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  • Pebble Beach US-CA
  • +1402-830-4575

Gretchen Neer

Creative Marketing Manager


Organized, solutions-focused self-started with a proven talent for reverse-engineering, refining, and effectively managing projects resulting in increased revenues, and improved cost management. 

Specialties: Consumer goods, e-commerce set-up, and sales

StrengthsFinder Top 5: Arranger, Relator, Includer, Communication, & Connectedness

Work History


Creative Marketing Manager

Hands of Heartland / Farm To Market Home
  • Leading design direction and collaboration on projects across multiple departments
  • Spearheading branding / launch of two retail spaces and e-commerce site
  • Ground up development and management of creative department process and strategy
  • Sourcing, developing, and selecting new products through existing vendors and establishing relationships with new vendors, attending trade shows as necessary
  • Product selection and buying for retail stores and e-commerce
  • Identifying new product opportunities by analyzing the competition, our own product assortments, and by analyzing sales trends within our company
  • Analyze sales to identify trends & business opportunities, determine exit strategies, and make e-commerce and brick-and-mortar merchandising recommendations

Creative Associate

Hands of Heartland
  • Buyer for Arts and Crafts division
  • Product creation for Early Childhood / Disabilities market 
  • Develop and communicate product concepts to Creative, Executive, and Production teams
  • Evaluate product samples and prototypes, gather feedback from management, and provide constructive information back to production staff
  • Track and manage product details and deadlines through the course of each product’s development including regular product status reports to management


Gretchen Neer Productions
  • Branding and identity design, web design and user experience, and print design for California brands
  • Creative direction and implementation of promotional materials, email and direct marketing campaigns
  • Manage and execute email marketing campaigns end-to-end

Video Production Specialist

Micro-Vu, Corp.
  • Collaborated with President and executive team on development of marketing and product videos
  • Created 50 videos within 2 month contract; Produced company's first product video in 50+ year history
  • Writer, producer, editor and art director for in-studio productions

Marketing & Creative Assistant

Liquid Image, Co.
  • Creation of digital ad spots, marketing and tech support videos; pre- through post-production, driving year-over-year growth 
  • Implemented a digital asset management solution for marketing department
  • Developed an e-commerce website; improved UX to meet target audience expectations
  • Entered product details into e-commerce website accurately and on deadline
  • Built FAQ database in collaboration with customer service, quality assurance, and sales teams to answer customer questions and concerns



Bachelors of Arts - General Studies

University of Nebraska Omaha

Concentration in Business Administration with 120 Hours of University-level Sales Training

  • Entrepreneurial Selling (MGMT 4760)
  • Professional Selling (MKT 3100)
  • Sales Management (MKT 4320)
  • Marketing & Brand Development (MMKT 1550)
  • International Business (MMKT 2640)
  • Marketing Essentials (MMKT 2880)
  • Retail Environment (MRCH 1550)
  • Conflict Management (BMG 67.2)
  • Organizational Planning & Controls (BMG 66.2)