Gregory Rabe

Summary

OBJECTIVE

An Executive Sales or Marketing position in a global operation that will capitalize on experience in executing sales management, development of marketing intelligence, budgeting, reporting and sector analysis.

CAREER SUMMARY

Sales and Marketing Manager with over 25 years of established expertise in the Broadcast Industry, with consistent advancement to assume the role of Sr. VP of Sales for SONY’ s North American Market.

Main catalyst in cross marketing across demographic boundaries, consistently realizing revenue and profit growth of $1B annually over 9 years.

Key facilitator in the “right sizing” organizations, as demonstrated by the restructuring of Sony’s global sales division which improved sales by 12 % and reduced expenses 17%.

Experienced in handling billion dollar sales budgets, and in the development of business and branding strategies for both the international and domestic professional and broadcast markets.

Work History

Work History
2008 - Present

Vice President of Sales and Marketing

·Successfully implemented a complete overhaul of the existing sales structure, that resulted

in a 30% increase in sales.

·Increased and met monthly sales quotas despite the staff overhaul and declining market.

·Developed and implemented new sales tracking and reporting systems, which increased productivity in sales, marketing, operations and financial tracking.

1984 - 2007

Senior Vice President of North American Sales and Marketing

·Managed the entire line of Sony’s broadcast and professional product line-up, with 11 direct reports and a sales force of 162.  Retired a $1B budget.

·Right-sized the organization twice, creating new sales policies and procedures to

compliment the leaner structure.

·Established improved relationships with ABC, CBS, NBC, ESPN and PBS.

1994 - 1997

President of Sony Latin America

·Developed 5 year business plan with new sales and marketing strategies, compensation plans and improved strategic business alliances.

·Managed 9 direct reports in 4 different countries with a total staff of 150.

·Reduced inventory from $80M to $15M in one year.

·Increased revenues from $95M to $275M.

1988 - 1993

VP of Sales and Marketing

·Responsible for the sales and marketing of Sony’s “In Flight Entertainment” portfolio on a global basis, with 3 direct reports in Irvine, 4 in different countries and a total staff of 95.

·Completed a corporate reorganization, established a Marketing Department and revised compensation plans implementing quarterly sales quotas.

·Created strategic business relationships with Boeing and Airbus.

·Grew business year after year (almost 100% growth in 2nd year), while managing total global revenues in excess of $250M.

1986 - 1987

National Sales Manager

·Designed and implemented a new sales structure for national sales force.

·Increased sales from $375M to $450M.

1986 - 1985

Regional Sales Manager

·Improved relationships with Group TV Stations, and increased sales from $11M to $17M.

1984 - 1985

Sales Engineer

·Established new relationships with local TV Stations, and increased sales from $2M to $3M.

1975 - 1984

Technical Security

US Secret Service

Classified

Education

Education

Skills

Skills

Executive Sales and Marketing

Sales and Marketing Manager with over 25 years of established expertise in the Broadcast Industry, with consistent advancement to assume the role of Sr. VP of Sales for SONY’ s North American Market.   Main catalyst in cross marketing across demographic boundaries, consistently realizing revenue and profit growth of $1B annually over 9 years.   Key facilitator in the “right sizing” organizations, as demonstrated by the restructuring of Sony’s global sales division which improved sales by 12 % and reduced expenses 17%.    Experienced in handling billion dollar sales budgets, and in the development of business and branding strategies for both the international and domestic professional and broadcast markets.