Geri Francis

Geri Francis

Work experience

Work experience
Oct 2003 - Aug 2013

Creative Services Mgr/Project Management

EMI Music
  • Managed the production and workflow of over 500 creative advertising, marketing and promotional projects per year for 7 music labels domestic and overseas which includes cover/package design, digital web products (banners, resizing ads) and many retail and display products.

  • Provided support for Creative department (6 Art Directors/ 4 Freelancers, 1 Copy Editor, & 2 production members/Marketing/Sales), Operations (Production/Procurement), Artist/Management, clients & vendors.

  • Defined the scope of the project as well as frequently update print and digital production schedules; Acknowledge milestones.

  • Held weekly status meetings as required with Creative Services to keep on top of all new and pending projects; Create new processes to keep up with new trends, technology and low costs.

  • Point person to assign projects to internal departments, or freelancers; Liaise with Artist/Management, Photographers, Print Houses and Digital Retailers such as iTunes and Vevo; Authorized release of digital and/or print products; Coordinate photoshoots and travel; follow-up on resent deliverables, and post production status; Troubleshoot potential artwork issues; Reassign projects if need. Managed the departments accounting including purchase orders, and coding invoices.

Jan 2001 - Oct 2001

Assistant Coordinator/Production artist of Classified Advertising

Fairchild Publications

For the following trade newspapers:Women’s Wear Daily; DNR; HFN; Footwear News; Salon News & Children's Business

  • Set up pages and created house ads for all papers.
  • Acted as a liaison between the Account Executives, Advertising and Editorial staffs.
  • Authorized mass printing from several Print shops.
  • Scheduled ads and routed rejections.
  • Responsible for sign-off on make-goods and financial adjustments on client accounts.
  • Responsible for tracking and maintaining ad materials from the date of booking the ad
  • to the afternoon of closing.
  • Archived all client information in which included a copy of the ad, artwork and copy of bill payment after the issue has been approved and is ready to ship.
  • Worked cross platform on the Macintosh G4 and PC computers to merge client data with the newspaper template.
  • Updated all ads on the Intranet using basic HTML coding and Wam!Net ports.
Jan 1998 - Dec 1999

Computer Services/Copier Specialist

  • Supervised the Self Service dept lending support to customers needs.
  • Scheduled, created, and printed all stationery in-house within short turnaround times.
  • Operated the cash register as well as count down all the draws, then record all the monies, and place them in the safe.
  • Handled Customer Service requests and inquiries via telephone and email
  • Ordered all supplies as needed for the department.
  • Trained other employees to use the computer equipment as well as cash register.
May 1998 - Sep 1998

Junior Graphic design Intern/Scholarship Recipient

The Edelman Group

Winner and first recipient of the Richard Edelman Scholarship fund in 1997.

Competed in creating a calendar for JP Morgan Chase Bank illustrating how Chase's financial contribution can improve urban neighborhoods.

1998 Summer Internship


2009 - 2009

Project Management

New York University SCPS
1997 - 2002


Pratt Institute
1993 - 1997

Diploma (Honors)

Mount Vernon High School



Vendor Management

Keep in contact with past vendors worked with.

Entrepreneurial Spirit


Organizational Skills




Online ad trafficking software. Proofing/amending all artwork to clients, vendors, and freelancers.

FTP Software

Fetch, Cyberduck, Spinnaker



Quark XPress

Project Management

Project Planning/Execution Project Management Methodology Define Scope/Quality Close Cost Strategic Planning/Leadership Process Design/Redesign Total Quality Management Cross-Functional Team Leadership Planning/Leadership Change Management Total Quality Management    

Digital Asset Management

• FTP systems • Resizing Digital Ads • File Corrections • Film proofing WamNet!

Microsoft Office

Word, Excel, Powerpoint, Outlook

Adobe Creative Suite


Team leader who organized new custom design software for the east coast users called Spinnaker for online print and trafficking needs. Software was implemented to have a paperless virtual traffic flow. The software system will email the recipient the most updated revisions. System also served as an FTP site where print houses can download PDFx1a’s, and would confirm if the files were in compliance to print from the art department to the print houses. This process saved the company over $150k per annum on proofs.