and develop content marketing. Accelerated the sales cycle by developing a portal in which re-sellers could conduct email and postcard campaigns to prospects.