Digital Ad Platform Manager
ESPN, New York, NY
- Run point on; ad integration for new and existing products, product catalog management, ad system network management, and day-to-day sales system support.
- Troubleshoot and fix broken ads, digital and mobile, through the use of web proxies, Charles and Fiddler.
- Obtained an understanding of Freewheel's delivery logic, hierarchy, and default video format.
- Placed in charge of overseeing Freewheel as a whole.
- Integral part of launching the ESPN+ ad experience.
- Provide final sign-off for new site/product launches, as it pertains to ad integrity and delivery logic.
- Led testing of of various programmatic partners from start to finish, as well as, monitoring post launch.