Ganesan Arunasalam

Ganesan Arunasalam


Dynamic sales professional with a history of pioneering and record-breaking performance in the high tech industry for the past 15 years. Cutting-edge industry knowledge, with experience in driving new business through key accounts and establishing strategic partnerships and alliance relationships to increase overall revenue. Seeking a high-tech sales and services position working with cross-functional teams to generate revenue and meet growth objectives.


  • Outstanding success in building and maintaining relationships with key corporate decision-makers, establishing large-volume, high-profit accounts with excellent levels of retention and loyalty.
  • Talent for building awareness and value with customers and alliance partners.
  • Ability to develop and communicate thorough understanding of key strategies and objectives within the organization.
  • Proven track record in development and execution of go-to-market sales and marketing strategies for direct and indirect sales channels.
  • Successful record of establishing and expanding market presence and achieving sales growth.

Work History

Work History
Nov 2008 - Present

Services Consultant

  • Aggressively prospects for opportunities in Large Enterprise named accounts within Provincial and Federal Government space and public accounts in Canada and shapes offers in Complex pursuit of new Managed Print services business
  • Prime contributor to the country's MPS quota from the Government and Enterprise Accounts from 500K to 7M TCV
  • Responsibilities include from seeding and developing an opportunity, perform Print audit assessment at various customer locations, submit future state optimized design, spec the opportunity for the HP solution, price the solution design along with third party Solutions like HPAC, Capella, Equitrac, KOFAX , internally get approval within the DRA process of SOAR and submit functional opinion and follow up till the opportunity is submitted to the customer for evaluation and bid process.
  • Major Enterprise customers worked include Canada Post, Transport Canada,Ontario Power Generation(OPG),OLG, Fidelity, Uty of Toronto, Unilever and 3M.
  • Proactively manages all resource requirements throughout solution development and deployment. Help in the transition of deal leadership to permanently assigned management to ensure seamless asset transfer, personnel transfer and process adoption.
May 2008 - Oct 2008

Solution Architect

Hewlett-Packard(Canada) co.,
  • Work with Sales & Pursuit Teams to develop strategic MPS deals, and lead in the development of a comprehensive overall technical solution for the opportunity which will include a detailed technical approach and cost estimate to perform the end to end services.
  • Collaborate with all parties involved in the implementation that we can deliver according to the specification laid out in the Solution Design, including coordinating Delivery Assurance and completion of the risk management log.
  • Responsible to collate a full picture of all costs involved and all resources needed to deliver the services compliant to the functional specification so that the Engagement Manager can use this information coupled with Market data and Customer data to set a winning price for HP.
  • Responsible to ensure that no resource elements or costs are missing so that the Engagement Managers margin plan in the pricing model is as accurate.
  • Responsible to maintain "current " their HP knowledge on various solutions
Jan 2008 - May 2008

Corporate Account Manager
  • Manage the development of a number of major SMB, Corporate, Education, Government accounts in a B2B environment
  • Hands-on experience on the sales tool for prospecting, call logging ,order processing and partake in Product Training
Oct 2007 - Dec 2007

Computer sales Associate
  • Accountablefor floor product sales to home customers and Small business customers
  • Articulate the latest home computer products in customer language by understanding customer life style.
Aug 2006 - Aug 2007

Sales Account Manager
  • Accountable for 50% YOY territory business growth by Revenue, Margin and Enterprise with selected Fortune 500 customers of employee size of 1500 and above
  • Cross selling of Enterprise Professional Services solutions including sale of Services and around the box Solutions including Microsoft Migration, Oracle software implementation and Management software to Account customers
  • Responsible for acquisition, development and retention of relationship customers within in the assigned territory
  • Effectively manage cross function teams including System Consultant , Service Account Manager, Technical Sales Reps and Inside Sales Rep to ensure a greater coverage in the territory
Nov 2004 - Aug 2006

Area Sales Manager

Hewlett-Packard India Pvt. Ltd.
  • Responsible for managing large Government IT Projects which involved 2-4 million US dollars which included from product positioning ,preparing RFP, Tender participation and implementing either directly or through various Print Service providers in two provinces in India
  • Accountable to create a loyal direct corporate customer base with an annual quota of 5 million US dollars and always in quota exceeding target by 125%
  • Prime responsibility was to participate in Global rate contract customer's international conference calls aligning the Global Account Manager, Global decision makers ,Technical consultant and implementation Engineers
  • Actively Involved in upgrading the customer from mere box purchase to PPU(Pay per use) kind of Print Management solution deployment
  • Addressed all the vertical segments including Banking and Financial institutions, Government, Pharmaceutical , manufacturing, Educational institutions , large print service providers, GIS and military R&D labs with HP's total print solutions
Jul 2000 - Oct 2004

Market Development Executive

Hewlett Packard India Pvt. Ltd.
  • Responsible for managing resellers in penetrating in to SMB, large corporate accounts, Government IT investments with entire product line of HP
  • Managed quarterly channel funnel and inventory to ensure effective performance
  • Managed the material quota allotment to the Resellers through the distributors like Ingram Micro, Redington, Kores and Tech pacific
Dec 1997 - Jun 2000

Manager – Major Operations

Integra Systems
  • Lead a team of 6 Field Sales and service Executives - selling HP, Compaq and Acer Servers, Desktops, Laptops, and peripherals to medium and large corporate
  • Responsible for territory and segment allocation as well as quota setting for the team
  • Corporate breakthroughs include Govt. Business, Educational Institution Business and Banking Industry


1995 - 1996

PG Diploma

Indian Council for Labour Management