§Analysis of overall Business environment, prospect identification, Projection of Future Business and devising strategic business plan to meet projections. The work involves:
oMapping Global Two-Three wheeler market region wise (India, ASEAN, China, Brazil, Europe, Japan and remaining world) annually. Analysis consists of Year wise, Segment wise and OEM wise Production growth and projections.
oMinda Global SOB review & projections (Region & OEM wise), in Sales and Volumes, Vis-a-vis competitors. This also includes projections and plans for new projects.
§Business Development: Acquiring new customers in related business areas for various units of organization. Role incorporates lead generation, Initial meetings, customer visits and presentation and facilitation between client and organization’s technical heads.
oAcquired new accounts Electric Bikes
§Commercialization of Innovative Products: Generation of new ideas through market research and brainstorming, converting them into products and commercialize them in OEMs or consumer market. This involves leading a team of marketing persons, engineers and designers for understanding consumer behavior, Product realization, Identifying clients and consumers, Formulating & Implementing Business strategy.
§SHOT BLASTING: (2005-06)
Conducted a study on shot blasting technology and successfully implemented it in Minda Industries Ltd., Switch Division plant. (It has now completely replaced Vibro honing process in Pant Nagar manufacturing plant.
§IPR DEPARTMENT: (2005-06)
Sarted the IPR department in Minda Industries Ltd.
Conducted training sessions to increase IPR awareness in Minda (in both Pune and Manesar plants).
During the first year Minda (Switch Div.) filed 5 patents and 10 Industrial design registrations.
§MARKET RESEARCH AND BUSINESS DEVELOPMENT – INDIA (2006-07)
oConducted a market research on the new emerging 2 wheeler segment – Electric Bikes. Based on my research I was able to convince the top management to pursue electric bike OEMs. I was able to generate business enquiries from :
·Savvy go electric
oConverted business in:
·Savvy go electric
oGenerated business enquiries from Eureka Forbes (Aqua Guard) and many other e-bike manufacturers as well.