Training

-Technical Recruiter Training - Steve Finkel

-AIRS - Search Lab 3.0

-AIRS - Googling for Candidates

-AIRS - Best New Ideas in Internet Sourcing

-Technical Recruiter Training - Steve Finkel

-The Complex Sale – Sales Methodology and Strategy Workshops

-Dale Carnegie Training - Sales Advantage

-Total Training Network - Sales Seminars

Recruiting Accomplishments

-Developed social programs and strategies for IBM, ADP, UnitedHealth Group, hi5 and more

-Tracked conversation and data from 1000’s of online sources including Twitter, blogs & social networks

-25K+ Twitter following; 10K+ LinkedIn connections; Major presence on Facebook, Google, YouTube

-Content creation for 100’s of communities including Twitter, Scribd, Slideshare, YouTube and more

-Trained 1000’s on social media tools, strategies and practices via custom webinars & onsite workshops

-Speaker on Social Media for ERE, Kennedy Information, OnRec, CollegeRecruiter.com and other forums

-Blogged for StaffBytes, Ning, ERE, CruiterTalk and other online outlets; Cultivated active communities

-SEO/SEM/SMO campaigns w/Google, Indeed & SimplyHired; Mobile/Text/SMS w/Joopz & TextMarks

-Bookmarking campaigns w/Diigo, Delicious, StumbleUpon & Reddit; Increased traffic & brand awareness

-Gained Social Media “Buy-In” for several client corporate leadership teams; Helped implement policies

-Sourcing, Talent Acquisition, Recruitment Marketing & Strategy, Internet Research, Competitive

Intelligence, Name Generation, Email Marketing, Web 2.0 campaigns, Social Media analysis & reporting

Professional Summary

I bring over 9+ years experience in recruiting and advanced sourcing nationwide. Career highlights include:

-Successful engagements with IBM, ADP, GEICO, UnitedHealth Group, Booz Allen Hamilton, CACI & hi5

-Managed staff of Internet researchers/sourcers; Virtual teams of independent contractors & consultants

-Major online presence on social and business networks, search engines, blogs, microblogs and more

-Developed social media campaigns w/blogs, Mobile/Text/SMS, SEO/SEM, video, photo, email & more

-Built personal database of 2M+ contacts in verticals - IT/IS, Finance, Sales, Healthcare, Govt & more

-Created Channels - Advanced sourcing program driving talent from 100’s of online communities

-Created “The Sourcer’s Playbook” - Visual guide for finding active and passive talent online

-Access to and expertise working with 100’s of social media & web tools

-Trained 1000’s on social media tools, strategies and practices via custom webinars & onsite workshops 

Sourcing & Web Tools

Access to and expertise working with hundreds of sourcing tools and technologies including:

Twitter, Facebook, YouTube, MySpace, Loopt, Plaxo, Ning, FriendFeed, Doostang & Flickr; Radian6

LinkedIn (Top 150), ZoomInfo, Jigsaw, Jobster, Digg, Ziggs, Spoke, Technorati, SalesGenie, RedBook,

Guru, Meetup, Craigslist, Joopz, StumbleUpon, Squidoo, Slashdot, Idealist, Scribd, Indeed, SimplyHired,

Docstoc, VisualCV, eMurse, Pipl, Crunchbase, Seesmic, Wikipedia, Wink, Yahoo Pipes, Tweetmeme, ScoutLabs, Various Technology Councils, Associations, Universities, User Groups, Blogs, Wikis, Widgets, Mobile/Text/SMS, SEO/SEM/SMO, Google AdWords, Video, Listserves, iPhone Apps, Job Spiders, Email, Diigo, Evernote, Broadlook Diver/Eclipse/Profiler/Mapper, Google Alerts & Reader, Skype, PRWeb, PingFm, HelloTxt, Koders, Shuzak, Talkshoe, Om.ly, Bit.ly, TwitPic, Sphinn, Delicious, Reddit; Advanced Search Techniques using Google, Yahoo, MSN Live and other search engines; Flip & X-Ray

Skills

Technical:

Microsoft Windows XP, Microsoft Office Suite XP, Goldmine, ACT, Siebel Sales Enterprise Edition, MindScope, Vurv, Recruitmax, EZ Access, AIRS Oxygen, Taleo, VirtualEdge, Talenthook, Salesforce.com,  e-Campaign, Camtasia Studio, SnagIt, PeopleClick, Lotus Notes, Internet Utilities, Mac OS X, Entourage     

Professional:

Social Media Strategy & Execution, Digital Interaction, User Generated Content, Internet Sourcing, Internet Research, Talent Acquisition Strategies, Recruiting, Sourcing, Online Marketing, Data Mining, Data Aggregation, Data Analysis, Web Analytics, Reporting, Project Management, Writing, Blogging

Looking For Help?

Connect with me directly to discuss how I can work with you. I am available to help your company as a consultant, full-time employee, trainer or speaker. I can be reached at the following:

w: (724)940-9471

c:  (443)994-9900

e:  gpeterson@generallead.com

Online Webinars & Video Tutorials

Free Recorded Presentations:

-Twitter: How to Bring Your Recruiting to the Next Level

-LinkedIn: Find Passive Candidates

-How to Build Your LinkedIn Network Effectively

-How Recruiters and Sourcers Can Use Twitter

-Facebook for Recruiters and Sourcers

-Combing Periodicals for Leads

-Sourcing Alternatives to Google

-30 Recruiting Strategies in a Down Economy in 30 Minutes

-LinkedIn/Google Mashup: Leverage LinkedIn through Google

-Search Your Desktop; Find Passive Talent

-Joopz: Web Texting to Reach New Candidates

Paid Live Presentations:

-The Social Web: Untangling Yourself for Optimal Recruiting Results (for Kennedy Information)

-The Sourcer's Playbook (for General Lead)

-The War for Talent: 400+ Ways to Source Passive Talent (for General Lead)

-How to Beat the Job Boards and Land More Candidates (for Kennedy Information)

-Top Five Sourcing Strategies (for General Lead w/Mark Berger of SWAT Recruiting)

-Emerging Tools, Techniqes, Trends & Technologies for Recruiters and Sourcers (for Kennedy Information)

Work History

Work History
Apr 2001 - Present

Sr. Recruiting Manager/Sourcing Lead

General Lead

-Managed staff of 3 recruiters/sourcers, virtual team 3 of independent contractors & dozens of 

 consultants; Set goals and daily focus; Provided hands-on leadership

-Managed high-volume clients (20+ different openings per month) and multiple projects at one time

-Successful engagements with ADP, IBM, GEICO, UnitedHealth Group, Wells Fargo, Verizon, Booz Allen  

 Hamilton, CACI, Hanger Orthopedic Group, hi5, Jackson National Life Insurance, ARINC and others

-Trained 1000’s of recruiters, sourcers & HR professionals on sourcing tools, strategies and social media 

-Built a personal database of over 2M+ candidates in various verticals

-Sourced for professionals in web technologies, software packages, databases, networking, sales, HR, 

 finance, accounting, insurance, management/executive-level, government, healthcare & more 

-Lifecycle recruiting experience: research and sourcing; prescreen development, functional and technical  

 assessments, interviews, offer development/negotiation, and onboarding for 100+ clients

-Sourced and recruited for clients nationwide in various arrangements including contract and retained 

 search for contract, temp-to-perm, and direct hire positions 

-Implemented “Channels” sourcing program for building active and passive candidate pipelines

-Directed and implemented sourcing and social media programs/strategies

-Immersed in culture and cult of emerging digital communities; Solid hands-on experience with tools, 

 techniques and philosophies of social media; Tuned into latest trends, developments and behavior

-Amassed significant online following, which continues to foster and grow a loyal community of friends, 

 followers and fans across different web platforms

-Created content for 100’s of online communities including Twitter, Scribd, Slideshare, YouTube & more

-Utilize 100’s of different sourcing tools to identify qualified candidates

-Tracked conversation and data from 1000’s of online sources including Twitter, blogs, social networks 

 RSS feeds, video-sharing sites, photo-sharing sites & more 

-SEO/SEM/SMO campaigns w/Google, Indeed & SimplyHired; Mobile/Text/SMS w/Joopz & TextMarks  

-Bookmarking campaigns w/Diigo, Delicious, StumbleUpon & Reddit; Increased traffic & brand awareness

-Created and managed valuable and authentic personal/consumer interactions and experiences on social 

 networks, communities, blogs, microblogs, message boards, email discussion groups and more to gain 

 exposure and uncover new talent

-Advised individuals, corporations and brands on how to plan and execute social campaigns that  

 establish and maintain mutually-beneficial relationships between people and brands

-Planned specific engagement strategies around Gen-Y & new generation of human beings “born digital”

-Partnered with business leaders and human resources staff to assess new talent & implement strategies

-Provided weekly/monthly updates at client meetings; Drove superior results in tight deadlines 

-Reduced time-to-fill & improved client relationships; Reduced agency spend for clients by several million 

-Demonstrated ability to lead through change and operate effectively in a changing environment

-Proven ability to work with small, mid-size and Fortune 500 companies; Experience working in both 

 agency and corporate environments

-Regularly attend Recruiting, Job/Career Fairs and networking events; Active in Technology Councils

Apr 2000 - Apr 2001

Technical Recruiter

http://www.ciber.com/

-Recruited information technology professionals in mainframe, client-server, networking, software packages,

 operating systems, management consulting and web-based backgrounds

-Heavy involvement in sales functions - including account management and lead generation

-Cold called new clients to gain penetration, and existing accounts to further network

-Developed and maintained a large recruiting pipeline

-Managed a territory including PA and portions of OH and WV

-Interviewed, evaluated and qualified IT professionals

-Implemented numerous sourcing strategies

-Built and maintained close relationships with potential candidates and clients

-Coordinated and participated in multiple technical job fairs

-Created a quality technical recruiting process along with the sales team

May 1995 - Jun 1999

Sales Project Coordinator

Hub Group, Inc.

-Supported sales, marketing and brokerage teams on special projects

-Collected data from customers

-Managed a complex database

-Constructed and implemented a customer satisfaction survey

-Performed analysis and created reports

-Built and maintained relationships with clients

Education

Education
Jun 1995 - Dec 1999

Bachelor of Science

Indiana University of Pennsylvania

Member Phi Delta Theta National Fraternity

-Held Social and Rush Chairman Offices

Outstanding Community Service - YMCA

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