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Georgina EzekweM +2348023202504



A distinguished Sales Director,  driven to lead sales teams to achieve record-setting revenues. Managed  above 100 distributor accounts, generating more than N12 billion in revenue annually in a Polyurethane ,Mattress and bedding Company

Strategic and  experienced in all facets of inside sales, outside sales, customer service and training. Customer-orientated with superior time management skills.

Results-orientated and energetic Sales Manager with expertise in lead qualification and closing strategies. Extensive sales training and presentation experience.

Sales Manager successful in relationship and team building. Motivates sales teams to exceed sales goals.

Motivated Sales Manager skilled in leading teams to set record-high sales figures, expand existing territories and develop new accounts.

Talented sales professional effective at multi-tasking and reaching sales targets. Builds loyalty and long-term relationships with customers.

Attentive Sales Manager with track record of consistently achieving employee retention and

sales goals.

Work History

Oct 2015Nov 2015

Business Manager, Lagos & South West

Mouka Limited
Ensuring that Company's Sales Revenue, Market Share and Profit Objectives are achieved in the Short and Long term Coordinating the Commercial Team ( Sales, Customer service, Field Force Effectiveness, Corporate sales) to ensure target achievement thus ensure the achievement of corporate objective Start up of new subsidiary ( Sealy Posturpedic) in a JV with Bravo South Africa Developing and Implementing Effective Sales and Marketing Strategies for the Region Ensuring the S &OP for the Bedding unit meets Distributor demands Active Participation in New Product Development Cordinates Bedding production, Wharehouse, Field and Retail Chain Sales Contributes 64% of Annual Turnover for Mouka
Nov 2015Nov 2015

Regional Business Manager

Mouka Ltd
  • Heading the bedding Production Business Unit
  • Developing sales strategy and plans to achieve the sales target
  • Develop the corporate go to market strategies Develop strategies to ensure a 100% collection
  • Provide input for product portfolio with respect to relevance, positioning, pricing profitability and new product development
  • Developing proactive strategies to manage competition to achieve channel and market development goal.
  • Coordinate the bedding production to ensure availability as well as timely response to Distributors requests
  • Drive motivation among  the sales force
  • Responsible for both the bedding unit Top and Bottom lines
Nov 2015Nov 2015

Sales and Operations Coordinator

Mouka Ltd

  • Promptly resolved all customer requests, questions and complaints.
  • Sales Revenue Planning
  • Demand Planning
  • Supply Planning
  • Coordinating timely production of special sizes
  • Ensure  high RFT ( Right first time) in production
  • Eliminate stock out through effective planning and control
  • Effective inventory  and extensive collaboration with various roles of the organization
  • Worked towards integrated business planning

May 2014Aug 2014

Business Development Manager

Mouka /Bravo Joint Venture Company-Belimi Ltd

  • Pioneer Manager of the Mouka/ Bravo Joint Venture business
  • Hired and Supervised a sales force of 7 sales executives​
  • Developed a comprehensive training programme for new sales team members.
  • Planned and directed staff training and performance evaluations.​
  • Promptly resolved all customer requests, questions and complaints.
  • Carried out extensive market programs such as exhibiting to high net-worth audience like in Ikoyi Club
  • Extensive segmentation and target audience presentations to Designers associations,5 star hotels like Eko Hotel. Southern Sun, Wheat Baker, Four Point by Sheraton and Radisson Blu.
  • Drive sales volume to Million monthly from zero sales
  • Excellent Customer Service and after sales service

May 2012Apr 2014

National Customer Service Manager

Mouka Ltd
  • Manage the sales administration pan Nigeria
  • Deploy the knowledge of the dynamics to solve customer issues
  • Ensure the collaboration of the last mile influencers
  • Establish the structure and process for customer service administration
  • Establish the sales and customer service procedures
  • Facilitate internal and external harmonious relationship between Executive and distributors
Jul 2007Jun 2008

Export Manager

Dansa Ltd
  • Reporting to Head of commercial Revenue Revenue generation: Develop sales strategy , plans, sales and operation plans, to drive sales performance Articulate the Mouka Customer Service vision, strategy and Mouka Customer Charter Develop the structure, policies and procedures that will ensure achievement of the Customer Service vision and strategy Develop market research and reporting procedures to drive competition and achievement of retail sales and profit objectives Review effectiveness of the retails sales team members and provide coaching, mentoring, and training to ensure team members possess the requisite technical and managerial skills Provide effective leadership to retail sales team across the regions to achieve revenue, profit and customer satisfaction targets Ensure the generation of weekly, monthly, quarterly and annual reports of performance against targets Articulate Mouka retail sales and events management strategy Dansa Nigeria ltd is part of the Dangote group of Companies and has interest in the food, beverage and water manufacturing business and has a plant in Lagos.
  • With staff strength above 350 and average turnover of N7 billion per annum.
  • HEAD, EXPORT & INSTITUTIONS Reporting to Managing Director Establish the export department of Dansa foods.
  • Registered Dansa products with the Ghana food and Drug, Ghana standard board Brought Dansa products to major markets and supermarkets in Accra Appointed and supported distributors for Dansa foods in GHANA, Togo and Republic du Benin Placed Dansa products in major supermarkets in Lagos Grew the institutions' sales of Dansa by 100% in six months Commenced regular export of Dansa Fruit juices to Niger republic.
Jan 2005Apr 2006

Regional Manager-Lagos /South West


  • Reporting to the National customer Service Manager UAC Foods is a division of UACN.
  • UACN is involved in the manufacturing and marketing of branded food products and savory snacks.
  • UACN is a holding company of which UAC Foods is a subsidiary.
  • UAC Foods has a factory in Lagos with staff strength of 450 people and a turnover of 10 billion.
  • Developed and managed alternative channels for Gala Sausage roll in Lagos and South West.
  • Grew sales turnover of Gala from 3billion to 6 billion 18months Achieved a net cost savings of 60% on overall budgeted cost of sales within one year.
  • Facilitated the formation of a highly motivated hawkers association for the distribution of Gala in Lagos Re-invented exemplary team spirit between sales and marketing.

Jan 2001Dec 2004

Plant Manager and Export Manager 

Chemical &Allied Products  plc

  • Reporting to the Managing Director of CAP pl c, a chemical company manufacturing leading brands of paint and household.
  • Establish and develop the framework for the export business from a zero base Established the sale of Dulux paints in Ghana, bid win and execute painting projects for shell in Burkina - Faso and Ghana. bid, win  and execute painting projects in Ghana.
  • Win and execute painting projects in Liberia
  • Establish distributors in Cameroon and the Central African Republic
  • Grow the export business from a zero base to a net turnover of 900 million in two years Facilitate the earning of Export Expansion Grant (EEG) of N360 Million
  • Manned the Chemical plant producing Purit Disinfectants, Hospital concentrates, Carat mediated Soap and anti-bump products Developed and formulated the dish washing liquid called Springs fresh dish washing liquid Managed the NAFDAC Relationship for the Company.
  • Provided Leadership for the plant of over 67 staff as a plant Manager manufacturing Pharmaceutical and household products.


Aug 2009Sep 2010

MA Sales Management

Portsmouth Business School
  • Academic concentration in Strategic Sales Practice
  • Sales Force Assessment and Strategy
  • Performance management, structuring the sales force for strategic advantage
  • Recruiting the best sales people, Training the sales force and Motivating the sales force
  • Compensating for results
  • Setting effective goals and objectives
  • Precision selling and Customer relationship Management
  • Building a potent Sales force culture
Jul 2007Jun 2008


Chartered Institute of Marketing
  • Academic concentration in Strategic Marketing and Management
  • Professional post graduate studies in Marketing
  • Digital strategy
  • Mastering Metrics
  • Driving Innovation
  • B2B  and Key account Management
  • breaking the barriers between sales and marketing

Sep 2001Aug 2002

Masters in Business Administration (MBA)

Enugu State University of Science and Technology Business School
  • Academic concentration in Management and Marketing
  • Analyzing business markets and business buying behavior
  • Analyzing Marketing opportunities
  • Developing Marketing strategies
  • Market segmentation
  • Product positioning
  • Managing and delivering Marketing programs

Sep 1999Aug 2000

MSc in Pharmaceutical Chemistry

University of Lagos- College of Medicine Campus
  • Academic concentration in advanced organic and inorganic chemistry
  • Organic structures and synthesis
  • Principles of pharmaceutical analysis
  • Principles of Medicinal Chemistry 
  • Principle of pharmaceutical engineering
  • Validation and Regulatory issues in pharmaceutical industry
  • Clinical trials overview
  • Principles of pharmacology and pharmacognosy
  • Project in chemical synthesis

Sep 1988Aug 1992

BSC Industrial Chemistry

Federal University of Technology Owerri

  • Academic concentration in Industrial Chemistry
  • Industrial Chemistry involves the study of  chemistry in its industrial applications especially in processes to manufacturing
  • Using physical and chemical processes to transform raw materials into products that are beneficial to humans
  • General and Foundations in General sciences and Mathmatics


  • Innovative and compelling sales manager
  • Strategic Key  account development and management
  • Accomplished manager
  • Goal-orientated
  • Positive and upbeat
  • Good Listening skills
  • Hands on Leadership
  • Strategic in B2B sales and Management


REFEREES Mr. Charles Iloegbunam Chief Operating Officer Corn oil Aviation, Murtala Muhammad Airport [email protected] Tel: 234 805 486 9842

Mr. Jude Abonu Head of Commercial Mouka Limited Plot 'M" Awosika Avenue, Ikeja Ind. Estate. Tel: 234 801-3929 2777

Peju Adebajo: CEO Larfarge  group. Ahmadu Bello Way. Lagos 07015834505


Travelling, Meeting people, Teaching, Mentoring and Coaching, Reading

Additional information



Other info: DOB- 26TH June 1970, Female, Married with Four Children 



.Chartered institute  of marketing London