Gary Wapnitsky

Gary Wapnitsky


Social Media

  • Attracting a following using social media platforms (Twitter, Facebook, LinkedIn).
  • Strong eye for enticing material.

Application proficiencies

  • Quark, InDesign, Keynote, PowerPoint, Photoshop, Illustrator, Acrobat, Microsoft Project


  • Innovative, high-energy marketing/advertising communications/project & product management professional with 13+ years experience.
  • Experience spans online/internet strategies, financial, retail, non-profit, government, pharmaceutical, and luxury sectors. Extensive experience in direct mail, visual merchandising, publication insertions, collateral, POP and packaging.
  • Highly articulate, Six Sigma certified, and capable of bringing structure and leadership to a project. Skilled at building relationships, developing process, identifying metrics, and working with management to deliver customer focused results.
  • Proven track record at developing comprehensive product and marketing/advertising communications, project plans, cross-functional initiatives, and maintaining budgets


Seeking the role of Project Manager which requires creativity, teamwork and an attention to detail.



Six Sigma Green Belt

RR Donnelley

Work experience

Work experience
Feb 2009 - Present

Director- Social Media

The Horn Corp
  • Work with large team to interview celebrities, companies and prospective clients to help them expand their online presence.
  • Coordinate with lead strategist, marketing science, media and creative to architect and direct the execution of all social media initiatives.
  • Successfully handle a wide range of functions using a combination of creative, organization and writing skills.
2006 - 2009

Multiple Companies

RTC Relationship Marketing

New York, NY

Print and Online Project Manager (contract)

Client: Abbot Laboratories (Niaspan and Simcor)

  • Oversaw daily workflow of multi-component print projects under tight deadlines and within budget.
  • Led and enforced quality-control procedures for direct mail, collateral and print advertisements.
  • Collaborated with account managers, art directors, copywriters and creative directors on all client work.

Godiva Chocolatier, Inc

New York, NY

Visual Merchandise Print Production Manager (contract)

  • Managed six seasons of print design for in-store displays for U.S. and Canadian stores.
  • Oversaw graphic retouching on all executions.
  • Managed timeline for both in-house and print vendor to successfully make target delivery dates.

Agency Sacks

New York, NY

Print Production Manager (contract)

Client- SHVO Group

  • Oversaw print executions of 4 NYC properties.

Client- Steinway Lyngdorf

  • Oversaw outstanding execution of international ad while working with client in London, Dubai and Singapore.

Client- The Leading Hotels of the World

  • Recreated the exterior of the New York Palace Hotel through extensive retouching for the hotels updated branding.

MRM Worldwide

New York, NY

Print Production Manager (contract)

Client- U.S. Army

  • Drafted government regulated project estimates.
  • Created and executed project work forecasts and revised as appropriate to meet changing market needs.
  • Developed and participated in creative/client pitches, proposals and provided copy & layout feedback to help generate additional market responses.
  • Managed day-to-day operational aspects of large multi-component projects simultaneously, reconciled labor and other directed expenses bi-monthly, facilitated client reviews and strategically juggled procedures to ensure that all criteria were met while safeguarding the integrity of the project.
  • Identified creative resource needs and assigned individual responsibilities.
  • Managed account, creative, and studio services in NY, CA, and IL to meet all project deliverables while simultaneously meeting each deadline.
  • Headed daily and weekly status meetings and teleconferences.
  • Recommended areas of improvements in SOP along with possible solutions
2004 - 2006

Senior Project Manager

Saatchi & Saatchi Healthcare

Client- Ameriprise Financial

Client- Astra Zeneca

  • Responsibilities included, but were not limited to, building lucrative relationships with clients.
  • Drafted and distributed client creative briefs for each project.
  • Managed client expectations in regards to the life cycle of their projects.
  • Worked closely with design directors to ensure the client's POV was maintained and/or enhanced.
  • Documented client requests, revisions and/or creative ideas to ensure concepts were on message throughout the life cycle of each component. Oversaw the design execution and digital production of over 75 creative programs, including, direct mail, brochures, collateral pieces, PowerPoint presentations, annual reports, interactive programs and signage.
  • Proofread and quality checked each deliverable. Implemented new procedures to ensure workflow continued and vendors/printers were inline with the overall scope of the project.
  • Drafted departmental templates including estimates, status reports, daily hot sheets, component tracking lists, and project job number assessment sheets.
  • Act as mentor to the interactive and print traffic staff.
2002 - 2004

Director- Print Production

International Masters Publishers
  • Oversaw the pre-production of six direct mail campaigns, each consisting of fifteen components
  • Worked with creative team to design exceptional components to entice customers to open the direct mail piece.
  • Managed time lines and matrices which were shared with multiple vendors to ensure coordination and quality of each component.
  • Maintained budges.  Created and reconciled purchase orders.
2000 - 2002

Senior Print Production Project Manager

Warwick Baker O'Neill/Earle Palmer Brown

Client- U.S. Smokeless Tobacco

Client- Reckitt Benckiser

Client- Magner's Irish Cider

1996 - 1999

Bell Atlantic Mobile/Verizon Wireless Collateral Traffic Manager

Bozell Worldwide




SUNY College at Brockport