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Interest

Travel, Photography, Sports, and Fast Dating

Summary

I am currently looking for Senior creative director opportunities within an advertising agency or in-house ad-marcom department.  I have plenty of experience in branding, development of strategy for both off and online campaigns.

Work experience

Senior Creative Director

d+g communications Group, Inc

At  D+G , I was assisted and helped procure new accounts through my development of creative strategy and creative ideas, along with agency principals. I helped direct creative endeavors at the agency for both advertising and public relations. I  was the lead creative on major new accounts that have come into the agency’s portfolio. I have also revamped on-going campaigns of some of the agency’s leading clients. My main focus was to lead our clients toward a posture of branding as it strengthens the relationships with their consumer/audiences and fosters growth for a long term period. Creating a future rather than just being a by-stander in it.

Mar 2008Jan 2009

Senior Creative Director

DJS Marketing Group, Inc.

I returned to DJS Marketing Group to head the creative and production department of the agency, helping garner the Palladium Alliance International account and others. As senior creative director I lead a 7 staff-member department. I had a pivotal role in addressing the needs of the clients. I worked, I delegated and I chose duties for the staff of copywriters, junior art directors, web-designers, code and back-end web authors plus I had an integral role in planning, choosing and contracting talent for photo-shoots and other agency creative functions.

References

Marcia Tonda

I also worked for Marcia Tonda of Tonda & Associates. I was one of her agency's art directors.  She has become over the years one of my role models in the business of Advertising and marketing.

Gavin Robin

Gavin Robin and Sharon Patterson are the co-presidents of d+g communications on of the finest advertising, public relations and marketing agencies in Palm Beach County if not the entire state.  I have known them for several years.  I have worked with them and they are one of my staunchest supporters and friends

Deborah Scarpa

I have known Deborah Scarpa for over 12 years now.  As her Senior Creative Director I can tell you she asked me to head all the major pitches for her agency, from Diamond.com; Ashford.com, Mayors Jewelers, W Hotels and Residences in Miami and In Fort Lauderdale, EpicMiamii Residences and Hotel, and many other very exciting pitches and campaigns.

Portfolio

Education

Sep 1980May 1982

BA

Florida International University
Aug 1978May 1980

AA and AS degrees

Miami Dade Community College

I attained an AA and an AS degree from Miami Dade Community College ( now Miami-Dade College)

Skills

Creative director
Creative direction is my passion.  I like addressing the brand and marketing concerns of major companies from Real Estate to Fashion, Travel and Leisure to Food and Beverage.  I like getting to the crux of the marketing problem and develop ideas both offline and online to help resolve and bring greater awareness to the brands in my care.
Software
Adobe CS4 / InDesign, Illustrator, Photoshop, Acrobat   Intermediate skills:  Dreamweaver, Flash