I want the opportunity to use past lessons to succeed in new and exciting challenges. I believe I'm a strong team leader who is an encourager rather than a micro manager. The details are important, but I believe goals are best achieved through a confident team approach.
My wife and two beautiful daughters, enjoying the great outdoors, baseball, college football, friends and family.
Aug 2009 - Present
Marketing & Communications Manager
National MS Society
-Marketing lead for the Bike MS: Sam's Club Ride (Dallas-Fort Worth) and the Bike MS: Valero Ride to the River (San Antonio). - Marketing lead for the organization's statewide activities in the vital areas of Strategic Philanthropy and Community Development. - Developed brand strategy and deliverables, including dynamic social media campaigns that increased participation and developed a strong online "community." - Creative direction of marketing materials, both print and online.
Nov 2006 - Apr 2009
Gannett Healthcare Group
- Editorial project manager for NurseWeek magazine, South Central, Southwest and Northwest editions. - Develop and assign articles to freelance authors. - Provide creative direction/motivation to graphic designers. - Edit and approve final articles and graphic design concepts. - Final approval on all content. - Manage editorial content on www.nurse.com. - Staff liaison to editorial advisory boards in each region.
Sep 2004 - Nov 2006
Scientific Journal Managing Editor
American Society of Radiologic Technologists
- Managing editor for Radiologic Technology, a national medical journal. - Maintained all content on www.radiologictechnolgy.org. Also, served as project manager on the site’s development and launch. - Helped develop promotions plan for new journal Web site, including in-house advertising plan, member e-mail outreach, external promotions and plans to increase online presence on company and external Web pages. - As an active member of the Communications Department, edited and composed copy for ads and various external communications such as press releases and summaries of internal industry research and survey results. - Helped cross-market journal articles in the company's news magazine.
2001 - 2004
Bexar County Medical Society
- Managed and developed all Society marketing materials, including brochures, advertisements, monthly magazine and annual membership directory. - Managed publishing contracts and the publications budget. - Facilitated committees responsible for a city health campaign and the Society’s sesquicentennial events. - Fostered partnerships with community organizations. - Worked various annual company events, including membership galas, car show and golf tournament. - Served as liaison to public relations consultant responsible for media relations. - Fostered new relationships with publishing firms responsible for the monthly magazine and the annual directory. - Developed physician members' campaigns for elected office at state and national organizations. - Composed monthly executive director's message, which promoted Society activities and business partnerships. - Played a prominent role in organizational development as a member of the management team.
May 1999 - May 2001
- Helped develop a consistent visual and verbal identity, which included a corporate branding initiative. - Served as company staff writer responsible for fundraising materials and the president's message to donors. - Worked on marketing campaigns for annual events. - Composed, designed and developed the annual report. - Creative direction of newsletters and marketing products. - Edited donor newsletter (250,000+ circulation) and employee newsletter. - Wrote press releases and feature articles. - Provided photography and helped maintain photo archive.
1998 - 1999
Education beat reporter. Responsible for covering Amarillo-area independent school districts and a community college.