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Gia Phat Tram

Digital Writer - Practising Business Analyst


  • Fresh graduate in BBA, International Business 
  • Extensive experience in writing and editing content
  • First-hand experience working in two startups, assumed various tasks, including customer service, business development, SEO analytics, and content strategy.
  • Lived, studied and worked in international environment
  • Innate affinity for working with computers, picking up new software swiftly
  • Endeavour to become a seasoned business analyst

Work experience

Jan 2015May 2015

Thesis Project: Storytelling in Early-Stage Startups Funding Acquisition 

Lahti University of Applied Sciences

This thesis studied how early-stage startup founders can utilise storytelling to acquire funding from angel investors, and used the developed framework to help a case startup construct a fundraising pitch. This thesis involved the execution of the following tasks:

  • Interviewed case startup founders to obtain information and in turn applied the developed framework to construct a story-based pitch
  • Connected with and interviewed business angels to discover their perspective on the topic
  • Conducted social experiment on the general public to illuminate storytelling effects
  • Analysed experiment data 

The thesis is accessible via this URL -

Jul 2014Nov 2014

Super Intern is a VC-backed property portal based in Singapore. During my stint there, I was responsible for a variety of tasks:

  • Customer Service & Business Development
    • Found and communicated the best properties based on clients' requirements
    • Coordinated communication between clients and property agents
    • Acquired property agents 
    • Q&A - Problem solving
  • Content Marketing
    • Took part in designing content strategy
    • Crafted content 
    • Conducted SEO research and analysis
Nov 2013Dec 2013

Journalist and Marketing Intern       (now defunct) is a now-defunct experiment of NSD Oy that purposed to be a politically neutral digital platform that allows people to voice their opposing views on world affairs. My responsibility included conducting research on world affairs, consolidating my own opinions into articles, and promoting the website on political forums.


Jun 2015

Degree Programme in International Business - BBA

Lahti University of Applied Sciences - Finland

Including modules in Marketing, Logistics, HR, Finance and Accounting

Jan 2014Jun 2014

Exchange Study

Aarhus University- Denmark

Partook in an internationalisation project for a local furniture franchise -

Jan 2012

Diploma in Software Engineering

Aptech Worldwide - Vietnam

Including 4 web/application projects, using JSP, Java or C# 
Utilised SQL throughout the study and the projects


Content Writing & Editing
Microsoft office
Market/Customer Research
Digital analytics
Customer service


  • English - Proficient
  • Vietnamese - Native
  • Mandarin - Basic
  • Finnish - Basic


  • Reading about business, psychology, neurology and science fictions
  • Basketball - point guard position where I learned the most about teamwork
  • Penning journals
  • Travelling


Vy Nguyen / Marketer

‘Seriously work hard’ is the phrase that comes to mind when I think about Phat. I had the opportunity to work with him at Lahti University of Applied Sciences on some project teams. Above all, I was always in awe of Phat’s ability to focus on the problems and get people on board with his idea.