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Work History

Apr 2015Present

Digital Ad Platform Manager

ESPN, New York, NY
  • Run point on; ad integration for new and existing products, product catalog management, ad system network management, and day-to-day sales system support
  • Troubleshoot and fix broken ads, digital and mobile, through the use of web proxies, Charles and Fiddler
  • Obtained an understanding of Freewheel's delivery logic, hierarchy, and default video format.
  • Placed in charge of overseeing Freewheel as a whole.
  • Provide final sign-off for new site/product launches, as it pertains to ad integrity and delivery logic
  • Led testing of programmatic Google Bid Manager.
  • Supported team in numerous system migrations including DSM to XSM and Ooyala to Brightcove
Apr 2013Apr 2015

Senior Implementation Manager

Complex Media, New York, NY
  • Provided daily support by troubleshooting technical issues in regards to tag implementation, broken creative, and banner placement issues.
  • Guided a team in the implementation of GPT tags across the Complex network.
  • Mentored new employees on proper processes and taught the industries best practices.
  • Promoted from Implementation Manager to Senior Implementation Manager.
Mar 2012Apr 2013

Digital Traffic Coordinator

Draftfcb, New York, NY
  • Completed daily traffic needs including working with Third Party Ad serving vendors.
  • Communicated time lines, technical specifications, and internal processes to team members and publishers regarding campaign and creative launches.
Jul 2010Jul 2011

Technical Support Representative

Hosting.com, Newark, Delaware
  • Utilized excellent interpersonal skills to provide a unique customer support experience.
  • Maintained outstanding phone and chat rapport with customers while gathering concise information.

Education

20062010

University of Delaware

Bachelor of Science in Finance

Minor: Management Information Systems

Skills

Proficient in Freewheel, Video (VAST/VPAID, Brightcove), DFP, DFA, XSM, Charles, Programmatic (Google Adx).
Microsoft Office - Excel including: lookups, macros, and pivot tables.